Reborn in America: Starting as a California Resident
Chapter 11 OEM Cooperation Model
As an emerging industry, the software industry must invest in Google Play to build brand awareness in order to carve out a niche in this chaotic market.
However, launching GG at this time is almost impossible!
At that time, the media ecosystem was not yet mature and was simply unable to support the demands of this booming industry.
People's understanding of computers is still limited to calculators, equating the two and expecting only numerical calculations from them.
In reality, the functions of modern computers are indeed far less practical than those of word processors or typewriters.
To break through this cognitive bottleneck and improve the practicality of computers, the innovation of output devices has become crucial.
Unfortunately, most computers at that time lacked printing interfaces, which undoubtedly limited their application scope.
But dawn will eventually break, and Dreamsoft's innovative solutions will be like rain in the desert, bringing boundless hope to today's computer users.
These technological innovations were a perfect fit for the second-generation iPhones, not only solving the printing problem but also significantly enhancing the user experience.
Henry has high hopes for the future of Dreamsoft software;
He knew that given the difficulty in achieving significant breakthroughs in the core performance of hardware and software in a short period of time, the key to enhancing the market competitiveness of products lay in improving both the external packaging and the internal technical documentation of the software.
After all, no matter how powerful the functions contained within a bare floppy disk are, it cannot justifiably command a price of one hundred dollars.
Such practices not only show disrespect for consumers but also diminish the value of one's own brand.
Faced with the printing adapter card developed by itself, Henry knew that it was unrealistic for Dreamsoft to produce it on its own given its current capabilities.
The high production costs in the United States have driven the price of a simple adapter card to over $150, which is extremely uneconomical from a cost control perspective.
Despite his resentment, he understood the harsh reality and turned to the OEM (Original Equipment Manufacturer) cooperation model, which involved outsourcing production to other manufacturers to reduce costs and focus on software development and brand building.
Finding overseas manufacturers, such as Xiao Rizi, is an effective way to save costs, but at the current point in time, it is obviously not enough to meet market demand.
The reason why American companies are keen to sell licenses rather than manufacture in-house is this: the high manufacturing costs make direct licensing a more cost-effective business model.
Henry decided to adopt the same strategy, licensing the production and sales of the adapter cards to others to avoid inventory and cost risks;
Although this will result in a loss of some profits, it is a wise move in the long run.
So he turned to Alexander and gave him a new production order: "Alexander, have the contract manufacturer produce a batch of our floppy disks first."
Alexander nodded in agreement and inquired about the specific production quantity.
After a moment's thought, Henry replied, "Thirty thousand copies of each official version, and ten thousand copies of the other versions."
Alexander immediately replied, "Okay, Boss, I'll arrange it right away."
......
As night falls, neon lights outline the imposing silhouettes of tech giants.
Bill Gates, the young CEO of Microsoft, is sitting in a secluded bar with his business partner Paul Allen, discussing DreamSoft, a rising software company that has recently gained a lot of attention.
"Bill, you have a lot of connections, what exactly is the background of this Dream Software company?"
Paul Allen's voice carried a hint of doubt; he was very curious about the background of this suddenly emerging software company.
Bill Gates smiled helplessly and said slowly, "My knowledge is limited. It is said that its owner came from the Getty family."
"Getty from Getty Oil?"
"That's great! I heard this company is financially strong and plans not to accept any form of financing for a year, and may even be aiming for an IPO."
In today's tech world, many company founders come from extremely ordinary backgrounds, some even described as humble.
Although Microsoft started at a relatively high level compared to others, it still couldn't compete with Dreamsoft.
In such an environment full of opportunities and challenges, Henry Getty and his Dreamsoft software, like a breath of fresh air, burst onto the stage of Silicon Valley in a way that was quite different from the norm.
This team of only a dozen members didn't hesitate to rent an entire floor in the heart of Silicon Valley. This boldness and confidence seemed to be silently declaring: We are different!
They have now attracted the attention of many investment institutions.
After learning about the company's founder, many people began to contact him one after another, hoping to board the business empire of the richest family.
However, Dreamsoft seemed uninterested in these offers.
Although his attitude was polite, he always maintained a sense of aloofness that kept people at arm's length.
This caught investors completely off guard!
However, it is precisely this arrogance that has thoroughly ignited the conquering desires of certain special beings!
They became more determined after each setback, even stating that they were willing to accept more demanding conditions just to get in touch with the Dream Software.
Venture capital, like bank loans, often follows a strange rule: the less you need the funds, the more they want to put money in your pocket.
"Direct IPO?"
"I must say, this is quite a bold move!"
Paul Allen showed the expected surprise upon hearing the news.
"Yes, I think so too."
But who can blame him when his boss has a bulging wallet?
Traditional financing methods were completely beneath the notice of aristocrats like them.
Bill Gates gently swirled the wine in his glass, his gaze deep. "These entrepreneurs with deep family backgrounds are always so arrogant."
I've met many people in their social class, and without experiencing some setbacks, they often find it difficult to understand the true picture of current market competition.
Paul nodded and fell into deep thought.
He knew very well that in the current startup scene, most startups were struggling to find funding, and companies like Dreamsoft, which were not short of money, were extremely rare.
"We need to figure out how to deal with this situation," Paul said. "If they really maintain this momentum, then they will be a formidable competitor for us."
We need to accelerate our pace to ensure our products and services remain at the forefront of the market.
Bill Gates nodded in agreement. "Yes, we must remain vigilant."
However, we have achieved quite a few results now.
Our BASIC interpreter has already established a foothold in the market, and we are steadily developing more software tools and technologies.
As long as we continue to innovate and provide high-quality products, we have nothing to fear from competition.
“You’re right,” Paul responded, “but we can’t ignore market changes.”
We should consider expanding our business scope, and perhaps also looking for partners or even investment opportunities.
"Good idea..."
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