Rebirth is fine, but I get eight hundred dollars right from the start?
Chapter 87: The Working Class? A Collaborator!
After going through the whole story, my thoughts became completely clear.
So what Lin Shu had to do next wasn't actually that complicated.
First, let's talk about the big picture. Douyu, which was successfully incubated ahead of schedule, is about to make its grand debut.
This new platform immediately abandoned any ethical practices, focusing instead on poaching top streamers from various sectors, offering annual salaries that were dozens or even hundreds of times higher than before.
I'm not kidding, they're throwing real money at it.
For YY, this is like someone holding a knife to their throat.
If YY continues to use its old approach, treating live streaming as a small plugin or channel within its voice software, its response speed is destined to be as slow as an ox pulling a cart.
They're playing a blitzkrieg game. If you hesitate today, you might lose your top streamer tomorrow.
Moreover, YY is essentially a company that started with voice communication; why would it engage in a war of attrition with capital?
They're not even in the same league.
Therefore, YY's most direct solution is to completely "separate" its live streaming business, especially the gaming segment, from the voice system and start afresh.
They invested heavily in upgrading servers, optimizing streaming technology, and signing top streamers with hefty sums. Then, they launched a completely new brand, Huya Live, to directly confront their challengers.
To put it bluntly, this is the main theme of the live streaming industry for the next few years.
Just like the fierce competition between Taobao and JD.com in the e-commerce world, the live streaming world is a head-on collision between the two major capital players, Huya and Douyu.
Moreover, these kinds of wars can last for several years, burning through money until the end of time.
This makes Lin Shu's position quite delicate.
He is a top streamer on YY Games Channel and one of the most capable people in the entire YY Live streaming system.
If handled properly, he can gain enough benefits from the conflict between the two sides.
So the question is, what should he do?
Is it better to be a loyal, top-performing employee for Huya, earning a fixed salary every month and receiving an outstanding employee award at the end of the year?
The thought had barely crossed his mind when Lin Shu slapped it away.
Are you kidding me?
I was reborn with memories of my past life.
If you're still working like a slave, clocking in and out, and having to be subservient to others for your livelihood—then what a waste of this rebirth!
Therefore, he must not be satisfied with being a "top streamer" and earning a two million annual salary.
He needs to take advantage of this window of opportunity to find a way to embed himself and the club's fate into the upcoming capital war among live streaming platforms, and become that "key node".
Of course, the two million annual salary is still a must; it reflects Huya's sincerity, but it shouldn't be the focus.
The key point is "resource exchange".
The core interests can be deeply intertwined with the other party's, but one cannot lock up the future oneself.
But the problem came again.
What gives you the right?
How can a young man who has only been a professional player for a short time have the confidence to negotiate with investors?
Does he have the qualifications?
Have!
Not only do they have them, but they also have a considerable amount of leverage in negotiations.
What is Gufeng lacking most right now?
He's not a top game streamer. To put it bluntly, top streamers can sign a bunch of people if they have the money.
What he truly lacks is certainty.
What does that mean?
He needs a benchmark figure and a benchmark team that everyone can associate with "the core of professional esports" when they mention Huya.
What he wanted was the brand perception that "watch professional esports matches on Huya, and top players are all on Huya."
And HWG happens to be that key.
Think about it, why did Gu Feng get straight to the point and pull out the contract so decisively after visiting HWG?
Isn't it because he saw what he wanted in HWG?
A team with an aggressive playstyle, explosive record, and a lot of buzz, and a core player who is ranked number one in the national server and dominates the entire field.
Isn't this the benchmark he's been searching for?
Therefore, Lin Shu had no need to panic at all.
He had leverage, confidence, and what the other party wanted most.
The remaining question is how to maximize the value of this hand.
"Tsk, that's why they say your perspective is determined by your position."
Lin Shu stood up and opened the window.
A cool breeze brushed my face, giving my brain, which had been swollen from accumulating a lot of information, a moment of relief.
sign!
Of course, we have to sign with Huya.
However, it's not enough to just sign one person; the entire HWG team, including future substitutes and youth academy players, must also be included in the package for the premiere rights.
Gu Feng wouldn't refuse, since in doing so, Huya would not only gain a top streamer, but also the entire traffic outlet for an LPL team.
In the future S3 and S4 seasons, any matches HWG plays, including the players' first-person perspectives, post-match reviews, and duo queue streams, can only be watched on Huya.
What will HWG, or rather, HWG himself, gain?
In short, the entire team's livestream revenue is guaranteed, plus the right to provide "second-stream" commentary in the future!
This means that during future LPL and even World Championships, HWG, or rather, Lin Shu's current or retired players, will have exclusive rights to provide "second-stream" commentary on the Huya platform after securing the league broadcasting rights.
It doesn't compete with official commentators for jobs, but it represents a huge growth opportunity in the esports live streaming ecosystem.
A small, high-volume gold mine that no one is currently aware of.
How profitable is this product?
To put it simply, it's common for a top-tier secondary streamer to earn over 100,000 yuan a month during popular sporting events.
In his previous life, he was a content creator with a million followers who did secondary commentary and video editing. He made a net profit of 400 million yuan in three years just by doing secondary commentary and video editing.
There are various ways to monetize, including gift rewards, paid subscriptions, live-streaming e-commerce, platform signing fees, and even independent brand recruitment. After a popular competition, it's not uncommon for top streamers to earn over ten thousand yuan in just one night of live-streaming e-commerce.
Many professional players may not be top-tier when they're playing, but once they take off their team uniforms and sit in the second commentary booth, they can gain millions of fans with just a clip of a memorable moment, and their annual signing fee can easily exceed ten million.
What? You're saying a future e-commerce tycoon doesn't care about a pittance?
Please, Lin Shu, you built your empire on esports, your players risked their lives for you to gain massive online traffic, and now you've ascended to immortality through your foresight. You should at least take care of your heroes and secure a future for them.
If HWG can leverage Huya's esports strategy and its leading expertise in game understanding to firmly control the second-stream commentary channel—a golden goose—then, with its guaranteed future advantage, its appeal to young people with professional dreams will be immense.
To be even more pragmatic.
Even if my future focus shifts towards e-commerce.
Having the right to provide commentary on two streams means that each retired player can continuously create brand value and content assets for the club.
A two-hour commentary session with two streams can be edited into a few memorable clips, linked to products, and distributed to Douyin, Kuaishou, and Bilibili. The traffic will still flow like a tap day and night.
A viral video clip garnering millions of views not only generates tips but also drives casual viewers to sales platforms, forming a complete conversion chain from "short video → live streaming → paid content".
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