Courtyard House: Is Xu Damao a childless man? Let me help.

In addition, there is another very important point, which is that this public welfare is not meant to continue forever. The term of this public welfare is generally around fifteen years after Ye Jianchuan discussed it with the local authorities, and at most it will not exceed twenty years.

Twenty years later... the land will be at its peak price, and Ye Jianchuan will be able to make a lot of money just from that.

However, Ye Jianchuan never really intended to exploit the government through such means, after all... he could get certain 'subsidies' from the system for these projects.

So even without considering the money that the land could generate in the future, Ye Jianchuan was simply letting that money go through a round trip.

Although Ye Jianchuan's wealth may not have increased as a result, this kind of money 'cycle' can help the country create many jobs.

For example, when a stadium is being built, construction workers will have jobs, right? After construction is completed, the stadium will need daily maintenance and management, right?

So, wouldn't the maintenance staff have a proper job? Wouldn't the managers, and even the cleaners in the stadium, all have found work? In this way, the number of jobs in the country would increase, and Ye Jianchuan's 2.5 million yuan would essentially help the higher-ups solve some 'difficulties'.

Since Ye Jianchuan is so sensible, the higher-ups will naturally reciprocate in some ways. For example, the 'mineral water' that Ye Jianchuan developed several years ago has now become the designated drinking water for the government offices.

It's not that people in government offices no longer drink plain water, but rather that in various public places, the drinking water provided has all become Master Ye's mineral water.

In addition, Ye Jianchuan's other industries have also begun to gradually engage in "deep cooperation" with some state-owned enterprises. In reality, this is nothing more than state-owned enterprises distributing some benefits during holidays, and these benefits are in cooperation with Ye Jianchuan's industries. For example, one unit might distribute an induction cooker, and another unit might distribute a rice cooker.

Chapter 375 Jasmine Tea and Self-Heating Series

Although this operation is still far less than Ye Jianchuan's usual sales volume, being able to get such an order is not just a matter of money, but also a matter of 'face'.

To put it bluntly, the higher-ups have elevated all of Ye Jianchuan's businesses to the top tier, since they've all approved of them.

Of course, the country didn't actually suffer any losses, although it seems that Ye Jianchuan did gain some advantage, since he made a lot of money by taking advantage of these opportunities.

However, the country has also profited greatly from this, and this profit cannot be measured solely from a monetary perspective, but rather from multiple angles.

This is actually the same principle as the previous public welfare sports stadium; perhaps Ye Jianchuan didn't gain any benefit from this project.

However, the state essentially used the land use rights to borrow a large sum of money from Ye Jianchuan to build a sports stadium that is free for citizens to use for fitness. This stadium can also provide at least a dozen or even dozens of jobs.

These may be of little value to ordinary people, but for a country, they are the essential 'cornerstones' for development.

As for why it's said that a sum of money was 'borrowed' from Ye Jianchuan, it's actually quite easy to understand. Although Ye Jianchuan paid for the construction of the sports stadium, the subsequent preferential policies and tax exemptions essentially meant that all the money had been returned to Ye Jianchuan.

In this way, Ye Jianchuan essentially got a piece of land for free, while the country, on the other hand, received an advance payment of future revenue to build infrastructure and such.

To put it bluntly, it's about using resources that we can't currently utilize to obtain funds for development and construction.

Moreover, in the long run, such an 'exchange' is very profitable for the country. Although it seems that they have indeed given up a lot, they have also gained something more important in return: 'time for development'.

If we continue with the old, step-by-step development approach, it may take fifty years, or even longer, to reach the heights we see in the future.

During this time, other people's development speed will not stop, so if you want to catch up with the development pace of those ahead, you will naturally need to make some sacrifices.

But things are different now. With players like Ye Jianchuan, by the late 1980s, some people were able to earn substantial foreign exchange revenue, which was good news for the country.

Furthermore, Ye Jianchuan's background check was spotless. Therefore, cooperating with Ye Jianchuan, allowing him to earn money abroad and then bring it back to develop the domestic economy, is better than handing over the same opportunities to foreign companies.

. . . . . .

Aside from the VCD business and various snacks mentioned earlier, Ye Jianchuan also prepared a lot of other things, such as new scripts and songs, all of which were sent directly to Hong Kong Island.

For example, regarding new drinks, following the iced black tea from last time, Ye Jianchuan was also determined to fleece Kang Shuaifu completely, so he also created jasmine tea, jasmine honey tea, and so on.

This type of beverage has a higher cost because it actually needs to have some 'tea' flavor.

Even if Ye Jianchuan chooses to use the lowest quality tea leaves for processing, his final cost will definitely be higher than that of iced black tea, which is almost just sugar water.

Besides, Ye Jianchuan isn't really the kind of unscrupulous businessman, so he certainly wouldn't do something like using the lowest quality tea leaves for processing and production.

It doesn't matter. Although they are both copying Kangshifu's work and taking advantage of Kangshifu's pricing, Ye Jianchuan does not intend to define the two drinks as the same type of beverage according to Kangshifu's pricing.

In fact, Ye Jianchuan prefers to define jasmine tea and jasmine honey tea as 'tea drinks', which are completely different from iced tea, a beverage that, although it has the word 'tea' in its name, actually contains almost no tea ingredients.

Furthermore, when promoting and advertising, Ye Jianchuan also planned to use this as the direction of the promotion, so the prices of jasmine tea and jasmine honey tea would naturally need to be adjusted slightly. Although they wouldn't be more expensive than cola, they certainly wouldn't be much cheaper.

Besides these, Ye Jianchuan also successfully unlocked a product that will be very popular in the future, namely the 'self-heating' series of products.

This thing doesn't actually involve much technology, and like instant noodles, it's mainly about convenience and speed.

The emergence of this product is largely due to the fact that people have gradually grown tired of instant noodles being the only option among "convenient and quick" foods.

To put it bluntly, 350 is simply because everyone is tired of eating instant noodles, so they want to try something new. As a result, self-heating noodles, self-heating hot pot, and later self-heating rice have all been "researched" and developed.

However, these things are still a bit too advanced in the current environment. On the one hand, it's because the packaging of these things is no longer as simple as that of instant noodles.

After all, they need a relatively heat-resistant material, and they also need to put heating packs and other things inside, so the cost of the packaging alone is definitely much more expensive than that of instant noodles.

It's not just the packaging cost; the cost of the ingredients inside is also very high. After all, whether it's self-heating rice or self-heating hot pot, a lot of vegetables are needed, and vegetables are the key to this kind of product.

As everyone knows, the vegetable packets and the almost non-existent beef bits in instant noodles are just garnishes; the most important ingredient is the noodles themselves.

This naturally leads to even higher ingredient costs. Calculated this way, Ye Jianchuan's self-heating series could be priced at around ten times that of instant noodles.

Chapter 376 Filial Son and Thief: Both Are Good Sons

On one hand, there's instant noodles that cost just a few cents, and on the other hand, there's self-heating rice that might cost several dollars, but the portions are basically the same. So, which one would you choose?

If this question were asked decades from now, many people would still be comparing the types of food, their taste, and their 'rarity,' so there would likely be quite a few people choosing either option.

However, at this stage, people's pursuit of taste has not reached the extreme level of later generations. In fact, what people are pursuing at this stage is just to 'eat their fill'.

Besides, even for people who have certain taste preferences, self-heating rice isn't really worth the few dollars it costs.

After all, no matter how well you prepare it, his dishes will never taste as good as freshly made ones, so the difficulty of promoting this product in China at this stage is self-evident.

However... Ye Jianchuan never even considered promoting this product domestically, because he was very familiar with the market demands in China.

Therefore, Ye Jianchuan originally intended to sell this product overseas, and the first country Ye Jianchuan thought of that would like this kind of product was naturally Japan, which was about to be slaughtered like pigs.

Speaking of which, there's only a little over a year left until the collapse of Japan's housing bubble in 91. So Ye Jianchuan needs to take advantage of Japan's current market environment as the "world's second largest economy" to promote his self-heating series.

Why is Japan considered an excellent place to promote self-heating products? The reason is actually very simple: the competition in Japan is extremely fierce.

Those office workers squeeze onto the subway every day and work overtime, which is incredibly tiring. As a result, many single office workers are too lazy to cook for themselves when they get home.

Or they just make do with instant noodles. As one of the possible birthplaces of 'instant noodles', Japan has a very developed instant noodle industry. In addition to instant noodles, they also have some convenient bento boxes that can be bought from convenience stores and heated up slightly before eating.

If that doesn't work, then a rice ball is also an option, but whether it's instant noodles, a bento box, or a rice ball, all these things have one thing in common: convenience.

Since you like convenience foods so much, wouldn't Ye Jianchuan's self-heating series perfectly meet your requirements?

Moreover, the self-heating series has a unique feature that other convenience foods don't have: its ingredients are very abundant, and it's served piping hot, just like it's fresh out of the pot.

Although instant noodles can be made as fresh as if they were just cooked after being soaked in hot water, the ingredients are not varied enough and they are rather monotonous. Rice balls and bento boxes either don't need to be heated at all, or they are only slightly heated in the microwave. They don't have that freshly cooked, steaming hot feeling.

However, the self-heating series products can achieve both of these characteristics, which is the advantage of the self-heating series.

Moreover, there is another very important point: Japan's food culture and customs are actually quite similar to ours, so there is no need to worry about them not being able to accept the taste.

Even... this way of eating hot pot is actually quite popular in Japan, so it would be perfect to send Ye Jianchuan's self-heating products to Japan for promotion.

Of course, you can't put all your eggs in one basket, so besides the notebook, Ye Jianchuan, you also need to promote this thing to other places, such as... that Korean guy who initially called himself a 'filial son'.

It must be said that, unlike the Japanese who have been harassing us since ancient times, South Korea was relatively 'filial' back then.

After all, when they were invaded by the Japanese, they wrote to us asking for help. There is a historical record that includes this passage.

"If we consider this from the perspective of foreign countries, then the parents of the Dragon Kingdom are like children to both our country and Japan. If we consider the relationship between parents and children, then our country is a filial son, while Japan is a traitor. Even if the relationship between parents and children is limited to kindness, how can loving a traitor be considered the same as being a filial son?"

At that time, Japan and South Korea were both nominally our vassal states. We didn't want to get involved in Japan's aggression against South Korea, so we told the South Koreans who came to ask for help that this was a matter for their foreign countries.

The Korean envoy said the above, meaning that although we are all foreigners, we are just like your sons.

As parents, your two sons are fighting. Although you should treat them fairly, as you said, in reality, the younger son is the thief, and we are the dutiful sons! How can you give the thief the same amount of love as the dutiful sons?

And then... that was it. At the time, the Ming Dynasty had no time to care about you; they were too busy with their own factional infighting to heed the Koreans' pleas for help.

Although their plea for help was ignored, this passage was recorded, which can be considered evidence that the Koreans were indeed 'filial sons' back then.

Unfortunately, this filial son (of good Li) later went down the path of rebellion and is now turning his back on everyone, trying to completely cover up the evidence of being his son.

However, no matter what, even though this filial son has now become a thief, he is still a son, and a son's tastes can be too different from his father's.

So selling self-heating products to South Korea would definitely be no problem. If all else fails, Ye Jianchuan can make a special South Korean version with kimchi added. The South Koreans should enjoy it.

After all... they're the kind of team that can even turn the swill from US troops stationed in South Korea into the legendary "army stew." If they add some luncheon meat and kimchi to their special edition, the Koreans will probably be incredibly grateful, right?

Chapter 377 Self-Heating Series Enters the Japanese and Korean Markets

The reason for choosing these two countries is that they were once considered our "sons," so their dietary habits are quite similar to ours. Therefore, self-heating products should sell well in these two countries.

On the other hand, these two countries are also the two most developed countries in Southeast Asia at present. South Korea needs no further explanation. With the help of its new father, its technological development is among the most advanced in Asia.

The Japanese are even more remarkable, because they completely outsourced their defense to their master, the United States, so their economy was entirely invested in developing technology and the like.

In recent years, due to the impact of the Plaza Accord, their development has been even more rapid, and they have now become the world's second largest economy, with economic development even stronger than that of their big brother, Russia.

If the self-heating series can be promoted in these two places, then as a hub for exchanges between Europe and the United States and Asia, perhaps Ye Jianchuan will be able to find an opportunity to export these products to Europe and the United States?

Moreover... as long as the self-heating technology belongs to Ye Jianchuan (353), then subsequent improvements are not impossible to find. For example, self-heating pizza, self-heating pasta, and so on, can't those be arranged?

Of course, this plan needs to be executed with exceptional efficiency, because... in a little while, the economic situation on the other side of the peninsula will plummet.

If Ye Jianchuan still fails to use the notebook as a springboard to successfully import the self-heating series of products into the European and American markets, then Ye Jianchuan's various businesses in the notebook will suffer huge losses.

Therefore, Ye Jianchuan was very efficient in his work. He directly used Ye Shifu Cola as a frontline to quickly push the self-heating series of products into the notebook market.

As for the result, it goes without saying. The students were already very interested in this kind of 'convenient and fast food', and now that they saw such a wide variety, and even the option to eat steaming hot food similar to 'hot pot', it was a perfect match for them.

As a result, the self-heating series quickly became a hit in Japan, taking less than two months from its launch to nationwide popularity.

Of course, Master Ye's Coca-Cola also played a significant role in this, because Master Ye's sales model involves cooperation with many convenience stores. So Ye Jianchuan directly provided these convenience stores with some 'preferential strategies' to get them to put the self-heating series on the shelves and even gave them special recommendations.

As a result, those who rely on convenience stores to survive almost every day and who usually live on convenience foods quickly became aware of the existence of self-heating products.

This demographic happens to be the target audience for convenience foods, so it's only natural that sales of self-heating products would surge.

Moreover, after becoming a hit in Japan, the self-heating series spread at an alarming rate. In just over a month, Ye Jianchuan received orders from as far away as North America.

Of course, this is also thanks to Ye Jianchuan's prior 'planning'. Although the promotion used Ye Shifu Coca-Cola's sales channels, the self-heating series products did not actually use Ye Shifu's name.

The reason is very simple. If the Ye Shifu brand is sold in China or only in some regions of Southeast Asia, then there is naturally no problem using it. In fact, using the Ye Shifu brand in China is a plus.