hollywood melon man

In David Ellison's office at Sky Studios, there was dead silence.

If David Ellison still held out a glimmer of hope at the beginning, he should have understood when he saw the box office results of "Tron: Legacy" come out.

This time he was defeated, and it was a crushing defeat without any suspense.

"I have tried my best to communicate with the cinema chain, but the situation is not very optimistic. Starting this week, the film's screening schedule has begun to be reduced."

Martin Bob was not in a good mood either. He had expected failure, but he had not expected such a huge failure. It was ok that TRON: Legacy could not beat Inception, but it did not even reach the expected first-week box office of 7000 million US dollars.

David Ellison remained silent, and Michael Ovitz advised him, "David, cheer up, no one can be successful forever in the film market.

Although we failed this time, our losses were not great and not serious."

Mel Gibson also sighed, he did not expect such a tragic failure. He wondered if David Ellison would support him in making a movie after this disastrous failure.

"What about little Gilbert?" asked David Ellison.

"what?"

"Why did little Gilbert remain successful? Why didn't he ever fail?"

Facing David Ellison's question, Michael Ovitz was helpless. How could he know? Perhaps, as the outside world said, Gilbert Jr. was a once-in-a-century film genius.

He is the Goat of the film industry, the emperor who rules Hollywood, and the son of God favored by God. His success is a matter of course.

If you ask Michael Ovitz why Gilbert Jr. remains successful forever, Michael Ovitz has only one answer: because his name is Gilbert Jr.

Such a tragic failure has put Sky Studios' subsequent plans in vain, and there is really no need to save the box office.

But there is one good thing about David Ellison, which is that he has a big heart.

He quickly recovered from the heavy blow and confidently announced the next phase of Sky Studios' work, the release of Battleship and John Carter.

Since we can't beat little Gilbert with our brains, we might as well return to the essence of commercial films and rely on large-scale action scenes to attract audiences.

Anyway, these are always popular during the summer season, and David Ellison believes that these two films will be successful.

There's also the third Transformers movie, the studio's ace, and Mel Gibson's new film, a war drama.

Little Gilbert did not expect that after the heavy blow of the failure of "Tron: Legacy", David Ellison would be able to quickly cheer up and continue to make big moves.

This made little Gilbert look at David Ellison with admiration. It was indeed not easy to make a name for himself.

Although he was impressed, Gilbert was not going to be lenient. Most of the time slots vacated by TRON: Legacy were taken up by Inception.

Gilbert Jr. also took the main creators on a promotional tour across the United States and around the world.

The film's lead actor Leo DiCaprio also tried his best to cooperate with the film's promotion. During the film's release, he was photographed dating a Victoria's Secret supermodel, and the next day he was photographed dating another Victoria's Secret supermodel.

These gossips are eye-catching enough to shift attention to the movie.

In addition, starting from the next week, Inception will join forces with 72 universities across the United States to launch a university film viewing event. The theme is the philosophy of dreams, which will drive public opinion to discuss the film.

Also because of the discussion about the plot of "Inception", the box office of "Inception" exceeded 100 million yuan in the first week, but not many people paid attention to it.

Everyone was discussing enthusiastically: Did Cobb wake up? How many levels of dreams are there? Did the mission fail or succeed? Or was it just a dream? With enthusiastic participation from the audience, such content set off a huge wave of discussion on the Internet.

Gilbert Jr. told the creators that the success of Inception was inseparable from the rapid development of the Internet. It was also because of the explosive discussion on the Internet that Inception maintained its high popularity.

After the working day came, the film continued to maintain its strong performance, earning 4633 million US dollars in box office in four working days, pushing the North American box office to 1 million US dollars.

Starting this week, "Inception" will be released in 70 countries and regions around the world.

In fact, Disney's initial release plan was to release the film simultaneously in major markets around the world, but this was rejected by Gilbert Jr. Today, the rapid development of the Internet has long connected major regions of the world.

The content discussed on the North American Internet can also be spread through the Internet to Europe, Japan, South Korea, Australia, and South America.

When "Inception" became a huge hit on the North American Internet, netizens from all over the world naturally also paid attention to this wave of discussion.

Through Xiguashou Video, Banana Social Platform, forums and other places, the reputation of "Inception" has long spread overseas.

In the island country of Tokyo, the film caused a wave of movie-watching as soon as it was released.

Leonardo DiCaprio is very popular in the island country because of the movie "Titanic". Many girls in the island country still remember his charm.

Therefore, every movie of Leonardo DiCaprio released in the island country has achieved good results.

Coupled with Gilbert Jr.'s strong appeal in the island market and the hard work of several Japanese women in promoting the movie every time it was released, "Inception" performed quite well.

The film grossed $2063 million in the island country in its first week, making it the single market with the highest weekly box office outside of North America.

Another important market is not South Korea, but the mainland Chinese market.

With "Transformers 2" and "Avatar" exceeding RMB billion in box office in mainland China last year, the mainland China market has been increasingly valued by Hollywood.

More importantly, the Chinese film market has experienced a rapid growth, with the market size exceeding RMB 10 billion for the first time last year. With the signing of the new memorandum, the revenue sharing ratio of Hollywood films has also reached 25%.

That is to say, for every $10 million in box office revenue, Hollywood producers can get $2.5 million.

If it can get a box office of $100 million, that would be $25 million. This figure is amazing enough and enough for big Hollywood companies to pay attention to.

Fortunately, Gilbert Jr. and Disney had already completed their layout in the Chinese mainland market when major Hollywood companies began to pay attention to it.

When "Inception" was released in the Chinese mainland market, it was promoted extensively with various advertisements to attract the attention of Chinese movie fans.

For Chinese movie fans, the name Gilbert Jr. is extremely attractive, and the films he directs usually do well here.

In addition, Chinese actors also participated in the film "Inception", and Tony Leung played an important role in it, with a considerable amount of screen time.

He is not the kind who announces his participation but actually just makes a cameo appearance and can only be seen in the mainland special edition. He is a real leading actor.

In addition, Xiao Shenyang also appeared on the train at the beginning of the film. This comedy star became famous in the Spring Festival Gala last year, and then he was inexplicably invited to star in "Inception".

However, his role is not big, even less than a minute, but it is still much better than those stars who cheated to participate in the show.

But the one with the most roles is still Tony Leung Ka Fai, if it was given to a celebrity, it would be a big success. But Tony Leung Ka Fai is an actor and doesn't like hype.

Although he has appeared in Hollywood movies, he still keeps a low profile. (End of this chapter)