Coquettish Rebirth

From Lao Zhao's point of view, whether the players leave or stay is obviously a manifestation of their own strength. How could it be determined by the number of their supporters?This is not scientific!In this way, isn't the whole show just not determined by a professional level?So what's the point of the whole show?Didn't that become a farce?

"You have to understand one thing, Lao Zhao," Jia Hongjian began to speak just when he couldn't figure it out, "Old Zhao, you need to change your thinking. The times are different, we are not in the 80s It's time. In the 80s, ordinary people in Shanghai just started to popularize TV in their homes. At that time, they had to watch what we showed them honestly. We thought they should watch what they should watch. But the times are different. In the 90s, when we went to Star Tide, we had local protection in Shanghai, and no other satellite stations were allowed in, but all over the country were flooded with various satellite stations. Everyone has discovered that the times are different, isn’t it? It’s the age when ordinary people watch what TV stations broadcast. It’s the age when ordinary people have remote controls and can choose who to watch. So two years ago, radio and television came out with a regulation, requiring four stars for one drama, and only for one drama. It can be sold to four satellite stations to broadcast at the same time. This is to prevent the common people from having to exchange remote controls, only to find that they are all performing the same TV series with the same plot. But now, the times are actually different. ..."

"The times are different again?" Old Zhao's eyes widened.He has personally experienced the two eras mentioned by Jia Hongjian before, so it can be said that he has a deep understanding of Jia Hongjian's description.When I first started listening to it.He was even amazed at how the miraculous Mr. Jia knew so much about the radio and television industry at such a young age, how could he know the secrets that those who hadn't experienced it didn't know?However, this kind of curiosity did not last long, and soon this old Zhao began to be curious about a new question, that is, what does Mr. Jia mean when he said that the times have changed again?He didn't feel it!

At this time, Jia Hongjian said slowly: "The 21st century is the century of drastic changes in China's TV industry. Let me tell you this, Lao Zhao, you know that Huaxia Hi-Tech has invested in Tietong, right? But do you know that we In fact, China Railcom has a triple play plan in the future. That is to integrate the computer network, telephone network, and radio and television network. At that time, radio and television may no longer exist. At that time, we can build an Internet TV station by ourselves and find people directly. Produce various resources on the Internet and publish them. Consumers can pay to watch them in advance. They can also watch them every day for free. Then they can order according to their own habits. At that time, they don’t have to obey the TV station’s broadcast time, they can completely You can only watch it when you want to watch it, and you can also watch the wonderful parts replayed at any time. You can even communicate with other viewers watching this program through subtitles! In this case, what advantage does our TV station have? Understand Is it? When Huaxia Hi-Tech has already begun to destroy its own TV station for the future, how can we Huaxia Satellite TV struggle to survive? We can only provide what the audience wants to watch, not what we want to give Their!"

Hearing this at the time, Lao Zhao was almost shocked!Why is he surprised?Because he actually heard Mr. Jia just say that China Hi-Tech will use Tietong to kill its own China Satellite TV in the future... This, this, this... Is this a disease of the brain?There are two companies in the hands of other people, and they are two companies united to compete with other companies. Why did they come to Mr. Jia's side, but Mr. Jia wants to support one and destroy the other?

At this moment, I saw Jia Hongjian smiled, "Of course, it is a joke to say that China Satellite TV is eliminated. After all, China Satellite TV is a content producer, and we can cooperate with different channels in the future. Who said that China Satellite TV must rely on radio and television broadcasting, right? Isn’t China Satellite TV able to cooperate with China Railcom in the future? Right? It doesn’t matter how the specific group plans its future route in the future. The important thing is that the current TV station has arrived It’s time for a change in style. It can be said that at the end of the 20th century, China’s TV stations began to develop towards entertainment, and this kind of entertainment was brought about by our station. And this kind of entertainment, in fact, developed towards the refinement of the market. Before There are many serious programs in our country, but according to the situation in other countries in the world, this is not the case. Just like the United States, more than 75% of their programs are entertainment programs, and the rest of Europe and Japan, although their serious programs A little more, but the proportion of entertainment programs is more than 50%. This is one reason why I want to make serious programs and still let our station keep a lot of entertainment programs. Why do so many entertainment programs? It is for To attract consumers, why do entertainment programs attract consumers?"

"Because...it is fun to teach?" Old Zhao raised his head and asked a little unconfidently. "Education is fun? Do you believe this? Seriously, ordinary people are tired after a day at work, do they still have to be serious when they go home? Can't they relax? Right? There are many kinds of entertainment, but we have provided them in China before. Most of them are TV dramas, and TV dramas are mainly influenced by the old fashion, which emphasizes realism, and is about mother-in-law and daughter-in-law all day long. Is this interesting? Our domestic TV market, according to my personal feeling, has already begun To subdivide, the market is already big enough, and the next step is to subdivide the market, and this subdivision market is a manifestation of oversupply. At this time, it is most important to grasp the tastes of the audience. We provide Whether this product is a farce is not important, what matters is whether the audience likes it or not!"

Hearing this, Old Zhao nodded thoughtfully.Since Mr. Jia said that the times are different, and since Mr. Jia said that he wants to change his mind, then he will give it a try. First, he will try to make such a program according to what Mr. Jia said. Anyway, he will listen to Mr. Jia's guidance first. , if the audience responds well by then, then the route Mr. Jia said will prove feasible, if it doesn't work...it's not his old Zhao's fault anyway.

Here, after Jia Hongjian finished pointing out Lao Zhao, he looked at his schedule, then thought about the progress of this "Straight to the Spring Festival Gala", and estimated that it would take some time before this thing really started broadcasting—although the advertisement is now It has been typed out, but it is still necessary to find great talents in various fields to come over as mentors, and then to retain sufficient materials during the audition.Because after the audition, it is estimated that some interesting people can be selected, and it is not an exaggeration to say that it is a needle in a haystack.Because sometimes, even if you are looking for a weird one, it is really not just a random passer-by!To put it bluntly, most ordinary people are even ordinary to an ordinary degree without any bright spots!

So, as planned in the planning book, the initial audition will take about one and a half months, and when New Year’s Day arrives on January 1st, the real shooting in the venue will start, and then this is the real "Straight Through" Spring Festival Gala!In this way, this program can directly get a spot in next year's Huaxia Hi-Tech reality show, so it doesn't have to compete with the reality show that has already aired this year.

In this kind of audition, it is actually more dependent on the sky. What kind of strange work or great ability can be obtained, it depends on the face of God, Jia Hongjian really can't help He was too busy, even he could only obediently wait for the result to come out.So of course he wanted to do something else now, and at this time, Nakamura from the ria office in Japan called.

On the phone, Nakamura reported to Jia Hongjian a preliminary estimate of the renovation quotation—"Mr. Jia, according to our preliminary estimate, if the material cost of your company's LCD panels is not counted, Then the overall renovation price is about 4.87 million yuan. If the market price of LCD panels is calculated, then the overall renovation price will be as high as 5.43 million yuan..."

Upon hearing this, Jia Hongjian nodded: "It's quite cheap, no problem, then when will you come over to sign a contract, and then start the formal design?" Nakamura was taken aback by his boldness. one time.At first, Nakamura thought that Jia Hongjian would be frightened when he heard the offer—it was more than 5 million RMB!And it's just to renovate the venue!Not counting the purchase price!I heard that Huaxia Hi-Tech is going to buy that venue from others, and it is said that it will cost a lot of money!I don't know how much money I'm going to spend on this whole thing!

"Mr. Jia... are you...really sure you want to spend this money?" Nakamura hesitated for a while, and wanted to confirm with Jia Hongjian with some professional ethics. "Well, of course I'd like to spend it, and it's not a lot of money!" Who knew that Jia Hongjian said at this time indifferently.It's not that Jia Hongjian is rich and powerful, but that he heard that later generations of CCTV would spend 3 million to renovate the stage for the Spring Festival Gala stage.Later generations will be able to spend 6 million yuan. Now Huaxia Hi-Tech has carried out the transformation more than ten years earlier, and the effect is not much worse. It is normal for the price to double!right?As a result, it may be because human resources are cheaper than later generations, so the overall renovation cost has not doubled, which is a good thing for Jia Hongjian!He thought it was around 6 million yuan, but it turned out to be less than [-] million yuan now. Why don't you agree to it quickly?

Nakamura on the other end of the phone, it can be said that it was only at this time that he really knew how rich and powerful Huaxia Hi-Tech is! (to be continued..)