Rebirth is fine, but I get eight hundred dollars right from the start?
Chapter 86: Learning to Grow!
Lin Shu did not directly agree to the letter of intent for the new platform.
It wasn't that Gu Feng's asking price was inappropriate, nor that the other party's offer was too low.
On the contrary—a two million annual salary, not to mention now, even in the live streaming industry one or two years from now, would definitely be considered top-tier treatment, not to mention the excellent conditions that come with full-channel promotion, traffic support, and package contracts for team members.
This isn't doing business; it's practically throwing money at people.
But precisely because the conditions were so good, Lin Shu didn't dare to nod on the spot.
To put it bluntly, he's a bit behind.
Yes, I can't keep up.
Despite his dominance in the game, with his masterful micro-management and overwhelming strategic vision, suppressing countless top players in the Chinese server, he also possesses a precognitive ability to predict version updates and industry developments for the next few years.
However, when it comes to business negotiations and club management, he is still a novice who is still learning to walk.
While her mental age is indeed much more mature than her physical appearance suggests (at eighteen), her lack of experience is a real weakness.
So even though he knew that Gu Fengkai's terms were incredibly generous, and that the other party wanted to expand into new markets, promote him as a role model, and further capture a share of the massive esports ecosystem of League of Legends, it was practically impossible for him to include any deceptive or fraudulent clauses in the contract—he still forced himself to hit the brakes.
You have to stay calm!
The other party approached this collaboration with a win-win mindset, but what about next time?
What about the next time?
If you let immediate gains cloud your judgment every time, what's the difference between you and those players who get carried away with signing bonuses and go bankrupt after retirement?
Lin Shu knew very well that he needed to calm down.
Only by calming down can one clearly see where one's position is in the other party's business landscape;
Only by calming down can one figure out how to cooperate and how to operate, and how to extract the greatest benefit from this cooperation.
More importantly, only by calming down and learning to look at problems from a higher perspective can he truly grow.
You can't rely on "foresight" to make a living forever, can you?
This kind of benefit will eventually run out.
If one cannot achieve personal growth during this period, even if one earns considerable wealth, it is extremely easy for it to be lost in various forms in the end.
So what kind of question should we look at?
After seeing Gu Feng off, Lin Shu sat alone in the conference room, flipping through the draft contract left behind, and began to formulate his first serious business judgment.
Why would YY Live, which is clearly at its peak, risk spinning off its gaming section into a completely new platform called "Huya Live" at this particular time? Is this directly related to the rapid evolution of the internet age and the rise of the esports industry?
After all, in his past life's memories, Huya had held onto the broadcasting rights for various e-sports events since its inception, practically treating this traffic as its own backyard.
Huya basically has a stake in all the top competitions you can think of, from LPL to the World Championship.
Lin Shu stroked his chin, picked up a pen, and tried to write down a few keywords from an operator's perspective on the draft paper: copyright, traffic, e-sports ecosystem, and reshuffling of live streaming platforms.
First of all, it can be said with certainty that the birth of Huya was not an isolated event, but an inevitable result of the collision between "internal survival needs" and "huge external opportunities".
Firstly, 13 years ago, most gamers could only watch expert gameplay videos by searching for pre-recorded commentary videos on platforms like Youku and Tudou.
Watching the live stream not only requires downloading special software, but the process is also choppy and unresponsive.
However, with the development of Internet technology, especially the upgrade of bandwidth, fertile ground has been provided for the growth of the "live streaming" format.
According to the data he knows, by the end of 2013, the broadband penetration rate in China had exceeded 60%, with 4M/8M bandwidth becoming the mainstream for households, and the barrier to high-definition video transmission had disappeared.
That year, the number of PCs in use exceeded 3 million, the number of gamers reached an incredibly large level, and the Internet began to shift from "text and images" to "video" in a comprehensive manner, with users' demand for real-time interactive content surging.
Taking myself as an example, the fact that I made millions of yuan in a few months by selling snacks through links in my videos shows that people can not only "watch" but are also willing to "pay" for the content they like, and a brand new path to commercial monetization has been opened up.
Against this backdrop, YY saw the mainstream form of future video content. In particular, in 2013, YY's revenue was highly dependent on live streaming, accounting for more than 80% at one point. The risk of relying on a single business was high, and it was necessary to explore high-growth sectors.
Whoever seizes this new battleground first, shifting from on-demand to live streaming, will undoubtedly control the future.
Furthermore, if he remembers correctly, YY, which started with voice software, was actually unintentionally involved in live streaming; games were their "original intention" and "soul".
Therefore, when the opportunity arose, their decision to return to the gaming industry was a logical one, both in terms of product and strategy.
YY happens to have a massive user base of gamers, so inviting streamers to start broadcasting requires almost no high cost, making it the "optimal solution" for game live streaming.
The above are objective advantages.
As for subjective factors...
After thinking about it, Lin Shu gradually came up with a more reasonable answer.
If internal factors represent the desire for independence, then external shocks represent the pressure that compels it to become independent.
This thing is directly related to people like myself.
The period from 2012 to 2014 was the peak period for e-sports events in China, mainly based on League of Legends and Dota.
The recently concluded League of Legends Season 2 World Championship attracted over a million viewers. The upcoming All-Star event in Shanghai, scheduled for a few months later, is expected to draw over eight million viewers in three days, with a peak concurrent viewership of 440,000. Officials have stated that the event's popularity is approaching that of NBA broadcasts, making it an absolute phenomenon in today's world.
These events have attracted a massive number of players who urgently need a platform to watch top players compete and interact with like-minded people in real time. This surge in demand is difficult for YY to meet with its original positioning alone.
Furthermore, YY Games Live's biggest turning point is coming soon.
Or rather, because of the flapping of its own little butterfly wings, it has already arrived.
Douyu TV, which was incubated from "AcFun", began to "disregard ethics" after receiving funding, and repeatedly poached top streamers from YY with sky-high contracts.
The fact that this person in charge came directly to me to discuss future cooperation suggests that there was likely some underlying reason for the fierce attacks from competitors.
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