Coquettish Rebirth

Chapter [-] Home appliances going to the countryside and trade-in? ——

Chapter [-] Home appliances going to the countryside and trade-in?

"In the past, Xin Qiji said who is the enemy of the heroes of the world? Cao Liu. You should be like Sun Zhongmou when you give birth! Now it seems that you should be like Jia Hongjian when you give birth!" tlc's boss Li Dongsheng praised Jia Hongjian excitedly.As soon as he opened his mouth like this, the two bosses next to him immediately followed up and praised Jia Hongjian as a once-in-a-lifetime genius, and by the way, Jia Gang was his father. After a compliment, Jia Gangle smiled on the surface without saying a word, but he was happy in his heart.

But at this time, Jia Hongjian continued: "The strategy of this market cut-throat war is actually the same as our Huaxia Hi-Tech's strategy for the next period of time. To put it bluntly, it is to learn from the advanced ideas of foreign countries and Combining with the reality of Chinese society. Our strategy for the next stage of Huaxia Hi-Tech is to seize the secondary market and the following market through the hands of more than 30 provincial-level distributors across the country!"

"Secondary market and the following market?" The new term that came out of Jia Hongjian's mouth really made several bosses, including Jia Gang, scratch their heads.Looking at the bewildered looks of these bosses, Jia Hongjian was about to scratch his head—is this still a boss? Why does Jia Hongjian need to popularize such a basic idea?

"In this way, generally speaking, I... I am used to dividing the domestic consumer goods market into several grades. The first grade is the special A market, which refers to Beijing, Shanghai, Guangzhou, and metropolises whose economic strength absolutely exceeds that of ordinary provincial capitals. The consumption habits of this special A-level market will be more and more close to the consumption markets of developed countries in the future, which can be regarded as the high-end of China’s consumer market. The second level is the primary market, which is provincial capital cities and relatively developed prefecture-level cities, such as Such as Nanjing and Suzhou, such as Chengdu and Chongqing. The economic strength of these cities is still a certain distance from Beijing, Shanghai and Guangzhou, but the income of consumers in these cities has also risen to a certain stage. The third is the so-called secondary market , that refers to the general prefecture-level cities. The following are the third-level markets, which refer to county-level cities, and the fourth-level markets refer to counties and towns..."

When the science popularization came here, Jia Hongjian paused for a while, and let the bosses and uncles digest his division, and then continued: "Generally speaking, the main market of electrical appliance manufacturers is still targeting the special A market. and the primary market?"

I understand. When Jia Hongjian asked this question, the bosses were really like this when they heard it.In this era, there is no particularly detailed market research, and several of their companies are really targeting these two markets - 6000 fast 29-inch TVs, in this era, except for some consumers in the special A-level market and the first-level market , who else can afford it?Farmers will spend many years of income to buy a 29-inch TV?

"Our Huaxia Hi-Tech's Life No. 29 can be said to be eaten in the entire market from top to bottom! Our goal is that as long as there are people in China, there will be advertisements for our Life No. 21!" Jia Hongjian said with a smile, "Of course, our products are different from those of your uncles. So if I have to give you an idea, then my idea is to start a market-cutting war in the special A market and the first-tier market, and block the beachheads. Foreign troops are dispatched, while the other hand is used to develop secondary and lower markets! It is to develop cheap products that can be consumed by ordinary people in the middle and lower classes! Farmers can’t afford 18-inch color TVs? Even 14-inch TVs? Sorry? Then we will develop [-]-inch, [-]-inch! Although the technology is outdated, it is because of outdated that the cost can be cheap. In this way, even if the price is cheap, we can still make money, and we can also carry out trade-in activities!"

"Trade the old for the new?" The three bosses were really shocked by Jia Hongjian's ambition.They originally thought that Jia Hongjian was just talking about a market price war, but they didn't expect that the more they heard Jia Hongjian's plan became bigger and bigger. It sounded like Jia Hongjian directly wanted their three companies to rule over 70% of China. Like a market!

"Yes, in the secondary market and the following market, many people have 14-inch or 18-inch color TVs in their homes, and some people have 14-inch black and white TVs. Many of these products are married to people born in the 50s. These people have a stable job now, and they must have saved some spare money over the years, and their children don’t seem to have anything to spend money on in the future—there’s basically no tuition fee for going to college, so if we Carry out trade-in, discount their old 14-inch and 18-inch color TVs, and add money to buy 18-inch or 21-inch color TVs. Do you think they will change? At least I think that what Toshiba, Sony, and Panasonic are absolutely I will not put down my body to engage in this kind of promotion..."

Huang Hongsheng, the CEO of Chuangwei, suddenly brightened his eyes, "But we can directly spread our products all over China with a slightly lower profit!" "Yes!" In the past, it was Venus TV or Panda TV, but in the future, we will only allow TVs from MicroPort, tlc and Kangjia to appear in their living rooms!"

The three bosses were immediately attracted by the scene described by Jia Hongjian!Think about it, if you cut throats with foreign manufacturers in a market like Beijing, Shanghai, Guangzhou, and develop those markets behind the scenes, let those ordinary people have color TVs from Kangjia, Chuangwei, and TLC in their living rooms, even though they are spread all over the country. The profit of a single unit is less, but how much is the running volume?And after these profits are collected, they will have more capital to fight desperately with foreign manufacturers in price wars, cutting each other's necks to see who can bleed for a long time!Even, this kind of old-for-new activity can also be held in the special A market!Who said that the people in Shanghai, Beijing, and Guangzhou are all rich?

"This is the countryside encircling the city!" Chen Weirong, the boss of the Kang family, said with emotion, "It turns out that we have never discovered that the current situation of the Chinese electrical appliance market is the same as the revolutionary situation in the 2030s. Why did we look like Li De and the others before?" Yes, always wanting to attack in the city? You need to combine theory with practice! Hey! I have studied for so many years, but I can’t remember what to do at the end! Thanks to Hung-chien, Hung-chien’s attention is the encirclement of the countryside Cities, first occupy enough basic territory, leaving only a small amount of beachheads for the opponent, and then rely on the huge market behind them to continuously attack the beachheads... High! Really high!"

Jia Hongjian smiled and said nothing at this time, on the surface he showed a very humble and indifferent expression, but in fact he was very happy in his heart!To put it bluntly, his ideas are just to sum up what those manufacturers in the 21st century have done, replace them with a theory that sounds like that, and then teach them?In the 21st century, are there fewer promotional activities for electrical appliances manufacturers to forcefully eliminate obsolete products and replace them with new ones?Are there fewer activities to send home appliances to the countryside?Perhaps the township farmers in those days were really richer than they are now, and there were state subsidies for home appliances going to the countryside.But who says you can't do it without subsidies?Wouldn't it be nice to make outdated products and give them to farmers!In this way, for farmers, their living standards have also been greatly improved!

At this time, after Huang Hongsheng glanced at the two old classmates next to him, he suggested, "Xiao Hongjian, are you interested in taking a position as a president consultant in our Chuangwei Group?" Jia Hongjian went to work in Chuangwei's Hong Kong headquarters after graduating from university, but he couldn't wait for such a genius and such a beautiful jade!What if Jia Hongjian was directly robbed by another company?It's okay to be robbed by the two old guys around me. If they are discovered by some Changhong or foreign manufacturers, where will they cry?

"That's right! Come to our company as a consultant, and I can make a decision!" "Come to our company too!" The two bosses next to him immediately understood what Huang Hongsheng meant, and immediately followed suit.

"Why is this so embarrassing? I am immoral and incompetent, and I am just a high school student. I just gave the three uncles random ideas..." Jia Hongjian said politely at this time, pretending to be a child. After finishing speaking, he turned his head. Looking at his dad.I saw Jia Gang's smile at this time, it was better than him showing his power in front of his old classmates, and it didn't mean to organize at all!

Seeing that the old boss had no intention of objecting, the three bosses became even more anxious. "What is immoral and incompetent? If you want to be immoral and incompetent, what will we do? Are we going to be imbecile? What happened to high school students? In the eyes of us, high school students like you, go directly to the university to get a diploma. It's ok! Besides, it's just a temporary job, and the usual salary and bonus will be given to you, and you can use it as pocket money. Occasionally, when we can't think of an idea, you can help out with an idea! Hung-chien, our uncles are all your father Your best friend when you were in college, you can't refuse like this, if you want to help, you have to help your own people, right?"

Whoops, look at this intimacy.Forget it, since they were all so sincere, then Jia Hongjian decided to help them reluctantly? "That's okay... just consider it as a favor to the uncles, but don't give me salary and bonuses!" Jia Hongjian said so, he just showed his integrity, but the uncles Is it really possible not to give it?They were already their own people, and Jia Hongjian showed such a genius, they dare not use emotion and money to hold Jia Hongjian, what are they waiting for?

"What are you talking about!" The three bosses said at the same time, "Don't say anything else, it's your idea. Each of our groups will give you 1000 million consulting fees, which is considered small! How much is the 1000 million divided into?" What happened to Nian slowly giving you? Who dares to question? Let them come up with the same idea as you first!"

Oh, why does Jia Hongjian feel that after he became a "consultant" for CCTV at the age of 15, he seems to have to work for three well-known electrical appliance manufacturers?How bad would it be if it was discovered by a good netizen in the future?Well, this is just being cute in his heart. Why would Jia Hongjian, a villainous person, care about embarrassment?

……