Return to the countryside to engage in industry

Chapter 578 A Planning and Execution Team of 500 People
After contacting several leading TV stations, the Propaganda Department knew that they had already signed contracts with other platforms.

Taobao and Zhejiang Satellite TV, JD.com and Dragon TV, Pinduoduo and Mango TV, all of which cost more than 2000 million.

Among the remaining domestic TV stations, only Beijing Satellite TV has a relatively high ratings, but Yang Zhenyu is not satisfied. Since he has put out a campaign budget of [-] million yuan, he must find the ones with the highest ratings. The commercial platform was divided up, and Yang Zhenyu decided to use the webcast mode after communicating with Shen Hua.

Douyin platform is the first choice.

One is the close relationship between the two companies, and the other is that Douyin has a lot of traffic.

As Shen Hua, the senior leader of the original ByteDance, it must be much smoother for him to come forward to negotiate, and maybe he can get a good price.

Yang Zhenyu said: "Mr. Shen, please communicate with me about the live broadcast platform of the party."

Shen Hua replied with a smile: "Mr. Yang, several leaders of the Douyin live broadcast operation department used to be my subordinates. I will contact them first at night, and then I will go on a business trip."

Yang Zhenyu nodded. He respected Shen Hua, the airborne president, and his ability was unquestionable. After Wang Chunyan became pregnant, the company delegated many things to him, including the third round of financing for the platform.

From the current point of view, his presence in Haodianjia e-commerce company is of great significance.

After the live broadcast platform of the party was handed over to Shen Hua for communication, Yang Zhenyu called Chen Ming, the chief director of "Longing for Life", and asked him if he was interested in this party.

Among Yang Zhenyu's personal connections, he doesn't know many directors, most of them are film and television drama directors, and Chen Ming is the only well-known variety show director.

If you want to contact a new director, on the one hand, time is tight, and on the other hand, others may ask for a high price. Yang Zhenyu trusts Chen Ming's ability, and he also knows that he has been the executive director of Mango TV's New Year's Eve concert before. Considering that the two have a good personal relationship and have had cooperation experience, Yang Zhenyu asked him directly.

Chen Ming is preparing for next year's variety show. He doesn't have much work on hand at the moment. After hearing Yang Zhenyu's request, he expressed his strong will. He even flew to Yushi the next day to come to Yangcun to chat with Yang Zhenyu.

The conversation was mainly about money.

Yang Zhenyu directly expressed his attitude, "Director Chen, the budget for this party has reached 40 million, and three or [-] celebrity guests will be invited to participate. At the same time, it will be broadcast simultaneously on the Douyin platform. You know that Douyin is currently the most trafficked The Internet platform, this evening will get a lot of attention, of course we will also do a good job of publicity in the early stage."

Chen Ming understood that what Yang Zhenyu meant was nothing more than that this show could promote his personal reputation and professional ability in the industry, thus attracting more attention from TV variety shows, evening shows, and online variety shows. more money.

Chen Ming smiled and said: "Mr. Yang, if it wasn't for your request, I really wouldn't take this job. A party of this size is completely different from a variety show. It doesn't mean that dozens of people can handle it.

If I spent Party A’s money and messed things up, my career as a director would be completely ruined. "

Yang Zhenyu smiled and said: "Director Chen, I know you have done similar activities, and you are motivated only when you are under pressure."

Chen Mingdao: "Mr. Yang, I can take this job, but without this number, I can't do it."

Chen Ming directly offered 500 million yuan.

Knowing how much director Chen Ming paid for "Longing for Life", Yang Zhenyu joked, "Director Chen, is it a little too much?"

Chen Ming replied very seriously: "Mr. Yang, it's not much at all. 500 million is still a friendship price for your face. For an event of this scale, the planning and execution team has 300 fewer people, or even more." .

Do you know how many directors, planners and executives there were in Mango Channel's New Year's Eve concert last year? "

Chen Ming raised his hand again and made a five, "More than 500 people.

A large number of staff are needed on and off the stage to connect the whole party. If one link is not connected, embarrassing scenes will appear on the stage. In order to ensure nothing goes wrong, you need to find a few experienced hosts to control the stage. "

Yang Zhenyu said: "Director Chen doesn't need to worry about the host, the company's publicity department has already started working on it."

Chen Ming nodded.

Yang Zhenyu thought for a moment, "Director Chen, 500 million is no problem, but the effect of the program must be full for me."

Chen Mingdao: "Do my best, Mr. Yang, as you said just now, this party has a great influence on me personally. To some extent, I hope to make this party a success even more than you.

Next, I also hope that all departments of the company can closely cooperate with me. "

Yang Zhenyu said: "This is no problem, you can go to the planning department to find Minister Yang, and you can connect with the work."

After Chen Ming's price was approved by Yang Zhenyu, he smiled and asked, "Mr. Yang, will I arrange a show for you?"

"Me?" Yang Zhenyu froze for a moment, not thinking about that.

Chen Mingdao: "Look at Ma Yun performing on stage on Double Eleven, I think you can also perform a singing program to invigorate the atmosphere, not to mention that you, the village director of Yangcun, still have so many fans on the Internet, and your influence is not weaker than A second- and third-tier singer."

After listening to Chen Ming's proposal, Yang Zhenyu smiled slightly, "After the guest performers are confirmed, let's talk about the arrangement of the show."

"Okay!" Chen Ming said flatteringly, "Maybe it can't compare with Taobao Jingdong in terms of sales, but the image of Mr. Yang as a young and promising entrepreneur is in the hearts of the audience, and he may not lose to senior entrepreneurs like Jack Ma."

Yang Zhenyu shook his head and smiled, "Just think that Director Chen is praising me."

At this time, Yang Fan just walked in, and smiled at Chen Ming first, "Director Chen."

"Minister Yang!" Chen Ming replied politely.

Yang Fan said: "Mr. Yang, the venue for the party has been decided, Suzhou Olympic Sports Center, the rent is 60.

The event equipment rental company is also based in Suzhou. This is their quotation. The stage, lighting, props, graphic design, etc. all add up to 180 million. "

Yang Zhenyu nodded after reading it and said, "It's half the budget."

Yang Fan said: "Several companies are also negotiating with us, I see if we can lower the price a bit."

Yang Zhenyu said: "It still depends on the quality and service attitude. There is no need to put too much effort into lowering the price, as long as it is reasonable."

"I understand, Mr. Yang."

Yang Zhenyu introduced: "By the way, Director Chen was personally invited by me. He is the chief director of the Double Eleven party. After you go down, you can communicate more."

Yang Fan shook hands with Chen Ming with a smile and said, "Director Chen's ability is obvious to all. Director Chen, it's an honor to cooperate with you."

"Minister Yang, there may be many things that will bother you." Chen Ming shook hands.

"Director Chen is being polite. Let us know what we need to do. I hope to plan this party well with Director Chen." Yang Fan said with a smile.

(End of this chapter)