Rebirth is fine, but I get eight hundred dollars right from the start?
Chapter 36: We're Rich Now!!!
"If you found this laning tutorial helpful, don't forget to bookmark it."
"When you're playing games late into the night and get hungry, check out the Youchen Pork Floss Cakes in my shop. They're made with quality ingredients, are reasonably priced, and are a healthy brand-name product. They're perfect as a snack while gaming or playing ranked games."
"The streamer uses Bloody keyboard and mouse for both daily live streams and ranked matches. They have a solid feel, responsive buttons, and make combos and movement smoother."
"The store now supports group buying, and the price is even lower if you buy the same product. You can search for the store 【Esports Goodies】 or enter the command to buy it together."
"I've put the store link in the video description and pinned it in the comments section. Everything is directly from the factory, with no middlemen taking a cut. You can compare prices across the entire internet and buy with confidence. You're also welcome to join the streamer's QQ group to receive exclusive fan discounts."
"Buy all your esports gear in one place, save money with group buying and have fun!"
That night.
Lin Shu once again spoke into the microphone of the live broadcast room, using the same sales pitch he knew by heart.
Watching the viewers, who were all talk and no action, complaining in the live chat while the Taobao store's revenue was skyrocketing, I felt extremely pleased.
One week.
It only took a week, much shorter than he had expected.
With his continuous updates of multiple tutorial videos on champions such as LeBlanc and Riven, basic skills, and snowballing in lane, and the increasing number of online viewers in his live stream;
Especially at the end of the video, before the live stream ended, he shamelessly repeated the above set of promotions to his fans over and over again.
"The number one Emperor in the Chinese server has opened a Taobao store."
"The items aren't expensive, and the key is that you can join a group purchase; the more people there are, the cheaper it gets. They have peripherals, snacks, and daily necessities—everything you could want."
This news has begun to spread among League of Legends players.
……
After the live stream ended, Lin Shu did not rest.
He unscrewed the bottle of mineral water, took a sip, opened QQ, and sent a message to his shop's customer service and accountant sister.
"Thank you for your hard work. Have you compiled today's data yet?"
Yes, Lin Shu also became a capitalist for a time.
The customer service representative was a part-time college student. Later, when it was discovered that the person was an accounting major, they simply dumped the work of compiling sales data and handling billing from various brands onto him as well.
One person does the work of three, but the salary doesn't triple—a very typical early-stage startup tactic.
"The statistics are out. I've also included the manufacturers' sales profit sharing statements from last week. I've finished compiling them and will send them to you later."
Lin Shu had just typed "Thank you for your hard work" when another message popped up on the other end.
"Also, boss, I want to say that our store's daily sales are increasing. Although the proportion of after-sales service needs is not high, the number of inquiries and replies is enormous. I really can't handle it all by myself."
The message was followed by an exhausted emoji, with a little figure lying on the ground.
Instead of receiving the sales bill, they were met with complaints from their own nuclear power employees.
Lin Shu blushed.
Indeed, the store's orders have skyrocketed in the past few days, and she has managed to keep it going all by herself, which is truly nuclear-powered.
"We're hiring, we're hiring." He quickly typed, adding "We're hiring" twice to show his seriousness. "You forwarded the job posting to your school, didn't you? It's just that it won't be done so quickly."
"Tomorrow! At the latest by tomorrow noon, a few part-time college students will come to replace you in customer service."
"While you're done with graduation stuff, come over and we'll sign the official contract."
The other side remained silent for a few seconds.
"OK……"
"Oh?" Lin Shu grinned. "You don't even ask about the treatment?"
There was a few seconds of silence on the other end, then a message popped up, ending with two eye-rolling emojis—
"Boss, you saved my life. I'll be grateful if you don't exploit me. As for the pay... you can decide what to give me."
Lin Shu looked at the screen and burst out laughing.
There's nothing you can do; sometimes when luck is on your side, you can't stop it.
He originally just wanted to hire a cheap college student who could work part-time as a customer service representative, but by a twist of fate, he got an SSR assistant card that was about to be released.
Accountants are efficient, quick-witted, and unpretentious. Which company wouldn't be eager to hire such a person?
Unfortunately, I ended up getting the lucky break.
The story of how I met my accountant sister started last week.
Lin Shu's live stream ended at around 2 a.m. that day.
I was feeling hungry, so I went out for a late-night snack.
The first time I took a shortcut, I passed through a small alley and heard suppressed crying coming from a corner.
Let's take a closer look!
Well, a girl was squatting against the wall, holding a backpack in her arms, her face covered in bruises, and the sleeve of her cheap suit was torn.
If it weren't for the few flyers scattered around that he recognized the words "XX Educational Institution," Lin Shu would have thought it was some new honey trap scam.
Only when you get closer can you see that there is a bloodstain on the girl's wrist that is not yet dry.
Without saying a word, he took the person to the nearby community health center.
Later, Lin Shu learned that the girl's name was Zou Lin, a senior majoring in accounting. Her story was quite cliché: she was scammed out of more than two thousand yuan by a fraudulent company under the guise of "onboarding training."
The family was already poor, and the girl didn't dare tell her parents. She went to their house alone to ask for money, but was pushed and shoved a few times and fell on the stairs.
Left with no other option, Lin Shu called the police and paid for the medical expenses in advance.
then……
It can only be said that the story did not develop in the direction of typical Korean romance dramas.
Faced with the choice between repaying a debt of gratitude by marrying the other person or being their slave in the next life, Lin Shu very straightforwardly chose to have the other person immediately serve as his nuclear-powered ox or horse in return.
"Don't worry, we won't mistreat our own people."
……
Zou Lin was incredibly efficient; she quickly compiled and sent over the sales data for the first week of the Taobao store.
Lin Shu got up and poured himself a cup of hot water. Holding it in his hands, he looked down little by little with a slightly uneasy feeling.
This feeling is wonderful, and it's hard not to become addicted to it.
It's completely different from working for someone else. Even though this Taobao shop is just starting out and doesn't even have a proper storefront, its existence is like that of a child you brought into the world yourself.
From scratch to the opening, every detail was meticulously crafted by myself, with each step taken with utmost care and anticipation.
He roughly knows that sales this week should be good.
Putting everything else aside, those seven fan groups, each with a full number of members, are constantly flooded with messages from morning till night.
The activity level of the people in the group was far more frenzied than the fan groups that the club had made him join after he became a professional player in his previous life.
Some people are showing off their group-buying orders, some are urging for more tutorial videos, and some are still discussing item builds late into the night...
The daily turnover of this group alone is not a small amount.
But to see the specifics, we'll have to look at the data.
With such mixed feelings, Lin Shu opened the spreadsheet titled "Sales Statistics for E-sports Goodies in the First Week".
The data jumped into his eyes column by column, and his pupils dilated little by little.
Total orders in the first week: 28652!
More than 28,000 orders?
He blinked to make sure he hadn't seen an extra zero.
Total turnover in the first week: 776251 yuan!
"Total gross profit for the first week (merchant gross profit, before revenue sharing): 230987 yuan."
"Estimated profit sharing for the first week: NT$89261 (fluctuation not exceeding 2%)"
hiss--
Lin Shu's right hand trembled, and he almost dropped the water cup. Two drops of hot water splashed onto the back of his hand, but he didn't even feel the heat.
Eighty-nine thousand.
A weekly income of nearly 90,000 yuan.
He put down his water glass, picked up his phone with both hands, and read the line of numbers again from beginning to end.
That's right, eighty-nine thousand two hundred and sixty-one, the digits after the decimal point are all clearly stated.
"This data is a bit too exaggerated."
Lin Shu murmured to himself, his voice carrying a sense of disbelief that even he could not believe.
He composed himself and silently did some mental calculations.
The profit sharing with brands varies slightly from company to company. The profit share for snacks fluctuates around 35%, for gaming peripherals it's 40%, and for other merchandise it's the highest, reaching 45%. On average, he can get about 40%.
In other words, he only takes 40% of the profits from each sale. And just like that, in less than a week, his commission income was almost 100,000?
100,000 in a week.
That's 400,000 a month.
A year is...
Lin Shu didn't continue his calculations because he finally understood why many of his professional colleagues in the e-sports industry in his previous life were so envious of those game streamers who started selling meat floss pancakes early in the morning.
The guy in the video truly achieved financial freedom by selling meat floss pancakes.
However, in any case.
"Finally, I have money!"
He sprang up from his chair, let out a low growl in the rented room, and clenched and unclenched his fists repeatedly.
If he weren't afraid the old lady downstairs would poke the ceiling with a mop, he would have loved to roar three times to the heavens.
It's important to understand that he signed a revenue-sharing agreement with the brand. All the commercial taxes and value-added taxes related to the sales process were handled by the merchant; he didn't need to worry about them. What he received was a clean, transparent share of the profits.
Moreover, 400,000 a month is a conservative estimate.
The store just opened last week, and the main consumers are the die-hard fans who watch the live stream in real time.
There are also several fans accumulated from the tutorial videos who haven't even had a chance to be converted yet. After watching the videos, a large portion of these people skip the "GG" stage and have no idea that Emperor God has opened a Taobao store.
Once they realize what's happening, and once the group-buying model spreads further through fan groups, forums, and online communities, with players pulling each other in, as long as the "Esports Goodies" platform can continue to maintain its advantage of high quality and low prices, the number of young people willing to spend money here will only increase, and there's no stopping it.
Lin Shu sat back down in his chair, staring at the number "89261 yuan", and a smile slowly spread from his lips to his ears.
No wonder he reacted that way.
Eight hundred!
Eight hundred!
Eight hundred yuan!
Good heavens, do you know how I've managed to survive for the past two weeks with only 800 yuan?
do you know?
"Cough cough, calm down, calm down!"
After a moment of excitement, Lin Shu forced himself to calm down.
As a business owner, simply knowing the total sales amount is far from enough; you also need to know which products are more popular with players and which items young people don't really care about.
His gaze returned to the report that Zou Lin had sent him.
Zou Lin truly lives up to his reputation as a professional; the categorized data was crystal clear to him after he organized it.
"Snacks (Youchen Pork Floss Cake, Hongxiangji Grilled Sausage, Dried Meat and Nuts)"
Order volume: 21000 orders (70%)
Average order value: 18 yuan/order (mostly a combination of 5-10 pork floss cakes + small snacks!)
"Weekly cash flow: 37.8 yuan"
"Merchant's gross profit: 32%, approximately 12.1 yuan!"
"Hot Selling Item: Youchen Pork Floss Cake!"
Weekly sales: 8.5 units…
"Esports peripherals (A4Tech Bloody, E-Blue mice, Hellfire mousepads)!"
Note: This category belongs to the high-profit category.
Order volume: 6000 orders (20%)
Average order value: 45 yuan/order (mainly keyboard and mouse sets/mouse + mouse pad)
"Weekly cash flow: 27 yuan"
"Merchant's gross profit: 40%, approximately 10.8 yuan."
Lin Shu was not surprised at all that snacks became the top-selling category.
This thing has a very wide audience.
You can eat when you're hungry while playing games, or when you're craving something while watching TV shows, and you can even grab a handful from your roommate who comes over from the next dorm.
No one, young or old, can resist delicious food.
Especially for young people in college, whether they buy it to satisfy their own cravings or stock up on a few boxes to give to their crush to enhance their relationship—with the premise of "Emperor's top recommendation" and "good quality at a low price" there, it's a choice that won't make your wallet cry out.
As for gaming peripherals, they have always been a high-profit area. These items have a high unit price, but a low purchase frequency, since a keyboard can be used for two or three years without any problem.
Even so, despite the fact that the number of orders was far less than that of snacks, the peripherals category still managed to contribute nearly 100,000 yuan in gross profit out of sales of less than 300,000 yuan.
Selling little but making a lot of money—that's the real way to make a fortune quietly.
However, the game merchandise, which would have been a category that could support an independent industry in later generations, became just an extra for him.
A few T-shirts printed with Teemo and Garen sold reasonably well, keychains barely made up the numbers, and mousepads did get a few more orders—but that was about it.
"Fine."
Lin Shu typed a line in his memo: "Game peripherals are ultimately a gray area, so there's no need to invest resources in them for now."
Without considering applying for copyright authorization from Riot Games in the short term, the legality of selling League of Legends merchandise in his Taobao store is essentially just a result of a wave of restrictions that Tencent loosened in mid-2012 to further promote League of Legends.
The free skins on Duowan Box, the production of extended animations like Lala Demacia, and even the overwhelming amount of fan-made content on various forums all originated during this special period.
To put it bluntly, the authorities turn a blind eye and tacitly allow you to make a few small profits in the ecosystem.
But this tacit approval can disappear just as easily.
If Riot Games or Tencent tighten their policies one day, they could cut off this area at will, leaving no place for appeal.
Once the number of League of Legends players increased, Tencent, in order to sell skins and promote its WeGame platform, promptly banned the skin modification functions of apps like Duowan and BigFoot.
Therefore, instead of investing resources in this unstable category, it's better to solidify the foundation of our snack and peripheral products first. We can address copyright issues later when we've achieved greater scale and standardization.
"By the way, speaking of expanding into related areas..."
A flash of inspiration struck Lin Shu as he looked at the notes in the memo, where the text was underlined and highlighted in red.
There's still time before Fat Penguin implements copyright control; should I try to create this myself?
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