Reborn since 1993

Chapter 576: Flowers Blooming Inside and Outside the Wall
When the Shenzhou electronic dictionary became not only an educational auxiliary device but also its gaming attributes were discovered, its popularity and demand among users began to surge!
Just like when electronic pet machines became a trendy electronic product among young people, the popularity of Shenzhou electronic dictionaries began to soar and demand also began to explode.

Not only schools, but also some people who have entered society have begun to purchase Shenzhou electronic dictionaries as gaming and entertainment devices. After work or after getting off work, they play games on the electronic dictionaries to relax.

The addition of these people has led to a surge in demand for the Shenzhou electronic dictionary, which was already out of stock.

With families and schools as the bond, the popularity of Shenzhou electronic dictionaries began to spread to small and medium-sized cities, counties and even towns!

At school, I had a Shenzhou electronic dictionary, which was basically sought after by my friends. When I got to the dormitory, as soon as I took out the electronic dictionary, more than 20 people would appear around me in an instant!

When something becomes popular, it always seems to be inexplicable, but it can become popular all over the country and even overseas at an astonishing speed. Before the advent of the Internet age, this seemed a bit unscientific, but that is the fact. Some things become popular for no reason at all.

The Shenzhou electronic dictionary is out of stock now, and it is not because Dongling Hi-Tech is doing some kind of hunger marketing. The new production line in Dongling Hi-Tech Electronic Industrial Park is being set up at a furious pace. The production line is almost smoking, and the daily production capacity is approaching 24,000 machines!

But when this daily production capacity is divided into two parts, one part is put into the domestic market and the other part is supplied overseas, the effect is like a basin of water poured into the sea, and there is no trace of it at all!

This is also what Cao Taizheng said. At Yangcheng Department Store, it's like a gimmick every day. They put one or two hundred machines into use in the morning, and then hang up the white flag, which has whetted the appetite of buyers.

It’s not that Dongling Hi-Tech is unwilling to supply the goods, but more than 10,000 machines are distributed to stores in cities, counties, and towns across the country every day, and then they disappear in an instant!
……

"Boss Chen, when can the goods be delivered?"

"Yes, Lao Chen, we have been brothers for so many years, just give me a definite answer!"

"In Yangcheng, I heard that several major shopping malls can still get some goods every day, but in Fengcheng, we haven't received a single machine this week!"

A group of distributors from Guangdong Province crowded into the office of Chen Zuhan, the general agent of Dongling Hi-Tech in Guangdong Province, and demanded the goods of Shenzhou electronic dictionaries, urging Chen Zuhan so much that he sat there with a look of despair on his face.

At first, they all wanted to get some goods from Chen Zuhan, but then some sarcastic voices were heard, and they began to question whether Chen Zuhan was only concerned with making money and only supplying goods to his own stores in Yangcheng, without caring about the lives of distributors in other parts of Guangdong Province.

Chen Zuhan, who was already full of anger, slammed the table and stood up, pointing at the Fengcheng distributor who had just bullied him, "Are you saying that I did something wrong?"

The man pointed at by Chen Zuhan was a little afraid of Chen Zuhan's anger, but still said, "But everyone is out of stock now. Only the mall in Yangcheng still has some machines..."

"Those goods are the stock that I scraped out with all my strength. Yangcheng Department Store and Wangfujing Department Store cannot run out of stock for the sake of their popularity!"

"As for you guys," Chen Zuhan pointed at the distributors in the office, "you should know better than me where those machines that scalpers are reselling in the Guangdong market come from!"

The distributors pointed at by Chen Zuhan all had embarrassed looks on their faces. They were all colleagues who knew each other well and were not outsiders who could be easily fooled. They were all aware of those tricks.

Most of the Shenzhou electronic dictionary machines sold by scalpers in Guangdong Province now come from these distributors, otherwise where else would the scalpers get the goods from?

"Boss Chen, everyone knows that you have a hard time, but this guy must be at fault. Now is the best time for the market. If you miss this opportunity, you will regret it for a whole year!"

Distributors from other cities and districts in Guangdong Province also told Chen Zuhan that they came here just to make money, and now the Shenzhou electronic dictionary is more valuable than gold.

As long as they can get the machine, they will have no trouble selling it. Distributors like them, as well as cooperating electronic retail stores and salesmen, are all counting on making a fortune in the next few months.

In just these two or three months, these distributors will have the opportunity to earn as much as half a year or even a whole year, and their net worth will soar significantly. Who would be willing to miss such an opportunity?
"I know!"

Chen Zuhan looked at the group of eager dealers around him and sighed helplessly, "I will fly to Hanxi tomorrow!"

When Chen Zuhan was preparing to fly to Hanxi and rely on his reputation to bring a batch of machines back to Guangdong Province, a number of channel dealers who had not been recruited by Dongling Hi-Tech before were regretting it.

Those channel dealers and agents who were hesitant and on the sidelines when Zhang Ao recruited them on the day, are now regretting their decision.

These distributors did not expect that the Shenzhou electronic dictionary would be so popular. According to the current trend, the electronic dictionary in China is not a flash in the pan, but will continue to be popular for a long time. This made the distributors regret it even more. According to the rules Zhang Ao set when he met with them that day, in addition to the first batch of machines, the Shenzhou electronic dictionary will be supplied to distributors who have been recruited by Dongling Hi-Tech and connected to Dongling Hi-Tech's inventory management system.

Before the Shenzhou electronic dictionary went on sale, any channel dealer who introduced this system and accepted the management of Dongling Hi-Tech's marketing department was basically incorporated and became Dongling Hi-Tech's "own" channel dealer.

But now, with the popularity of Shenzhou Electronic Dictionary, even if the channel dealers want to be recruited by Dongling Hi-Tech, Dongling Hi-Tech has to be willing to accept them!
……

"Now the distributors and agents there are all trying their best to install computers in their stores and connect to Dongling Hi-Tech's inventory management system!"

In the conference room of Dongling Hi-Tech's headquarters, Zhang Ao smiled and said to Li Dongling that before Dongling Hi-Tech could make a decision, when faced with the huge profits brought by the Shenzhou Electronic Dictionary, those channel dealers softened their stance.

This time, Dongling Hi-Tech almost won the battle without fighting against the channel dealers!
Those channel dealers are now willing to agree to any conditions in order to get the Shenzhou electronic dictionaries. Things like reserve and face are completely non-existent in the face of huge amounts of money.

Ren Yuefeng, Hu Zixian, Chen Tao, Gao Peng, Duan Youli, Gao Zhiyuan and other senior executives of Dongling Hi-Tech were also in the conference room. When they heard Zhang Ao's words, they couldn't help laughing and were obviously in a very good mood.

The explosive sales of electronic dictionaries both at home and abroad are naturally great news for the executives of Dongling Hi-Tech.

"At present, the shipment volume of Shenzhou electronic dictionary machines has exceeded 1.14 million units, and the sales volume of machines is about 800 million yuan. The sales volume of SD memory cards, machine protective cases, and USB data cable accessories has also exceeded 70 million yuan. At present, the sales volume has been gradually recovered!"

Ren Yuefeng talked about the data since the Shenzhou electronic dictionary went on sale. The current market is completely a seller's market. No matter how many electronic dictionaries Dongling Hi-Tech produces and puts on the market, they immediately disappear without a trace.

"The most important problem now is that we don't have enough products. Not to mention the domestic agents, the threshold of the marketing department is almost broken by those people!

Overseas market agents, whether it is the TV shopping platform cooperating with Focus Media, or the Ning's Trading Company in Hong Kong, Bandai in Japan, Softbank, AT&T, including agents in Siam, Singapore, and Malaysia, all call every day and ask for more machines to be sent over!"

Zhang Ao said that the overseas agents of Dongling Hi-Tech are actually more anxious than the domestic ones, because they sell the Shenzhou electronic dictionary at double the price. Over in Korea, the price of a Shenzhou electronic dictionary has been hyped up to three hundred dollars!

The prices of machines in Hong Kong, Singapore, Malaysia, Siam and other places have also soared sharply. Now, the profits made by dealers from selling Shenzhou electronic dictionaries are the highest among all electronic products, even higher than the profits from selling mobile phones, cameras, televisions, computers, air conditioners, etc. How can this not drive those dealers crazy?

As soon as Zhang Ao said this, everyone in the conference room couldn't help but look at Duan Youli's face. The general manager of the production department of Dongling Hi-Tech, who had been taking the blame for many years, was already "indifferent" to this scene. Since he took office, how many years has he not taken the blame?
Every time Dongling Hi-Tech launches a new product, there is a serious shortage of supply in the short term. Every time this happens, Duan Youli is the one who takes the blame. He has gotten numb and is used to being scolded.

Users who failed to buy the machine scolded him, the general manager of the production department of Dongling Hi-Tech, for always playing tricks and colluding with scalpers to cheat users out of their money at high prices.

The agents also scolded him, saying that he was delaying their profit. The sales clerks in the retail stores also scolded him, saying that he never gave them enough goods and that this reduced their commissions.

The people in Dongling Hi-Tech's after-sales maintenance department also scolded Duan Youli, saying that the machines they produced had a lot of problems and that they needed their after-sales staff to cover the consequences. In short, they scolded him in all kinds of ways.

But can we really blame Duan Youli? He has stocked up one million machines this time, and this is a huge risk to stockpile. Looking at domestic electronic technology, including overseas companies like Nokia, Motorola, Sony, and Siemens, which one dares to stock up millions of machines at a time when launching a new product?

This is the Shenzhou electronic dictionary that has been sold. If it hadn’t been sold, the production department’s warehouse would probably be full, and Duan Youli would be fully responsible!

Being able to stock one million machines already shows that Duan Youli has great courage, but who would have known that the Shenzhou electronic dictionary would be so popular both inside and outside the country, leaving Duan Youli helpless and having to continue to take the blame.

"The production department must increase production capacity as soon as possible. This year, we will strive to achieve a total shipment volume of more than 4.5 million Shenzhou electronic dictionaries both domestically and overseas. Next year, the total annual shipment volume of Shenzhou electronic dictionaries will exceed 15 million units!"

Li Dongling coughed and said, he also knew that this was not Duan Youli's problem. Duan Youli was definitely a supply chain master now.

It can continuously increase Dongling Hi-Tech's production capacity, and coordinate the supply of Dongling Hi-Tech's parts industry chain companies, continuously improving production capacity while ensuring quality.

This management and coordination skill is already top-notch in the electronics industry. To be frank, if Duan Youli really wants to leave, there are many giant companies at home and abroad that are willing to poach him at a high price and ask Duan Youli to help them rebuild their production lines and supply chains.

But Duan Youli, who had been calm just now, frowned after hearing Li Dongling's words to excuse him.

(End of this chapter)