this man is not calm

Chapter 217 Plan
Zhu Jingxiao's words surprised Jin Shang.

From a feeling point of view, the TV station should be the best unit. Some remote areas may be a little worse, but this is the capital, so it should not be to the point of relying on connections to make extra money.

Seeing Jin Shang's expression changed, Zhu Jingxiao sighed:

"No matter how good the department is, there are some that do well and some that don't. We... the pay is generally good, the bottom line is relatively high, and the growth potential is high, but it is inevitable that there are unsatisfactory departments and individuals, let's talk about art and creativity category, more flexible..."

"I understand that."

As long as the work is related to artistic creation, it is difficult to quantify the work and extremely difficult to evaluate.

The magical strokes in the paintings, the deeply rooted passages in the scripts, and the short melody in the songs may be the masterpieces of the artist's lifetime inspiration. The finishing touches to the masterpieces are inconspicuous among the vast number of mediocre works.

Art is a field that needs to be highlighted, appreciated and recognized, and its boundaries are quite broad.

To say that it is closed, apart from the selfishness of people's hearts, it does not rule out that it is indeed too professional. It is inevitable for laymen and experts to make omissions.

In addition, artistic level and artistic ethics are not always linked. Literature does not come first, and martial arts does not come second. For relatively subjective artistic creation, it is difficult to have a unified standard.

In contrast, TV stations already respect experts more.

"With so many channels, it is said that brother departments support each other, and healthy competition is also encouraged. The outside world only thinks that the comprehensive channel's news and New Year's Eve party are under great pressure, and the Art Creation Center is no less generous. In recent years, it is rare to have a film and television that has deeply rooted in the hearts of the people. A masterpiece of a drama. I haven’t seen the scene of empty streets in the past for many years.”

"The people have more choices in cultural life. Unlike before, there were only a few TV stations, a few high-quality programs, and a few dramas to watch."

"It's useless to talk about objective reasons. There are not so many assessment standards. It is said that production and broadcasting are to be separated. Everyone knows how difficult it will be to implement it. At most, it would be good to implement the producer responsibility system."

Zhu Jingxiao is not afraid that Jin Shang and Dai Yiqin know this. It is not a secret anyway. If you deal with them more, you will understand sooner or later.
"In the past few years, not only the film market has been sluggish, but TV dramas have also been sluggish. Without various subsidies, it might have been even worse. Insufficient work is just a polite way of saying it. There is no money and no projects. Not only the actors at the front desk have no food to eat. , there is nothing the backstage production can do.”

"That's it!"

Jin Shang understood.

The "King of Bad Movies" in his previous life also said in an interview that in the most difficult moments, he insisted on filming, and most of his colleagues in the industry relied on him to earn a living. Why did he keep making bad movies and still find money? Looking for a project?
Even though the movie sucks, it makes money.

When the market is sluggish, risk appetite becomes even lower, and directors who don't lose money are sought after.

It's the same here and now. It's not that one or two projects have problems, but that there are only a few projects in the entire industry. Those with connections and the right to speak are all fighting to get the top spots, and those with lower backgrounds are fighting for a start. I don't understand the opportunity and using some means.

To put it bluntly, there is still insufficient demand for cultural products at the social level. If you have enough food, clothing, and extra money, you will think about going to the cinema, going to a concert, buying a TV, and installing a cable network.

Insufficient demand, shrinking market, outflow of talents, decline in output quality, and inability to attract supporters, thus falling into a vicious cycle.

Jin Shang and the Nan brothers made plans and planned to produce a batch of sitcoms with a small investment to test the waters. As soon as the news got out and preparations hadn't even started, someone already came to check the bottom.

Speaking of this, Dai Yiqin also feels the same way.

"Most of the people Xiao Jin came into contact with had some energy. On the set of "The Romance of the Three Kingdoms", I also met many actors with extremely high performance standards. Most of them were actually quite unsatisfactory."

At any rate, this life is better than at the same time in the previous life. It won't happen that the actors formed a group to steal radishes and sweet potatoes, were caught by the old farmers, and the crew came forward to "guarantee" and compensated. However, many staff members who worked hard to serve the crew were indeed very good. not easy.

After all, this industry is highly concentrated, with the “head” taking most of it and the rest getting leftovers. The gap is really huge.

With a big star like Dai Yiqin here, many down-and-out actors and behind-the-scenes staff are trying to build relationships and become familiar with each other.As long as there is a chance to form a game and you can speak up, you have the possibility to join, and you can earn more or less, which is much better than doing nothing and earning a minimum salary.

Art is not like treating guests to a meal, but it would be a pity if you can't even eat enough.

The future is bright and the future is promising, but...

"Material civilization is not very rich, which suppresses the development of spiritual civilization. This..."

Jin Shang shook his head helplessly. What he could do was very limited. Although he was determined to make changes, the development of the general trend depends on the improvement of the social level. When the people are rich and have money and leisure, and the film and television entertainment industry is profitable, capital will The influx drives the development of this industry.

Nowadays, it is not actually a low point. It is still climbing and improving. It is still a bit far away from the "halfway up the mountain". It is not yet time to invest heavily.

Most of Jinxi Culture's investment in film and television dramas will be carried out in an indirect mode, and they will not spend too much of their own money to organize the game. Most of them still rely on external funds. Only some key projects involving strategic directions will use real money. Silver has the absolute right to speak.

After chatting with Zhu Jingxiao about his plans, the other party understood Jin Shang's decision very well.

"As for art, it is inevitable to trick people into investing with stupid money. However, it is also about your own will to deceive people. You are half of the industry, and people will definitely not fool you as a 'taken advantage of'. This In this year, if you are willing to come forward to organize the situation and take responsibility, everyone will appreciate it. As for other things, I can’t guarantee much, the broadcast channels, as long as the quality of the TV series is not bad, you will definitely not lose money."

Zhu Jingxiao made a subtle hint of assurance.

Teacher Qu Nanrong has not appeared in the literary and art circles for a long time. The younger generation rarely has his appeal, and it is usually difficult to persuade him. This time he has a rare opportunity to get online and deepen cooperation, which is a good thing for everyone.

"Then... I'll ask Director Zhu to help with the matter. As for the preparations..."

Jin Shang thought for a while and then responded,

"There are currently two sitcoms in development. The scripts are relatively mature and the screenwriters are improving. Next week, I will go to the north to investigate investors and come back to do financing evaluation. I don't think I have time. I will start a script around NO.20 If passed the review meeting, we will be ready to find a director and producer, and contact the main actors. By then..."

"Send me the results."

Zhu Jingxiao said generously,

"Over there at the Art Center, let me tell you, there's nothing serious going on right now. People are swarming into the "Romance of the Three Kingdoms" crew. Although the food trough is large, there are too many people cramming in. Many people not only stretch their heads to grab food, but also put their hands on The front legs are thrust in to pull and pull, and the appearance is too ugly. I will probably reprimand him from above after a while."

"alright."

After thinking about it, Jin Shang nodded and agreed.
"As for actors, they are mainly young people. Proficiency in the business is the key. Of course, two or three 'old actors' can't be missing to help. Directors... I prefer young people in the industry who have experienced at least two or three years of beatings. …”

"A person who has experience, drive, and a sense of propriety..."

It's easy to find, but there are still talented people who are of a decent level, whose edges have been smoothed by the modern world, and who are not overly smooth. The key is not to watch sitcoms that seem to have little "nutrition".It’s hard to say whether such a person can let go of his artistry and create a sitcom with a strong commercial atmosphere.

"I'll keep an eye out for you here. If you have connections, you can introduce me to them. Talents like this are needed everywhere."

"That's it."

Jin Shang made a gesture of approval and initially finalized the matter.

After the two sitcoms are released and the results are good, the next step of cooperation can be carried out.

Local TV stations still have great limitations, and their influence is far less than that of CCTV. Of course, they must try their best to be displayed on a larger platform.

The three of them talked again, Director Zhu Jingxiao went to work, Dai Yiqin was also picked up by his assistant, and Jin Shang rushed home with Mei Fengchun, who had been waiting for a long time.

"What have you been talking about for so long?"

"The matter of commercial cooperation in film and television dramas..."

"Already have eyebrows?"

"It's a small matter, but before it's time to make a big investment, maintain the relationship first, maybe it will be used at some point."

Jin Shang, who was responding while driving, changed the topic and asked,
"Sales statistics, are they out yet?"

"I don't know about offline channels, but I asked about online channels. It took more than two hours and nearly [-] discs..."

"This data..."

Jin Shang was a little confused.

Since there is no apples-to-apples comparison, I don’t know whether it is excellent or not.

With the help of Jinxi Music Network audition, most of the 10,000+ users should know that there is such a foreign language song called "Lemon Tree".

The explosive power of online sales is relatively strong. Selling nearly [-] copies in more than two hours does not mean that it can sell a million copies in a month. The sales volume on the first day, or even in the first few hours, is obviously on the high side. What happens in the later stage depends on the quality of the songs and whether the promotion strategy works.

In the past, it is not that rock songs by foreigners have become popular in China, but Jin Shang is not sure whether original British rock songs sung by Chinese people can be accepted.

Although it is a trial work, it also has a lot of ambitions.

Regardless of whether it is in the past life or in this life, the inherent shortcomings of Mandarin rock music have always existed. After the peak period of several early geniuses, they will no longer be as brave as they were at their peak.

It would be a pity if so many foreign language songs in my memory could not be realized.

Making money is one aspect, but it is also a good thing to inject fresh blood into the domestic literary and art circles, open up more paths, and expand more possibilities.

In the future, the most important core competitiveness of online music and online videos - the music library and film library, if you want to improve it, you have to invest huge sums of money to buy the copyrights of other singers, record companies, and film and television drama companies. Either you have rich creative ability and have a large number of high-quality exclusive hit songs and film and television dramas.

You must buy it, but if you have no originality at all, rely on spending money, and give most of the profits to the copyright owner, it would be too embarrassing for the time traveler.

"I need a trustworthy music director to help me handle music matters. In the future, my main energy will be on the overall plan. It is impossible to be deeply involved in specific tasks. I am still busy at the moment. In the future, It’s hard to say.”

Mei Fengchun waved her hands and declined:
"Fang Hua and I are not suitable. We just play music and are not good at management. You can try to dig up Luo Yang and Boss Zhang."

"Luo Yang... is not pure enough. Zhang Qian is suitable, but most of his thoughts are on family matters. He has a recording studio to back him up, and he lacks motivation."

"Music director wants to be extremely ambitious, too ambitious, and too arrogant, so he is willing to work for you? A middle-aged man like Boss Zhang who is half-retired and whose ambition has not been completely worn off is perfect for him. He is engaged in art. , one depends on talent, and the other depends on having similar odors..."

"That's called being like-minded."

"it's the same."

Mei Fengchun said impatiently,

"So, you are just a businessman who plays music, not a real artist. Even if you are really capable, you are just a secret, and your abilities are wasted. Only by moving people with emotion, respect and cooperation can you get the sincere trust of great talents."

"It's my fault."

In the mixed talent market, after "catching" the down-and-out Wei Shuangping, Mr. Jin Shang hoped to pick up the slack again and recruit one or two "executives" who could take charge of their own affairs. As a result, nothing was found in the past few months, which is enough to explain a lot of problems.

As a company grows bigger, it will encounter a big problem. Talents are rare. If you cultivate them yourself, you will have to expend energy to retain them once they become talents.

The higher you go, the smaller the circle. Talents who are truly worthy of the high salary and equity incentives are basically introduced by acquaintances or senior headhunters. They hope to go to job fairs or online resumes and pick them from a large pile of "rubble". Finding the real "pearl" is like looking for a needle in a haystack.

Things like heritage are vague and unclear, but Jin Shang really feels that Jinxi Culture, a young company, has indeed hit the ceiling in many aspects and needs to find ways to break through. Among them, obstacles in recruiting talents are the most serious. important difficulty.

"You are just too anxious. Even with your uncle's support, you are still a young entrepreneur whose assets have doubled dozens of times in half a year. Why are you anxious?"

After a pause, Mei Fengchun said with a smile,

"Then again, you are also brave. You released a single on the same day as Dai Yiqin. Aren't you afraid of being hit so hard that you can't hold your head up?"

"Don't be afraid of misplaced competition."

Since the end of the concert, Dai Yiqin, who released the single "Perseverance", has been very busy. He only completed the post-production of "Mortal Song" in the past two days.

It was released almost simultaneously with Jin Shang's "Lemon Tree".

The overlap between the two audiences is not too high, and there is no question of who is suppressing the other. Maybe it is because "Mortal Song" opened up a larger market, which indirectly benefited Jin Shang.

(End of this chapter)