Cold chain for 20 years

Chapter 394 Production and Marketing Alliance (1)

On the flight from Wuguan to Qingyan, Meng Qiangqiang and He Jinru sat side by side. This annual meeting was a bit unexpected for people. It only took a week from receiving the invitation to the official holding.

It’s a sudden return, but it’s not unexpected. Every time this season comes, there are industry annual meetings everywhere. People expected Tongxing to do this a long time ago.The two companies each brought a team of eight people to participate, and they seemed to have come prepared. This is Tongxing's first annual meeting. The content must be better than the process.

"I don't know what Mr. Meng's foresight is about this Tongxing New Year's Meeting?" He Jinru asked tentatively.

"Big cold chain, big circulation."

"Is there any specific implementation plan?"

"Size the goods first, and then travel the road. It's easier to travel when you have more friends."

He Jinru was a little annoyed with the standard answers in his ears, "I have to remind you that you and I both have the task of targeted poverty alleviation in the city, and our two families have to go west and go to the corner. We have drawn such a large area, and we must first stabilize this indicator, which is the focus of this year!"

Meng Qiangqiang said: "This poverty alleviation is not a walk-behind tractor. Let's hold on to it and not shake it. In the final analysis, we have to find a good way. Just listen to the city's dispatch and pick up and deliver the goods. The cold chain will be completely done. It has become a tool, if we can come up with a more powerful production and marketing plan, our roles with the city will be reversed, the city will provide us with relationships and channels, and we will do the whole core."

"It sounds like the same thing, but how do we do it? How can we satisfy the city? Besides, what does this have to do with the Tongxing Annual Meeting?"

Meng Qiangqiang was far more determined than He Jinru, and seemed to have an idea already, "We have learned a lot of poverty alleviation materials in the past two years, we can't just give millet without harvesting food, we have to let everyone run the business, so Our core task is to do a good job of harvesting and create value.”

He Jinru frowned, "What new tricks can we have for the harvest? Don't we all go to Wuguan first and then distribute it outside!"

Meng Qiangqiang nodded and said: "The key is this division. Over the past few years, most of the industrial parks have gone out to the top row of agricultural products in Ganzhou. Many companies have already established a solid foundation in the industrial park. Those large apple orchards and Kunhai's Reservoir breeding puts enough pressure on us. For this targeted poverty alleviation, we can't see the other party's market for the goods, and we can't sell them from Longwei County to Ganyang County."

"There are many impoverished areas in Ganzhou. My hometown is a poor mountainous area. There are more of them than most areas in China. Mr. He, please think, if we concentrate the agricultural products from impoverished areas in the industrial park, and then go southeast directly to Longshan, eastward to Panhu Lake, and even go to Qingganou to Leshan Free Trade Zone, and then sell to the Central Asian market, isn’t it a better answer for the city?”

At this time, He Jinru understood that Meng Qiangqiang wanted to "use one strategy for multiple purposes" to combine poverty alleviation and his own industry, so that he could better complete the city's tasks and continue to expand as the terminal market of the next industrial park.Therefore, an extensive production and sales channel is quite fascinating.

"Size the goods first, then travel the road, I understand Mr. Meng's meaning. It's just that this matter is too detailed for Tongxing? I still know a little about Hu Shutong. He is really willing see more?"

Meng Qiangqiang didn't respond at all, but fell silent. Talking about poverty and mountainous areas reminded him of some old events in the cold winter, and seeing the comparison after a span made his heart a little more turbulent.After a while, Meng Qiangqiang folded his arms and looked out of the porthole, but when he turned his head, his expression was full of confidence.

He Jinru didn't know what he was talking about, but he felt that the half-way of his words was tantalizing, "Mr. Meng, I'm serious, we can't talk about poverty alleviation at the Tongxing annual meeting, right? Enterprises elsewhere are more advanced than us when they are small, but Don't let people see the joke!"

"You, keep your heart in your stomach, but can I think that my proposal at the annual meeting is your proposal, and my answer is your answer?"

He Jinru rolled his eyes at first, and then snorted, "When did I choke you in the Industrial Park these few years, the city is almost treating you as an asset!"

Meng Qiangqiang laughed, "Boss Hu doesn't regard this as a matter of poverty alleviation. For him, this is a wider range of agricultural and market connections. As far as I know, he has been deeply involved in this field since 05." , the industry can no longer find such a big expert. The demand for production and sales, the farmers of Longwei can become the city of Longtai, and vice versa. Judging from the list invited by Mr. Hu, he should It is considering a precise and complete new system.”

Vaguely, He Jinru saw something clearer in this annual meeting, which has nothing to do with poverty alleviation, but more like unifying a large circle.Since the development of the cold chain, in addition to the subdivision of the field and the improvement of technology, the market is also becoming more refined.

In the past, as long as the lilies in Ganzhou could be sold, it was a good way. Nowadays, which region has a higher proportion of flower consumption and where it is easier to establish market share, there are visual chart analysis.In other words, many agricultural products are no longer "stocked in the market", but are delivered precisely, breaking away from the usual logic of layer-by-layer distribution and layer-by-layer delivery.

While flying eastward here, people from the south also came up with new ideas.

In recent years, the scale of Fengliang cold chain has become larger and larger, and three allocation centers have been built outside the main Mingyuan park, but the more this is the case, the more Liang Lu feels that he has become an extreme giant wholesale market of origin.Products from South Asia, Southeast Asia, and even southern Ming Dynasty are gathered here, and a considerable distribution network has been built under his hands. However, a major typhoon can suddenly change the business.

The essence is that the business of Fengliang Cold Chain is too one-way, and more than [-]% of the goods go from south to north. Once there is a problem here, there will be a supply crisis.And the market is always two-way. Liang Lu doesn't want to just grasp how the goods from the place of origin go out. He wants to grasp the context between the major production places in China, so as to truly coordinate the business on the place of sale.

In his plan, the current shipments between Tongxing and Fengliang are far from enough. What he wants is the same volume as the goods from the south, so that the park can truly integrate production and sales, and be the only one in Mingjiang. fruit cold chain enterprise!

This Tongxing annual meeting is an opportunity that he cannot miss. Among the participants, the two major cold chain enterprises in Ganzhou are particularly eye-catching.With Hu Shutong taking the lead, many contacts and consultations are saved. Most importantly, trust can be fully maximized here. This is not an annual meeting of the entire industry, but a gathering of Tongxing partners.

There are dry sand watermelons, big cherries, winter pears, and white peaches.

Liang Lu, who was in high spirits, was full of images of abundance in his heart, as if his family was the only one staying downstream.

You can yell when you look up, come to the bowl quickly!
……

(End of this chapter)