Reborn since 1993

Chapter 254 My rules are rules!

Gao Peng and Li Yan couldn't help but be surprised when they heard that a customer service call center and a warehousing, logistics and express company were established.

Although these two industries have already appeared in China, they have not yet become mainstream. For example, in the pager industry, there are pagers called pagers. In society, they are treated the same as flight attendants. In fact, they are pager customer service.

However, in the telephone and mobile phone industry, there has not yet been a large-scale customer service call center. After all, there has never been a project like TV shopping that requires large-scale customer service before.

As for the express delivery industry, signs have emerged two years ago. SF Express and STO have both been established. One focuses on the business from Hong Kong cities to Guangdong Province, and the other is delivering customs declarations from Hangzhou to Shanghai.

Of course, postal express delivery is still the undisputed leader. Not to mention now, even in another fifty years, the postal service is still irreplaceable. Letters, official documents, college entrance examination papers, etc. all need to be delivered by the postal service, and remote areas where it is not profitable , deep mountains and old forests, etc., places that are not favored by express delivery companies also require postal delivery.

Even if the express company cannot handle overseas logistics and express delivery, the postal service can also handle it. The postal service has logistics channels covering domestic and even overseas, so things can definitely be delivered.

But in terms of speed in some areas, it is incomparable with express companies such as SF Express and Sitong Yida. For example, the customs declaration form from Hangzhou to Shanghai now takes three days to be delivered by the postal service. How does STO work? STO boss With the customs declaration form, I took the green train to Shanghai at two o'clock in the morning. When I arrived at the station, I took a bus for two and a half hours, and sent the form to the customs declaration company before eight o'clock.

In order to earn this toll, STO is risking its life. If he doesn't earn this money, who dares to earn it? !
Due to the current postal law, whether private express delivery companies are legal or not has always been controversial. For example, when STO was unloading express delivery, someone came out to urinate in the middle of the night. They were so scared that they drove away in their cars for fear that their cars would be impounded. .

At this time, SF Express is not much better. It is nicknamed the Rat Club. The office is hidden behind the canteen. When sorting the warehouse, the windows have to be covered with bricks. A bunch of workers are sweating and sorting the goods. SF King The boss's subordinates in later generations are much better than other express delivery companies. They give out bonuses during festivals and listing red envelopes. This is not unreasonable. The people who fought with him at the beginning are now living a real life. of suffering.

In the express delivery world, a large number of express delivery companies such as Home Delivery, DDS, Xiaohongma, Hiyes, Huachi, and Shenshian have appeared, competing in the express delivery industry.

The word "fighting" is not an adjective now, but a real fight. Express companies and salesmen compete for each other's territory and customers. It is really hands-on. Behind the tricycles of each express company delivering goods, Place iron bars to respond to greetings from friendly businessmen, or to provide a close contact between iron bars for friendly businessmen who intrude into your territory.

Xiaohongma Express, who was born in Yanjing, was once the king of the express delivery industry. Until the boss of Xiaohongma went to East China, he thought it would be like a dragon crossing the river. However, the tragedy of East China's express delivery industry made Xiaohong Boss Ma was shocked.

In later generations, only SF Express, JD.com, Tiantian, Santong and Yida, and the latecomer Jitu Express are left. But in fact, in recent years, domestic express delivery has been in a reckless era, with several companies in succession. Thousands of express delivery companies are fighting each other.

In the East China express delivery market, price wars are raging. The overall profit of an express delivery is only a few cents. When the winner cannot be determined, the two sides begin to use the oldest method to determine the winner, competing with each other to determine the winner.

People on both sides lined up to fight with various knives and iron rods. The winners occupied the territory, and the losers got out. This fierce competition atmosphere made the boss of Xiaohongma not compete with the express companies in East China at all. Xiong's thoughts are that he wants to make money, but the other party is risking his life. How can he fight like this!
At the press conference, Rebus would only say a few greetings to friends and businessmen without actually taking action. However, in the health care products, express delivery and other industries, they are really fighting each other. Only those who are standing and alive are qualified to earn money. This money!
"Whether it is establishing a customer service center or a logistics express company, it must first undertake internal business such as Donglin Hi-Tech, Feiyan Technology, Focus Media, Oriental Times, etc., and then take on external business when the time is right!"

Li Dongling said to Li Yan and Gao Peng that other express companies fought so fiercely just for delivery orders, but for the logistics express company established within Tangling Hi-tech, there was no shortage of orders at all, and it only connected with Dongling Hi-tech and the parts industry chain. The company's logistics and express delivery orders can make your life very comfortable. There is no need to fight with other express delivery companies.

After the new postal law was released, the legality of private express delivery companies was confirmed, and the landscape of the express delivery industry was basically established.

At this time, if the express company under Dongling Hi-Tech is interested, it can just go out and clean up the old mountains and rivers. This is what Boss Liu of Jingdong does. Cheng Yaojin comes out of nowhere and relies on self-built logistics system to keep up with the booming logistics company. The boss of Alima fought hard and withstood the impact of live streaming and short video platforms to sell goods.

Gao Peng and Li Yan looked at each other and nodded. Li Dongling's meaning was already very clear. What Li Dongling had determined in Tangling High-tech was only a matter of how to complete it. Moreover, it is true that no one can help with the Focus Media TV shopping project. After all, this is a new thing and there is no target to refer to. You can only do it by yourself!
"In addition, Dongling Hi-Tech and Focus Media have established a customer service call center and warehousing and logistics center, and they need to cooperate with CCTV, Yanjing Supply and Marketing Corporation, and telecommunications companies!"

Li Dongling explained to Gao Peng and Gao Peng that Li Dongling did not expect these two industries to bring much profit to Dongling High-tech, such as the customer service call center and warehousing and logistics center. Both of these industries can provide jobs on a large scale. industries, the meaning of their existence is even more important than the profits earned!

Inviting TV stations, telecommunications, and supply and marketing cooperatives to join in will allow Donglin Hi-tech's warehousing and logistics companies to not be constrained. Many express companies such as STO and SF Express are still hiding in hiding for fear of being detained or fined. If the express delivery company under Ling Gaoke can reach cooperation with CCTV, supply and marketing cooperatives and other companies, it will not have to hide at all and can carry out business openly.

The preparations to build a customer service call center and a warehousing, logistics and express company can solve a large part of Focus Media's problems, and Li Yan also breathed a sigh of relief.

Gao Peng rubbed his hair. Once these two major companies were established, his logistics stall was probably bigger and had more things to deal with. The logistics departments of other companies only had a few people. The future staff size of the leisure department and the logistics department of Donglin Hi-Tech will be much larger than that of some companies!

In addition, the Logistics Department of Donglin Hi-tech will probably be able to incubate a listed company in the future, separate the call center business and the logistics and express delivery company business, and put them on the market...

"Focus Media's TV shopping project, even if the profit is lower, the quality and after-sales service must be handled well, and the reputation must not be ruined!"

Li Dongling once again told Li Yan that if the Focus Media Shopping Selection brand is done well, it will be enough for Focus Media to reap dividends for decades.

Whether it is the era of TV shopping, the era of e-commerce, or the era of live streaming, Focus Selection is a brand that can be used as long as it has a reputation!
For example, boss Yu of New Oriental, who is engaged in English now, more than ten years later, after the training industry has been in recession, he has once again made his mark by relying on live streaming to bring goods. In addition, there are also Lao Luo, who plays mobile phones and owes a lot of debt, and Gao, who sells cars. Hehe, well-established domestic washing powder, etc., all rely on live broadcast to bring goods, waiting or have already completed their turnaround.

If Focus Media can survive into the era of live streaming and selling products, relying on its reputation over the past decade and its strong supply chain, logistics, and after-sales system, it will not be able to overwhelm those anchors who sell products, and it will be prosperous for more than ten years with the help of Dongfeng. , which is probably the problem.

"As the leader of domestic TV shopping, Focus Media is meaningful and can make due contributions to this industry!"

Li Dongling looked at Li Yan and said, "After you return to Yanjing, you can join forces with Yanjing TV Station, Hanxi Provincial Station, etc. to propose to the radio and television management department to establish TV shopping rules and establish an order for the TV shopping industry. Focus Media cannot be allowed to The established industry was destroyed by those bad companies and scammers!

In addition, issues such as TV shopping broadcast time, product authenticity, after-sales, returns and exchanges should be improved. As the pioneer of the industry, Focus Media has the responsibility to establish an order in the industry! "

Li Dongling stood up and patted Li Yan's shoulder. Li Dongling's force was not strong, but when it fell on Li Yan, he felt that half of his body was numb.

At this moment, Li Yan has only one idea in his mind: to establish a new order and rules for the TV shopping industry. He may become an industry rule maker. In the future, all practitioners in this industry must act according to the rules he has set. This is more than how much a company makes, and it makes a man's heart beat much more!
In the previous life, Yanjing Broadcasting and Television also tried to rectify the TV shopping industry, but it was already too late. The reputation and credibility of TV shopping have been completely destroyed, just like a collapsed ruin. How can the ruins be rebuilt? Can they be reunited? !

Now, Focus Media has joined forces with CCTV and other TV stations to implement a set of rules for the TV shopping industry. It is difficult to say how useful this set of rules is. After all, money is attractive to people. When there is 100% profit, some people will break any rules regardless of the consequences. rules, even at the risk of beheading.

However, having a set of rules is better than just having a few rules and allowing those TV shopping companies to cut leeks at will. The most important thing is that Focus Media must maintain its own reputation and credibility.

(End of this chapter)