Wandering the world of film and television begins with the golden years

Chapter 75 Escaping Beijing, Shanghai, and Guangzhou

"Are you trying to suffocate me?!"

Jiang Nansun, panting heavily, pushed him away.

Li Haoyu waved his hand.

"Who told you to be so beautiful?"

"Okay, I have something to do, I'll go now. Don't do this again next time."

Watching Jiang Nansun flee in disarray, Li Haoyu smiled. Whistling, he strolled leisurely towards the boys' dormitory building.

As Jiang Nansun ran away, covering her face, the question Li Haoyu had just asked inexplicably came to her mind.

It seems that his slightly bad side makes him more likable.

A little shy, a little happy.

Li Haoyu is currently engaged in a fierce battle with Jiang Nansun. They've hugged and kissed, but he's still not allowed to take things any further, leaving Li Haoyu feeling like his heart is on fire.

However, HaoTuan.com is now at a critical juncture, and he simply has limited energy.

Li Haoyu made up his mind that once the group's website was on track, he would take down Jiang Nansun as soon as possible.

We can't let her keep teasing him like this.

…………

HaoTuan.com currently has several development teams. Guan Weiguang leads the team responsible for HaoTuan.com's food delivery section, which is the core business of the entire HaoTuan.com. At the same time, Li Haoyu has also instructed the other development teams to add hotel and movie sections as soon as possible.

These two sections are relatively simple. With previous development experience and the current momentum of HaoTuan, it's still easy to attract merchants to join. -Man~*'¨¯¨'*·Dance~ ➅❾𝓢нᵘ᙭.𝓒𝐎𝓶 ~Dance*'¨¯¨'*·~Man-

The current HaoTuan.com is completely different from what it used to be, with millions of registered users.

Daily pageviews have steadily exceeded 10,000, but with the subsidy amount gradually slowing down, the growth rate of registered users has slowed down recently.

The reduction in subsidies was at Li Haoyu's behest, since Haotuan has already taken the biggest and sweetest piece of the traffic cake brought by subsidies.

Continuing to burn money blindly is not advisable. Meituan, which was originally able to compete in the group-buying war, was able to have the last laugh by relying on refined operations.

Now, he also needs to take advantage of the market to hone his skills.

However, marketing is still essential; a good marketing campaign can often achieve great results with minimal effort.

For example, the most classic GG quote: Diamonds are forever.

Through marketing, diamonds, which are not inherently rare, have been imbued with emotional value, and even transformed into a symbol of love.

Diamonds have been crafted into an essential wedding symbol, representing eternal love, making men and women around the world willingly captivated by a small stone.

It has even gradually hijacked the people who consume it!

Many guys have pointed out to their girlfriends that buying a diamond ring is a foolish thing to do, and that it's better to buy gold, which can preserve or even increase its value!

But when your girlfriend looks at you deeply and says, "Yes, it's silly, but can't you be silly for me just this once?"

This unsolvable situation left the boys with no choice but to surrender.

As for the Double 11 shopping festival, it goes without saying that on this day, merchants use various means such as discounts, price reductions, coupons, cashback, and free gifts to promote sales and create an online shopping extravaganza.

Every year, sales figures keep breaking records. Regardless of whether "Double 11" has changed in the later stages, it is undeniable that "Double 11" has indeed created an online shopping miracle.

After thinking for a long time, Li Haoyu finally came up with a marketing plan that met the current needs: discussing Beijing, Shanghai, and Guangzhou was a good option.

Without further ado, Li Haoyu gathered Guan Weiguang, Huang Qingsen, Yu Ling, and Shen Manyu.

He explained his marketing plan for "HaoTuan.com's Escape from Beijing, Shanghai and Guangzhou".

During the event, Haotuan.com will add a "Escape from Beijing, Shanghai, and Guangzhou" event page. Registered users can book discounted airfares and hotels on Haotuan.com.

Of course, if we stop here...

The event was rather uneventful.

Li Haoyu added a few more explosive points:

First, sentiment;

Second, it's free.

Third, randomness.

Beijing, Shanghai, and Guangzhou don't believe in tears; all you'll find are subways smelling of steamed buns and eggs, and the exhaustion of forced overtime. Then, someone tells you that you only need four hours to escape these megacities and embark on a journey full of unknowns, a trip you can take on a whim.

Li Haoyu countered by asking the people in the meeting, "Would you be interested in this event?"

"What an artistic and romantic event!"

Girls really love sentimental marketing.

Shen Manyu and Yu Ling's eyes shone with excitement as they praised her.

Li Haoyu continued to explain the campaign, "The inspiration for this marketing campaign is a trip that you can take on a whim. A trip that you can take on a whim is actually a symbol of freedom."

Who doesn't yearn for freedom?

"Young people have more energy, have not yet suffered too much pressure from life and family, and their yearning for freedom has not been extinguished."

"Therefore, their curiosity about the unknown is even stronger, and they are also the target users of our HaoTuan.com event."

This event was planned based on dissatisfaction with a monotonous life, the struggle between life and work, and the pain points of more and more young people who are living unrecognizable lives and losing their sense of self.

Li Haoyu also personally experienced this marketing event.

When he saw the advertorial "4-Hour Escape Plan from Beijing, Shanghai and Guangzhou".

He did feel as if there was a magic power at the time, which made him, who was numb at the time, suddenly have an impulse to rush into things without any regard for his own safety.

You should know that this event was a huge success in the previous life.

The article became a million-view hit in just a few hours, and the topic sparked discussions across all sectors of society.

It's not just people struggling in Beijing, Shanghai, and Guangzhou; even young people in third- and fourth-tier cities who are living a stable life can't help but share this, showing that the dream of artistic youths who can't bear loneliness and pursue freedom is still alive.

Yu Ling, who is usually very talkative, was the most enthusiastic. She raised her hand directly in the video and said, "I'll take charge of this event. I'm an event master."

"Are you sure you can handle it? This event is no easy task," Li Haoyu retorted.

Yu Ling retorted defiantly, "Old Master, you should look at me with new eyes after just three days' absence! Now I'm the queen of activities in Xishan Province! Don't underestimate me!"

Li Haoyu nodded, "Okay, then I'll leave this event to you."

However, let me set the tone first: the airfare and hotel for this event are free; only the location is still unknown. We want to arouse all the users' excitement and anticipation. Only twenty free spots will be available for each city, and the draw will be held hourly on the hour via HaoTuan. Whoever wins will be eligible to depart.

"Not a discount, everything is free?"

Guan Weiguang was very surprised.

"Can't we subsidize it like we do with food delivery? Isn't the cost of free activities too high?"

"That's right! Everything should be free."

Li Haoyu replied decisively, "Only by offering it for free can we maximize the event's buzz. Besides, I think the hotel wouldn't care about this small donation; we don't have to pay for it, so what's there to be afraid of?"

"Terrifying!"

The people in the video looked at each other and fell silent.

As expected of the boss, he really knows how to have fun. He enjoys the benefits of the event himself, but expects the hotel to sponsor him. He's really stingy!

Our boss is amazing!

It seems there's nothing he's not good at?

Absolutely amazing!

……

Tap the screen to use advanced tools Tip: You can use left and right keyboard keys to browse between chapters.

You'll Also Like