Coquettish Rebirth

"Just let the French come to grab the market!" Jia Hongjian said earnestly. "We can make a living by doing OEM for them, and the Chinese market has greatly reduced our benefits, so we have to consider entering the foreign market. If Thomson enters China next, they will not We only specialize in the TV field, and do other air conditioners, refrigerators, washing machines, etc. It can be said that the impact on you will be greater than our impact! And as far as I know, our LG has only been preparing for the past two years. The Chinese market is strong, right? You have also specially developed low-priced new products to sell in China. But completely low prices have no profit, and only sales have no profit. Originally, there were many foreign products in the Chinese market. When Thomson came Once they occupy the mid-end and high-end market, how will you LG climb up later?"

What Jia Hongjian said at this time was really the same as a good brother caring about LG's future!That really sounds like it has nothing to do with me, but I still want to come over and report the news quickly!Of course, Old Man Lu is not someone who is easy to fall for. He lowered his eyes and thought for a few seconds, trying to prevent Jia Hongjian from seeing his eyes. The old monks who have entered meditation do not have any muscle movements-this practice is really good enough!Generally speaking, when Jia Hongjian was talking to others, by analyzing their facial expressions, he could grasp the other party's psychological dynamics in sevens and eights.But after decades of practice, the old man now has a poker face when he thinks, without any expression.Jia Hongjian didn't even know what the old man was thinking!

After a few seconds of thinking, the old man raised his head and asked Jia Hongjian. "Then what does Mr. Jia think we should do?" In fact, at this time, Jia Hongjian really wanted to talk about his strategy directly, but he knew that there was no rush!why?Because he couldn't grasp the old man's psychological movements!If the old man was really in a hurry at this time, then he, Jia Hongjian, would give an idea, and the old man might listen to it right away.But the old man's face is like poker now, and he doesn't react at all. He may not believe Jia Hongjian's words. Instead, he deliberately does not express what he thinks. Silence is golden when he comes to play. think.This time, he might be able to figure out Jia Hongjian's idea!Then the old man looked back and analyzed the events before and after. He analyzed it with caution, but he didn't listen to it 100% and analyzed it!

Although there are many old men and women in the world who are the easiest to be deceived, but the old man who has been intriguing with Lao Lu for decades has become a spirit and is quite difficult to deal with!If you want to fool people, it's not something that can be done in a few words!Jia Hongjian is only in his 40s in these two lifetimes, and he already understands that it is not just what people say, what is important is what they do.Judge whether you can believe it, let alone this old guy?So if Jia Hongjian said something in a hurry, it would make the old man even more suspicious—because Jia Hongjian came to take the initiative to report the letter, and he also took the initiative to give advice, which made it possible for skeptical people to think about it. It's tricky!

"Me? I don't know...Besides, I'm an outsider, how can I give you advice on LG? Your LG is also a multinational company and has rich experience. Senior Lu, you are the hero of LG's overseas market development. I am in front of you. It’s just like a primary school student. It’s too late to learn from you. How can I tell you what to do? Moreover, Huaxia Hi-Tech has been blessed by the Internet as a whole, and has grown up without any strong competitors. In fact, we have nothing to do with other companies. The ability to compete has always been relatively weak, so this time I... also have selfish intentions. I mainly want to learn a few tricks from you, Senior Lu, and see what we should do if we encounter similar situations in the future..." Jia Hongjian smiled humbly said.

That's right!Bravery, showing that you are awesome, this is what teenagers with strong adolescent hormones do. Children are desperately trying to prove themselves, just like the newly mature monkeys in the monkey group want to challenge the monkey king.But as a human being, especially as a Chinese, one must understand yin and yang, "Tai Chi", and the combination of hardness and softness!When it's time to brag and pretend to be cowardly, then absolutely brag and pretend to be cowardly, and when it's time to admit cowardice, admit cowardly!As for Jia Hongjian's side now, it is still deliberately retreating, deliberately admitting cowardice, deliberately showing weakness, but the effect is good!At this time, it is like a bragging debate on the Internet in later generations. "If you are serious, you will lose" was a famous saying on the Internet at that time, but now it is "whoever is serious first loses." Whoever speaks his mind first will be the first to speak Move, and then those who have not made a move can adapt to the situation!

"Hehe, dare not dare, too much praise... I'm just lucky. Seeing that Thomson Company is coming to compete, I'm also very worried! Many times the opponent is too strong, relying on the general trend to overwhelm us. It's not easy to deal with lg... It's a headache... How about it, Mr. Jia, I thank you for coming here to inform me this time. I will call the headquarters to discuss it..." Old man Lu is going to see off the guests!

Of course, Jia Hongjian also has colors, so it's not that he has to sit by and listen when people say they're going to call back to the headquarters—who said that we have to come here once to fool people?How many times can we come here? "Okay, I happen to have something to do, so I'll take my leave first. I've been in the capital for the past few days. If the old man wants to ask me anything, you can call me anytime and ask me to come over and talk face to face..." He said, Jia Hongjian gave the old man his business card, then turned and left.And old man Lu held Jia Hongjian's business card, looked at Jia Hongjian's leaving back, and remained silent for a long time without any expression on his face...

After Jia Hongjian left, the old man of course had to thoroughly analyze whether what the old man said was correct.They asked someone to inquire for a while, but they really heard that the French were here, and they found Changhong to manufacture TV sets.But to be more specific about the strategy of the French, whether the French are interested in the Chinese market, I really can’t find out, after all, the French will not tell people about this kind of thing everywhere!But I have to say that in the domestic "circle", it is associated with the factory opened by the French in Lingnan, and this time they are looking for Changhong as an OEM, so many manufacturers are really guessing whether the French are going to enter the Chinese market. up!

It is already quite late to know that the Frenchman has not yet entered the Chinese market!Although Whirlpool, which is also a giant of home appliances, has basically been kicked out of the Chinese market in the past two years, they came here in the early 90s!People have a very sensitive sense of smell!Moreover, Whirlpool was beaten away mainly because of the relatively low level of consumption in China. Few people can afford expensive high-end products, and the low-end and mid-range products cannot compete with Chinese people. Whirlpool has a lot of profits in the world, so there is no need to come to the Chinese market. Specializes in selling cheap products.So from this point of view, it is not too strange that the French want to develop the Chinese market after China has become fashionable!

And after the old man chatted with the people in the European department of lg, he learned that the French Thomson has been doing really badly in the European market for the past two years!It can even be said that if it were not for the early anti-dumping investigation of China by Europe and then high tariffs, the French Thomson would have started to lose money!In the past few years, under the integration and expansion of production of Turkish TV companies, the life of the French is really difficult!It seems that in 95, there were more than 2001 TV manufacturers in Turkey, but in 3, there were only [-] left - all the others were merged by these three!And these three companies ranked first, third and fifth in terms of TV production capacity in Europe!Although the fifth manufacturer focuses more on their domestic market, the first and third manufacturers are desperately selling TVs in other European countries while making OEMs for others. This has caused Thomson France to start to make a slight loss in the past two years. up!

So in this case, Thomson must look for an opportunity to break the game!And not only in the field of TVs, but also in the field of home appliances, Japanese products and even South Korea's Samsung are all fighting with local European electrical manufacturers like Thomson to grab the market.So even if Thomson's other product lines have not started to lose money now, they will be the same as the current TVs if they are not guaranteed in the future!So Thomson definitely needs to look for opportunities to break the game now!From this point of view, the French really have the possibility to enter the Chinese market!On the one hand, they rely on China to manufacture a large number of products, but keep the final process, and then export a large amount to Europe. Thomson uses their own French factory to do the final process, which is considered to be made in France, and the cost Much lower than what they make themselves, much lower even than the Turks.In addition, they can obtain a large number of products in the Chinese market through OEM without much investment. When the time comes, let these OEM manufacturers complete all the processes last night. As long as the French establish a sales company in China, they can directly Enter the Chinese market to sell!Even if the investment is small, it is okay to sell directly in Huaxia Hi-Tech's online mall instead of establishing a distribution channel!

Such a judgment made Lao Lu not sleep well for two consecutive nights.As soon as the old man lay on the bed, he was full of thoughts about how to face Thomson's competition, just like what Jia Hongjian said, even if Thomson didn't come here to develop ultra-cheap products suitable for the Chinese market, but his brand is overwhelming. Come here, it will also hinder the improvement of LG's brand value in the future!At that time, it will not be easy for LG to make more money by using a strategy that is cheaper than Sony and more expensive than domestic products!They may also face competition from the French desperate for cash in the loss!After all, for Japanese manufacturers, the Chinese market is not too important. What is important is the Japanese and American markets, as well as the European market that is under development.But for the French, if they can make a little more money in the Chinese market, it is like picking up money for nothing, not to mention that they are short of money now!

So what should lg do?Just thinking about this matter, the old man has a lot of gray hairs!