this man is not calm

Chapter 301 Take the initiative

Whether it is business or technology, what can really stand out may not necessarily be the best. If it appropriately meets the current market needs, is of high quality and low price, and the people recognize its value, it is very likely to win from a large number of peers. .

Whether it is Jinxi Chat, Jinxi Mall, or the mobile local project that we are preparing to participate in, they all adhere to the same concept.

In the barbaric growth stage, racing quickly to enclose territory can certainly gain the upper hand, and consolidating one's own foundation is the winner in the end.

Jinghua Mall and Feixin can no longer be beaten to death with a single blow. Even if he had the ability, Jin Shang would most likely not do that.

The market is so big that you can't eat it alone, so don't do anything to ruin your reputation.

As the technology moat of Jinxi Culture gradually widens and the threshold for entry into the field is raised, many peers who have no strength and no technology will be eliminated. The remaining ones are all hard-core people who have merit and can occupy a place.

Returning to the field of mobile local calls, this is actually the original intention of the development of PHS technology. It is like a small flame. It seems inconspicuous now, but it is still unknown whether it can trigger a prairie fire.

The "Little Smart" in the previous life retired sadly after struggling for more than ten years. It is not that it is completely worthless. In this life, Jin Shang, a big benefactor who has a strong demand for it, keeps adding "firewood", maybe it can sustain it. At the transition stage from 4G to 5G, there is hope for survival. At worst, you can also get a foothold in applications such as WIFI mobile hotspots.

After arranging this stall and sending Yang Qi away, Jin Shang felt a little relieved.

Half a year ago, Jin Shang would not have dared to have such an idea. It is precisely because of the joining of Yang Qi that he has brought a mature technical team and introduced a large number of industry talents, which has greatly increased the strength of Jinxi Culture. It has not only made up for the shortcomings of browser and system development, but also is expected to go forward. Electronic communications and even hardware devices reach out.

If 5G is regarded as a supercar, fast, cool and stylish, 4G is an urban off-road vehicle, low-key and luxurious, with both face and lining, and 3G is an affordable grocery cart, which is fuel-efficient, easy to maintain and has low insurance premiums. It is solid and has few faults. 2G is a walking tractor or agricultural tricycle. It is useful, but it is not qualified for a private car. It is essentially a production auxiliary tool.

Benefiting from the rapid development of the entire industry, Jinxi Culture is expected to reap the biggest dividends. However, once the wind direction is wrong, it is easy to "burn out" and the entire company collapses completely.

Starting a business is nerve-wracking?

high pressure?

The initial stage is indeed complicated and troublesome.

Regardless of whether it is strong or not, Jinxi Culture can still afford a "big and comprehensive" evaluation.

What's more, Jin Shang is still a man with a "golden finger" to protect him. He can turn misfortune into good luck, and there is no hope that disaster will turn into good fortune. If he continues step by step, Jinxi's culture will probably develop and grow.

PHS technology, which has been around for many years, is a pickup truck between 2G and 3G. It is a production auxiliary tool. It has good transportation functions and has obvious advantages and disadvantages.

A modern enterprise with a normal organizational structure will not place tedious work on the boss at all.

Without the memory of his previous life, Jin Shang would definitely not have done this. Since it is the "prophet" advantage brought by time-travelers, it is natural to make a profit without losing any money.

In the process of managing the company, Jin Shang also discovered that communicating with technical staff is relatively easy. In contrast, personnel arrangements, legal decisions, external relations, etc. are the real headaches.

It's just that the speed is a little slower, the scale is not as large as doing it yourself, and the process will not be as smooth.

Everyone is rich. If being a boss is so hard, why are we rushing to do it?

Isn’t it delicious to travel around mountains and rivers and spend the day and night?

Of course, now Jin Shang can actually leave and do what he wants to do, such as becoming a star, playing football, watching movies, etc., and there will be no negative effects on Jinxi culture.

This is no longer a competition between one or two sub-sectors, but a bet on the Internet, a super hot spot, with all the chips on the line.

After dealing with the more urgent official documents, Jin Shang took a short break, made himself a cup of tea, savored it slowly, and left room for thinking.

Therefore, most of the marketing ideas about entrepreneurs who are hard-working, hard-working, and selfless are all nonsense.

The upstream and downstream industrial chain is relatively complete, with three or five outstanding highlights. It couldn't be better.

As the owner of a company, as long as you don't make mistakes in key decisions, the power of the team will naturally keep such a large company running.

"A sense of participation and accomplishment! 』

Mobile local calling is Jin Shang's first big move. It is different from the small efforts in the past. Once the world's "PHS" develops and expands, the impact will be immeasurable.

In the past, Jin Shang also pursued development routes that were contrary to his memories of his previous life. For example, he made online payments several years in advance, developed electronic games, and promoted high-speed networks. These seemed to be relatively advanced, but they were just integrating existing resources. There was no What a fundamental change.

Although Jin Shang is a relatively diligent boss now, after the company is on the right track, he only needs to spend two hours a day, no more than four hours at most, to handle important matters. Whether he does the rest or not does not matter. It doesn't matter if you leave it to your subordinates to do it for you.

Is it hard to be a boss?

Pickup trucks were once very popular and sold like hotcakes, but later they disappeared from the market due to various reasons. The experience was similar to that of the "Personal Smartphone." Starting to miss how good it was.

To be honest, the pickup truck did not really disappear without a trace. Later, the so-called SUV sold very well. In essence, wasn't it just a pickup truck with a cabin roof added?

That's all.

So how big is the gap between PHS technology and 4G and 5G?

The technical gap is extremely difficult to bridge, but the theoretical path is exactly the same.

Whether it is 3G, 4G or 5G, there is not just one kind. What various countries are arguing about is actually the right to formulate standards. Jinshang does not think that he will go down the road of "domestic products" of the Chrysanthemum Factory. However, the technological commanding heights, you don't Occupy and the enemy will occupy.

"Don't ask for too much, just strive for... a place. This kind of field is no longer something that one or two private companies can dominate." 』

It’s not that Jin Shang is too ambitious, but following Hao Qilian, he has actually seen cellular base stations based on PHS technology, trial operations in stations, KTVs, conference venues and other places, and the power consumption, user capacity and seamless switching of mobile local calls. , simply excellent.

This kind of affordable technology has a huge domestic demand and the people are not yet very wealthy. There is definitely a market. Jin Shang even thinks that the prospects of PHS technology are better than the "Little Smart" in the previous life, and even greatly exceed it. .

The motherland in this life is really too big and can support a larger population. Of course, infrastructure construction will be more difficult and last longer. It is estimated that ten years from now, many first-tier cities will have started to use 3G, and many remote areas will not even have mobile phone signals. At this time, mobile local calls are unstable and have many shortcomings, but they are relatively cheap and barely usable. It's timely rain.

Only by first solving the problem of whether or not can we further consider the problem of whether it is good or not!

Hao Qilian's point of view is correct, and the judgment of the company's technicians is also good, but their identities and positions are destined to not be able to consider the prospects of PHS technology and the strategic development direction of Jinxi Culture from a higher level like Jin Shang. . "I hope that taking the initiative this time will yield unexpected gains. 』

While Jin Shang was thinking this, there was a knock on the office door.

"Come in."

Immediately, Huang Yiyi, who had officially gone through the entry procedures and was appointed executive deputy general manager of the Human Support Department, walked in with Zhang Qian and Luo Yang.

"Mr. Jin, do you have time? Director Zhang has made an appointment with Consultant Luo Yang..."

"Sit down, as a boss, you really have to market a diligent persona, but in fact, you are not that busy."

Under Jin Shang's warm invitation, Zhang Qian, after careful consideration, decided to serve as the executive director of Jinxi Music, and Luo Yang was hired as a music consultant.

Not only did Zhang Qian agree to the invitation, he also discounted the price of the video studio he ran and invested in Jinxi Music. He also invited a few old friends to set up the new company. Currently, he is negotiating with the music channel to cooperate and prepare to produce a music variety show. Test the waters.

Luo Yang, the consultant, is the artistic gatekeeper of Jinxi Music and also serves as the chief producer. He is the company's leading figure in the music circle. Apart from Jin Shang, who is not easy to come forward directly, he is the most famous.

Huang Yiyi sat aside, performing the duties of a secretary, preparing to record this important meeting as a work record.

Zhang Qian and Luo Yang sat down on the sofa opposite each other, doing work across from Jin Shang. After the tea was brought to them, they took a sip and relaxed a little.

Luo Yang, who is already somewhat famous in the industry, is no longer the submissive young man who lacked the confidence to speak when they first met. After looking at the furnishings of the office, he said with a smile:

"Every time I come here, I have a different feeling. The company is getting bigger and bigger, becoming more formal, and Mr. Jin is becoming more and more dignified."

"Brother Luo is becoming more and more joking."

"Money makes people bold. Thinking back to last year, or even earlier, it's so painful. I never imagined that one day I would get ahead."

It's still far from being successful, but Luo Yang's future is indeed bright. Especially on the first of this month, Dai Yiqin and the Little Mazha Band's two "albums" were released, and they saw another hot sale. As a co-producer, Luo Yang is already qualified to be called a "gold medal producer" .

In the past year, there has been no miss, and the results are truly outstanding.

"Opportunities fall to those who are prepared. As long as they have the strength to seize them, they will certainly achieve something."

As he spoke, Jin Shang looked at Zhang Qian who was enjoying his tea.

This fringe musician, who had been a "salted fish" for many years, opened a video studio to make a living with the support of his father-in-law. Originally, Jin Shang thought that his energy had been blunted by his parents, but he did not expect that he would have the courage to I cashed all my savings and my wife's dowry and invested in Jin Xi Music, which had not yet gained much momentum. I have to say that it was a bit courageous.

In his words, "Believe in Mr. Jin, hold on tightly, and don't miss it when you meet a noble person." After discussing with his family, Lao Zhang simply defected with all his wealth.

Indeed, the current organizational structure of Jinxi Music is not yet complete. Now that Zhang Qian has joined, he can still occupy a good position. In a few years, there will be no such good opportunity.

Seeing Jin Shang's gaze coming over, Zhang Qian put down his teacup and said solemnly:

"Let's talk about the two 'albums' first. Variety shows are quite troublesome and I won't be able to explain them for a while."

"Alright."

Speaking of "album" is an unusual concept.

Generally speaking, there is no unified standard for the number of songs in an album. According to established habits, people divide it into several levels.

A mini album (EP) contains 2 to 8 songs, and usually focuses on a specific type of music. For example, if Jin Shang wants to promote a new type of music, he can produce three or five characteristic songs. Released as a mini album.

For a regular album, the number of songs ranges from ten to twenty-five, and in most cases, it is only about twelve.

A large album is a so-called "album", with more than sixteen songs and less than thirty songs. There may be more than one disc, and the price is naturally higher. It is well-made and beautifully packaged. It is a masterpiece full of ambitions from the singer and the producer. .

Since June 1st, Dai Yiqin's new large-scale album "The Good of Men" has been released simultaneously nationwide, as well as Xiaomaza Band's new masterpiece "Because of Love", and they have met with fans. The publicity strategy is naturally to boast of simultaneous global release. In fact, it means setting up a few small sales points in several foreign cities where Chinese Americans are concentrated. There is no expectation of foreign sales at all. The main market is still the domestic market.

Judging from the album "The Goodness of a Man", you can tell what its focus is.

Jin Shang, who composed 16 lyrics and music, "carried" the essence of Phil Chang's 20 to 30 years, including "The Trouble Caused by the Moon", "The Rain Keeps Falling", "Good Intentions" and " "It's Hard to End in One Word" and other classics that have been sung across the country, there are also outstanding songs that are not top-notch but have obvious characteristics such as "The Song Ends", "Big Woman" and "Be Soon", and there are also songs such as "For You" and "I'm Blowing the Wind on the Roof". , "The Good Thing of a Man" and other niche favorites that are not well-known but of high quality, have received excellent responses from the industry, and are highly sought after by die-hard fans.

This arrangement mainly relies on Dai Yiqin's popularity to support the scene.

The same song was sung and released by Jin Shang, and it was probably tepid. If Dai Yiqin took the lead, it would definitely be a big hit, and it was very suitable for his personality.

Looking at the five-day sales data sent by Zhang Qian, Jin Shang couldn't help but be overjoyed.

“In the pop music world, love songs are king!”

(End of this chapter)