Rebirth is fine, but I get eight hundred dollars right from the start?
Chapter 279: Growing Bigger and Stronger, Creating New Glory!
Shocked as they were, the tour had to continue.
The side closest to the workshop door is the assembly and testing area, which is also where the factory has the most workers.
Two parallel production lines, each with about twenty workstations, are staffed mostly by local men in their thirties and young women—a rather odd combination.
In Boss Xu's own words, the middle-aged men who possess technical skills and have families generally don't mess around. But when they do want to cause trouble, the young women they hire rarely catch their eye... This has a great stabilizing effect on his factory management.
The workers were all dressed in light blue anti-static gowns, with anti-static caps on their heads and wrist straps connected to the ground wire on their wrists.
Each production line assembles different models of products, from casing loading, PCB board installation, roller assembly, button testing, wire soldering, to final labeling and packaging. Each workstation is basically responsible for one action, with extremely detailed division of labor.
For most factories in China, even those with separate production lines, various tasks are still done in the same workshop to save costs. Old Xu's standards are outrageous.
Taking the work instructions and samples hanging at the end of the line as an example, Lin Shu noticed that the whiteboard on the wall with the goal of "1500 PCS" was updated every day.
Lin Shu stood by the assembly line for a while, watching a young female worker take the product's bottom shell in her left hand, and insert a PCB board with the components attached into the slot with her right hand. With a quick press and snap, the whole action was smooth and took less than three seconds. Then she handed the semi-finished product to her colleague at the next workstation. The speed of her work showed that she was a skilled worker who had been doing this for at least a year.
"At the very end of the production line is a testing area. Those two rows of equipment are our old-fashioned CRT monitors and testing fixtures, connected to USB ports for digital devices. The testing software displays various parameters and curves on the screen."
Xu Lang continued to explain: "Although we are an OEM manufacturer, each product has to go through four usage stages before it leaves the production line. Only after passing all four stages will it be labeled as qualified and packed into the warehouse."
The middle-aged man stood beside his production line, hands on his hips, his tone tinged with pride: "Last year, our factory manufactured two batches of gaming mice for an international brand. The quality standards were all based on their requirements, such as a button lifespan of 5 million clicks, DPI deviation controlled within 500%, and a frame drop rate of a few per thousand. We could meet all of those requirements."
"If your brand doesn't need a large quantity, starting at three to five hundred sets, the production capacity of this line alone is more than enough. Moreover, it covers everything from injection molding and surface mount technology to assembly and testing, so you can relax and I can have work to do."
Lin Shu nodded, turning his gaze away from the assembly line, and began to calculate in his mind—
With a suitable location, advanced equipment, standardized processes, and a friendly boss, why wouldn't we cooperate with a factory like this? Why would we go to those small workshops that only have one or two pick-and-place machines?
However, contrary to his original thoughts before coming, Lin Shu's mood had changed at this moment.
What was he thinking before he came?
I just want to find a reliable OEM manufacturer, take advantage of the current trend to place a small order for keyboard and mouse peripherals, set up a distribution channel to generate some revenue, and slowly nurture a small but beautiful brand.
Originally, this path was simple, reliable, and met his requirements of requiring minimal investment and quickly recovering cash flow.
But when he actually stood in front of that assembly line, his "contentment with modest wealth" abacus beads in his mind shattered into pieces.
So what if you're cheating? God has placed such a well-equipped, large-scale source factory in front of you. With this level of foundation, you're only trying to make a few hundred sets of small orders and earn a pittance?
That's not just wasting resources, that's a crime.
As the saying goes, good steel should be used where it's needed most, but this isn't good steel at all; it's clearly a small steel furnace specifically designed to produce good steel.
As Lin Shu walked, he pondered in his heart, his pace unconsciously slowing down by half a beat. Old Tang noticed this, glanced at him, and without saying a word, took the initiative to meet Old Xu, giving the boss space to think.
"Hey, why think so much?"
Now that we've stumbled upon this opportunity, and it's presented to us, what kind of person would we be if we just shrugged off and did nothing?
Be bolder, expand and strengthen.
What are my current trump cards?
It's the hundreds of thousands or even millions of game viewers in the live stream, the die-hard fans in the domestic e-sports circle who treat him as "one of their own," and the traffic resources brought by the multi-million dollar annual salary contract that Huya just signed.
These are all living, breathing esports traffic foundations. With this foundation in place, what's there to be afraid of?
Now I have all the manpower, money, and resources I need. If I don't seize the opportunity to rise to power, and instead just focus on making a name for myself in my small world, then I'll be doing a disservice to the great gift that Old Tang has given me.
In the 2013 peripheral market, those big foreign brands were indeed impressive, with accumulated technology and established brands, but their prices were also incredibly high. A single mouse could cost the equivalent of half a month's living expenses for an average gamer.
What about domestic brands?
There are plenty of cheap ones, like A4Tech and Newmen, which can sell in large quantities, but if you really want to use them for competitions or high-level games, the feel, latency, and durability are all issues that those who know the market understand. They simply can't compete with the top international brands.
This market looks full, but actually a section in the middle has collapsed.
It lacks both performance and cost-effectiveness, and it's a complete rip-off when it comes to sentimentality. Besides, when have those foreign brands ever given a second thought to the needs and aesthetics of domestic gamers?
As Lin Shu pondered these thoughts, the more he thought about it, the more he felt that this matter had potential.
His own identity in the e-sports circle is a natural brand endorsement. If you were to replace him with a pure businessman to do this business, how much GG fee would he have to burn just to gain user trust?
He doesn't need it himself; he just picks a sample and plays a couple of ranked games in his livestream, and the chat is flooded with purchase links.
The more crucial point is—why should those shady characters earn this money?
Lin Shu has seen too many so-called "e-sports peripheral brands." Their marketing accounts exaggerate their capabilities, falsely advertise specifications, use inferior materials, and plagiarize designs. What's most disgusting is that these people treat gamers like韭菜 (a metaphor for exploiting consumers) while secretly looking down on people in the industry, thinking that gamers are a bunch of brainless spendthrifts who are easy to fool.
Damn it, whose money isn't hard-earned? Doesn't the players' money count as money?
Lin Shu himself started by playing all night in internet cafes, then worked his way up to a professional team, and finally became a top streamer.
He knows all too well how much lunch money an average gamer can save by buying a good set of peripherals.
Furthermore, he also has the right to criticize those people—
If we're making this, at least we won't cheat our own people. At least we know what kind of feel justifies the price. At least if we make the product, we'd dare to use it ourselves in a live stream with tens of thousands of people using it.
Therefore, it's not impossible for Misterlin to take the top spot in esports peripherals in China and even the world in the future!
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