Huayu: From an ordinary person to a happy director

Chapter 130: Develop the habit of watching 3D animation

It may be incorrect to call it a game. To be precise, it refers to various money-making models centered around "The Legend of Qin".

Games are just one of them, and animation peripherals are also a way to make money.

Yes, Shi Lei has set his sights on the profits from animation peripherals.

Anime-related products have become rampant in China.

But compared to the pirated movies that are popular everywhere on the Internet, pirated peripherals are easier to deal with.

All you need to do is to form a large legal team and create a detection system to suppress pirated peripherals.

First of all, there are pirated peripherals on shopping platforms. As long as you sue the shopping platform, you won’t get compensation, but it is still very easy to remove the products from the shelves.

The second is physical stores, which is a bit troublesome and cannot be found by simply searching on the Internet. It is even more costly to find physical stores that sell pirated peripherals.

But it doesn’t matter, the future trend is online shopping.

Physical stores will disappear in large numbers on their own, and what will remain are larger shopping malls and specialty stores, which are easier to deal with.

Finally, there are the small workshops that produce pirated products. As time goes by and the Internet becomes more and more developed, it is becoming increasingly difficult for these small pirated workshops to survive. It is not worth it to have the factory closed down just to save a sum of copyright fees, as the copyright fees can be collected.

This set of operations may not be able to eliminate pirated peripherals, but the company can make profits from pirated peripherals.

However, this is a long and arduous battle. It may take ten years to see initial results, and twenty years to basically eliminate piracy.

Even though it takes a long time, Shi Lei doesn't mind. Disney has set a good example. As long as you infringe on their rights, they will sue you no matter how much it costs.

Eventually, Disney became a company with a market value of more than $3000 billion.

If you want to become a super company like Disney, there are some things that you have to do no matter how costly they are.

But the original scenery is very good, and the investment in "The Legend of Qin" was a huge expense.

And this cost will not decrease much, because as computer CPUs, GPUs, and display resolution capabilities become more powerful, the quality of animations will also increase, and even the cost may increase.

Because there are monsters with low picture quality in the animation industry, "The Story of Yanxi Palace" is one of the representatives. Although it has few episodes, it has attracted a large number of audiences with its picture quality.

He had a hunch that "Love and Thoughts" was not an end, but a beginning.

By 24 years, more and more animations were produced. In order to get rid of the addiction, some tricks had to be used, and scaling up the picture quality was one of the ways.

Making a loss to gain profit is a business warfare method that has been passed down from ancient times to the present day. There is a reason why this business warfare method has survived to this day.

Maybe those people have the same idea as him, wanting to create a super IP and then make money through other means!
Shi Lei shook his head slightly, shaking off his chaotic thoughts.

No matter what others do in the future, the IP of "The Legend of Qin" must be created.

As long as the company can get the title of "The Pride of Chinese Animation", it will bring huge profits, and this profit can last for decades.

Because the light of Chinese animation will truly become a ray of light in the hearts of Chinese children.

If you can plant a ray of light in a child's heart, your company will prosper for decades.

In China, it’s just like Phoenix Legend, which started to cultivate fans from 05 to 2024. Phoenix Legend has the most and youngest fans, making it the top star in the singing industry, without a doubt.

It's just like Disney in foreign countries. Even if Disney's Snow White is played by a black person, it can still make money.

This is the heart of the people.

Shi Lei has already made up his mind to create a super IP at a loss.

In fact, it is best to start creating IP with novels.

For example, "Love Continent" and "Fighting Break Sphere", but these two have not come out yet, so he can only wait. Now making "Qin's Moon" first is to cultivate the audience's habit of watching animation.

He wants animation fans in their 20s and animation viewers in their 30s.

Who says you shouldn’t watch anime in your 30s?

The special effects of the animation are better than most fairy-tale dramas. The models are all handsome men and beautiful women with amazing bodies. You can have whatever temperament you want, and it can satisfy all your hobbies. It’s beautiful!
Even the paper figures in Genshin Impact can be successful, let alone 3D animation.

In later generations, it seems that there were also two-dimensional people who took pictures of 3D animation heroines to participate in school beauty contests, and the animation heroines even won. This is the trend!
The fairies are too pretentious, 3D animation heroines are better.

Shi Lei's plan became more determined.

Very good, while others are conquering the existing market, he is expanding the market.

Instead of grabbing the existing small piece of cake, it is better to make the cake bigger, and then he can eat the big portion and leave the small portion for others.

Shi Lei found an office in a special effects company and began to write the script for the first season of "The Legend of Qin", a ten-episode animation. The script was very simple, but the more difficult part was the storyboard script.

This script is an animation script and needs to be drawn very well and clearly.

Don’t draw it as a stick figure.

Stick figures are allowed in movies and TV series, but not in animations.

Half a month later, Shi Lei finally drew the animation script, which was almost the same as the original film, and he did not make too many changes.

But he has higher requirements for modeling.

The original film was made by Xuan Ji, the picture quality is poor, the modeling is stiff and it is not beautiful.

He had sufficient funds and the animation technology was the most advanced in North America, so of course his requirements were high.

Jin Fengqing got Shi Lei's animation script. After reading it, he asked Shi Lei about the production requirements again.

After three days of communication, the two began to modify the animation script.

Ten days later, the script for one night's animation was finalized.

"Boss, according to your requirements, the cost of producing "The Legend of Qin" will be 2800 million RMB, and the production cycle will be one year." Jin Fengqing looked at Shi Lei seriously and said.

"One year is too long." Shi Lei shook his head, somewhat dissatisfied.

"Boss, now all the technically mature employees are concentrating on Kung Fu Panda. The production team of Qin's Moon can be regarded as two levels, but it still needs guidance from senior employees. With Kung Fu Panda around, we can't rush." ​​Jin Fengqing explained seriously, fearing that Shi Lei would go back on his word.

Shi Lei smacked his lips, feeling somewhat helpless. The animation department had only been established for a year and was still immature. Foreign employees also often complained about the domestic overtime system.

If the pay is not high enough, foreign employees will not work overtime.

Currently the backbone of the animation department is still foreign employees, and local employees have not yet been trained.

"You should continue to recruit people, expand the number of people to three times the current level, organize more training, and even make some short videos to practice your skills."

He is a little ambitious and a little impatient.

There are so many Hollywood animations that make money, we have to grab some quickly.

"Boss, it's not impossible to expand it three times, but there are not enough machines, so we need to add more."

Shi Lei smiled slightly and said confidently: "This is a matter of money. Money is not a problem for me."

Although he had set up many schemes, Shuimitao Film and Television was indeed able to make money. There was also a huge amount of foreign exchange from selling shares after the New Year, and he didn't know how to spend it for a while.

(End of this chapter)