this man is not calm

Chapter 245 Advance
After entering November, the land in the north has obviously become cooler. Beijing is a little better. The existence of the heat island effect keeps the temperature in the comfort zone. Just put on more clothes in the morning and evening.

After returning home, Mrs. Xian Guizhen didn't mention running around again. She will probably stay at home for the rest of the year.

Jin Shang comes back to stay for a day or two from time to time. On weekdays, he focuses on work and does not have much social activities. His father, Jin Shi, has a much harder time. While supervising the production of the garment factory and contributing to the supply of foreign trade, he also has to take care of the fresh food supermarket and The operation of hot pot city and fast fashion and affordable clothing stores cannot be relaxed.In addition, Lao Jin also has to receive many visitors who come to Mrs. Xian's door. Not only the eldest aunt and the second aunt's family, but also many guests who do not interact with each other on weekdays and are relatively unfamiliar are really unable to receive them.

After nearly a week, the busy days finally came to an end.

Xian Guizhen, who fully understands the beauty of distance, doesn't stay at home all day long. She goes out for a walk when she has time. The capital has changed a lot in the past few years. She didn't have time to take a good look before, but now she just takes the opportunity to walk around.

Her mother, Mei Xinghong, had put down most of her work in the studio, and her energy was not as good as before, so she had to temporarily suspend many creative projects.

During this period, Jin Shang took his grandmother to visit a villa in the south. In the eyes of Mrs. Xian, an urban villa that was unattainable in the eyes of ordinary people was just that, and it was okay to live there for a while.

Looking at the house is secondary, the main thing is to see my girlfriend Li Xuan.

Overall, I am quite satisfied and get along relatively harmoniously.

After taking care of the housework, Mrs. Xian Guizhen no longer wanted anyone to accompany her. She would go out to meet old friends from time to time, go shopping in surrounding scenic spots, etc., and her life was quite comfortable.

At the same time, this year's football league is coming to an end. After the final round of competition, the Beijing Northern United Football Team was promoted to No. 3, making the investment of the Jin family and his son this year not in vain.

However, this is just the beginning. The upgraded competitors are more powerful and there will be considerable pressure to relegation next year.Spending money to introduce high-level athletes is one thing. Whether or not you can achieve results depends on off-field factors.

Today is not the golden dollar football era where as long as you have money, everything can be done. Football is about competition, and it is also about worldliness. The nouveau riche are spending money like crazy and raising the club's operating costs, which will only lead to a boycott.

When spending money, you must also follow the rules.

After discussing with Lao Jin, Jin Shang felt that it was more important to invest in modern youth training camps, increase the involvement of sports medicine, and introduce scientific training methods.In the future, the value of players will become higher and higher. Let those part-time masseurs with a salary of several hundred yuan manage the health of players worth hundreds of thousands. This is obviously wasting the core assets of the club and is simply a joke.

Taking the path of a modern commercial football club has been planned for a long time. After reaching the second level A-U, we finally have the foundation to realize it.

In terms of commercial value, the Beijing Northern United Football Team is also ranked high in the country.

In addition, the Golden Globe Awards are being prepared, and the best coach, best player and best rookie of the year are awarded. The selection process is announced online in real time, ensuring a minimum of openness and fairness.Although it is a newly created "Pheasant Award", it actually gives out real money and silver. If you don't get it, you won't get it. Who won't get it if you get it for free?
After the winning players and coaches did some "trivial" publicity in conjunction with the award, the first Golden Globe Award came to a successful conclusion.

Later, the football team held an upgrade celebration party and organized a charity match to bring the season to a successful conclusion.

It's the end of the year, and Jin Shang's company has a lot of things to do, and he can't take care of many trivial matters.

The top priority is corporate taxation and personal taxation.

Since its establishment, the company has not had much tangible profit on its books, and its tax payments are not ambiguous at all. Looking at the figures on the bill, Jin Shang's teeth are sore that they are watering.

"Next year, we must obtain the qualifications for innovative high-tech enterprises. If we continue like this, we will probably get a banner of "Demonstration Unit for Integrity in Paying Taxes According to the Law." 』

As a new company, many measures that can reduce operating costs have not yet been clearly understood, so there are not many reasonable tax avoidance measures. This has also resulted in the total tax payment of Jinxi Culture. For a company that was founded less than a year ago, it is simply appalling. .

The main reason is that the transaction volume of Jinxi Mall is really too high. When the money is flowing, many aspects cannot be hidden.

"That's it for this year. Let's talk about next year. 』

In addition to the Jinxi chat business that he focuses on, Jin Shang is most concerned about the sales of game consoles and mobile phones in Jinxi Mall.

The unit price is high and the demand is huge. Beichuan Electromechanical has deposited a total of 30 billion in funds on it. If it cannot be realized, it will be in trouble.

Judging from the current situation, the launch of contract packages is still very effective in promoting the sales of mobile phones, giving Mercury mobile phones a good start in their first trial of the water.The game console is a little bit worse. It was tepid in the early stage, but it can still be sold, but the relatively large amount of inventory is not very conspicuous.After a series of promotions, there is finally some improvement. The promotion strategy in second- and third-tier cities, and even the model of sinking into small counties in fourth- and fifth-tier cities, is still effective.

Jin Shang, who took the time to attend several Beichuan Electrical and Mechanical Conferences, still holds a glimmer of hope for this listed company whose market value is rising steadily and is expected to be the "stock king" of the year.

Judging from the current situation, although profits have not increased, cash flow has increased, sales channels have been opened up, and we have more imagination. The transformation is not considered a success, but it is still passable.

In the fourth quarter, a series of costly investments were stopped or suspended. It is a high probability event that this year's annual report will turn losses into profits. Although the profit is not much, it is always a good sign.

I have to sigh with emotion, Hong Renquan is still quite capable. It is not his responsibility for the company to reach this point, but the general trend. It cannot be restored by human resources. After the cold winter is over and the spring is warm, the company can be revitalized.

Unfortunately, General Manager Hong is too old and will retire the year after next.

When the time comes, it will be a real troublesome matter where to find a general manager who can lead Beichuan Electromechanical to set sail.

Putting aside the troubles of listed companies for the time being, Jinxi Mall's first warehousing and distribution point in the capital has been selected. It is located in the southeast of the capital, not far from the Grand Canal, and it is also more convenient to travel by sea.

The main reason for choosing that place is that urban development has not reached that place. The land price is cheap, and it can occupy a large area, establish a hub in North China, and build the northern headquarters of Jinxi Mall.

During this period, Wei Shuangping and Jiang Long were very busy, and even the offline life that Li Xuan was responsible for was extremely busy due to the surge in business volume.

In order to relieve the pressure, human resources approved many applications for additional staff, but there were still concerns that there were not enough.

Such a situation makes Jin Shang also have to lament why pure e-commerce platforms are asset-light, while warehousing and logistics are asset-heavy. The accumulated manpower and material resources are really exaggerated. "Originally, I thought that [-] million would be enough to burn for three years. Based on the current situation, it is estimated that two years will be enough." 』

It won’t work if you don’t invest. If you don’t plan ahead now, in five years’ time, let alone [-] million, you won’t be able to get it even if it doubles.

The natural increase in fixed assets can largely offset input costs, such as the increase in land prices, and labor costs cannot be ignored.

During this period, what makes Jin Shang most gratified is that the human resources department has finally recruited a group of serious college students. Most of them are from other places. They yearn for development in the capital but cannot find good opportunities. Fortunately, they are recruited by Jinxi Culture. .

High academic qualifications do not mean strong ability, but the plasticity and growth potential are definitely far greater than those with low academic qualifications.It's hard to guarantee that there is one particular case that stands out, but the general trend is certainly the same.

The company's biggest gain is that its roots are getting deeper and deeper in the local area. People in western Beijing have become accustomed to having Jinxi Culture participate in their daily lives.

For newspapers, I choose "Jingxi Metropolis Daily", and for urban beauties, the preferred magazine is "Zhiyin Zatan". For online shopping, "Jinxi Mall" is high-quality and low-priced. Even its comic magazines are the favorites of local teenagers.

While the company had some flaws and was developing in an overall positive and healthy manner, it was sent to school, and from time to time it went to Changdi Culture to practice dance, and chatted with young companions. When I closed the cover of this issue of "Oriental Manke", Zhang Jun returned the magazine to an acquaintance.

"Although at this age, reading comics seems too childish, there are still a few worth reading."

"Yeah, I'm telling you, you must like it. At first, other than the novel setting, there's nothing special about it. The more you watch, the more you get addicted to it."

"That's right. Unfortunately, it's finished. I don't know when the next one will start."

"There is no plan. Didn't I tell you about my personal background first? It's said to be a preview of "The Romance of the Gods". I don't know if it's good or not. Is my Su Daji still a gorgeous beauty?"

Several people were talking about it. It was the "Jiuding War" that was completed in this issue. Starting from the next issue, this almost completely original future urban myth story will begin to turn around and dig deeper into the background story.

Especially at the end of the story, the suggestive plot appeared, the short-lived appearance of the Yusan family representing the three saints, belonging to the Jiejiao and Chanjiao sects, and the initial reveal of the more grand story background behind it, which made many paying attention to the comic fans. full of expectation.

"Who Rules the Central Plains" with Chuang Wang as the main line still needs to be improved. The "Fengshen Yanyi", which has been revised several times, with Su Daji as the introduction, has moved out the story of the gods spanning thousands of years, and will soon be available to the majority of comic fans. .

Because the histories are similar, but there are major differences in the early Song Dynasty, the national mythological backgrounds of past and present lives are actually similar. Many characters and backgrounds are relatively similar, but not many have been systematically compiled into classic romances. .

For example, in this life, Jin Shang knew that there were stories such as The Tang Dynasty's Western Regions and The Legend of the White Snake, but there were no Journey to the West and Flooding the Golden Mountains. These have high cultural value and their commercial attributes have yet to be developed.

For works based on comics and aimed at teenagers, "The Romance of the Gods" is more attractive.

Different groups of readers have different focuses. Female readers are most concerned about the painting style and character images, while male readers are most interested in the magical world view and gorgeous tricks.

Zhang Jun, who was indifferent to "Jiuding War" at first, saw that many people were reading it but he didn't understand it and couldn't find a topic to talk about, so he started reading it and became addicted to it.

It was tepid when it was released, but when it ended, it ranked second among the 22 serialized works in the same period. This result is already very good. The top ones are basically masterpieces by famous artists, and they are purely original new stories. To achieve this, Quite rare.

A group of little girls were chattering, and one of them came over and asked mysteriously:

"I heard that your cousin is the boss of "Oriental Manke". Can you ask me about the plot? I can't wait. The last chapter is so exciting..."

"How is that possible? It's not like he would tell me if I asked. And..."

Zhang Jun responded with some embarrassment,
"I feel like that little cousin looks a bit powerful. It's quite stressful to talk to him about serious things. As you know, it's natural for a scumbag to hold his head high in front of a top student. Especially since my grandmother came back recently, my mother He urged me again and again to visit him."

"Can't escape?"

"It's okay to meet, but there aren't many topics to talk about. Look at the boys of the same age around us, the daily topics are just which female star is more beautiful, which comic is more popular, and which video games we have bought. . My little cousin is a boss who has negotiated tens of millions or hundreds of millions of big business. Who in a normal person would dare to treat him as an ordinary little cousin? "

Although he seems carefree, it doesn't mean that Zhang Yun is stupid and can't understand the atmosphere.

Didn’t I just want to stay in the north and find someone to marry, so I just shamelessly asked for someone in the capital?
As a result, not long after I arrived, I saw the ceiling of my peers, and it was my little cousin who I didn’t know very well. It was so surprising.

"Spoilers are definitely not allowed, but I can get you a few signed albums. I saw in his study that there were a lot of Dai Yiqin's collector's edition signed albums, as well as the limited edition single MV of the Little Mazar Band. Next time I go, ask for some."

"Is this...convenient? The price outside has gone up to several hundred a piece."

"It's okay, there are a lot of them. Anyway, I keep them so that I can give them away at the right time. My little cousin is very busy and it's usually hard to find him. Another relative, Mei Shuying, the lead singer of Xiaomaza Band, is seen more often. In the recording studio You see it often.”

"It's nice to have a rich relative who knows celebrities."

"Well, it's just average."

In terms of wealth, Zhang Yun's family is actually not bad. They are nothing in the capital, but they are considered rich locally.

"By the way, the animation of "Jiuding War" will be broadcast on the Beijing Children's Education Channel the day after tomorrow. Although it is interesting to read the cartoon, it is also worth looking forward to seeing how it will move."

As one of the most important IP strategies of Jinxi Culture, promotion is all planned step by step.

(End of this chapter)