Coquettish Rebirth

"Our Huaxia Hi-Tech online store has profoundly changed the world's music market! Now Huaxia Hi-Tech's online store has a total of 3100 million music albums around the world, and the number is still increasing. The low price of 0.99 US dollars per song , so that the digital version of music downloads is booming. Now the overall digital market download business scale is estimated to be as high as 40 billion US dollars per year, and Huaxia Hi-Tech occupies 90% of the market. We Huaxia Hi-Tech only take 30% of it, and the remaining 70% % will belong to each copyright company. According to statistics, the digital download market profit has accounted for 30% to 40% of the operating income of various music companies, and has become a very important part of operating income of each company..."

"Huaxia Hi-Tech changed the music market with the ipod. With the ipod, various manufacturers no longer have to hold various competitions to select newcomers. Instead, they can use the songs uploaded by consumers in the ipod internal community to judge the ability of newcomers, and Whether there is a market for newcomers can be judged by the number of downloads of newcomers’ songs. It can be said that Huaxia Hi-Tech’s community model has profoundly changed the development model of the music market. At the same time, Huaxia Hi-Tech has not changed the commission model or pricing in the past ten years The model still abides by the original agreement, still follows the regulations ten years ago, and does not rely on its own monopoly to squeeze content providers. This is because Huaxia Hi-Tech is a non-listed company, and Huaxia Hi-Tech has only one family as the boss The private enterprise, long, wind, ..ne, we Huaxia Hi-Tech, do not aim solely at profit. Instead, we aim at the overall situation in the future. To profoundly change the world and to have more consumers is what we need , rather than simple profit... In the future, Huaxia Hi-Tech's board of directors will not judge the management's performance based on pure profit, but will aim at a century-old enterprise, with the goal of creating great companies like ibm and Microsoft The goal is to judge the achievements with the goal of establishing the Huaxia Hi-Tech Empire!" At this time, Yang Zhiyuan was using his fluent English to introduce Huaxia Hi-Tech's strategy and the history of operating the online market to the audience, and Jia Hongjian was of course one of the people present. One, and the one sitting opposite him is an executive from the "Time" department of the Time Warner Group.Called Time Warner.And it's not just Warner Bros. Entertainment.Also includes Times Media Group.What is this Times Media Group?Simply put, it is a newspaper and magazine giant born in the United States!Such a company includes the most famous magazines in the United States such as "Time", "Celebrity Weekly", "Fortune" and so on!Among them, the most famous "Time Magazine" is one of the earliest weekly news magazines in the world.

Such a magazine is a comprehensive news media that was first based in the United States and paid attention to global news. In short, such a magazine is to keep the wealthy people above the middle class in the United States busy with their business.Be able to understand the major events happening in the world!Therefore, the news reports of such a magazine can be said to be as objective and neutral as possible.And try to report the facts!So such a policy has led to "Time Magazine" becoming one of the most authoritative news magazines in the world for decades!And can become "Time Magazine" cover character.That is simply a proof of the status and identity of celebrities all over the world!For example, people who can be on the cover of "Time Magazine" in China are all people who can leave their names in history books!And now, Jia Hongjian brought the team to the "Time-Life Building" on Sixth Avenue in New York, the center of Time Warner's New York.In such a building, various well-known magazines in the Time Warner Group work here.So when Jia Hongjian and the others came to Time Warner this time, they actually wanted to persuade the traditional media department of "Time" in Time Warner to make them an e-magazine in the new Android system of Huaxia Hi-Tech!Seeing that Yang Zhiyuan had finished speaking, Jia Hongjian also said, "We came to Sixth Avenue this time not simply to talk about making money together, but to help you all. You are all executives. You must have realized that in this Internet age, the traditional media industry is a sunset industry. Even if the traditional paper media does not disappear in the future, the market will definitely shrink greatly. In our opinion, You quality high-end paper media should still be able to smoothly transform into the Internet, continue to maintain your high-end and professionalism, and never let the Internet age be filled with too many low-end self-media..."…

When Jia Hongjian said this, it was really from the bottom of his heart.He has seen the chaos of self-media in later generations. Compared with anyone who can release news, there are more messy rumors, and some people even set up dozens of accounts for so-called "marketing".Then they made all kinds of rumors, all kinds of hype, all kinds of messy news, just to attract popularity or something, this stuff is really too messy!And in the end, some people read the rumored news, but no one reads the rumored news. Instead of doing this, it’s better to keep some more ethical and authoritative media. At least people can see normal and conclusive news, right?After talking about this, Jia Hongjian paused, and then began to introduce a cooperation plan of Huaxia Hi-Tech, "In our plan, we can help the magazine department of Times Group to build a unified app. In such a In the application, you don’t need to accept Huaxia Hi-Tech’s account transfer. Alipay can directly transfer the payment of consumers to your account. It can be said that your company directly faces consumers. These consumers are also your consumption By……"

That's right, Jia Hongjian made a concession.He really can't think of any way to make other companies accept their way of doing things under the situation of great unification. Under such circumstances, if it really doesn't work, he can only take a step back.At least in these print media, it should still be acceptable for people to have their own company to unify or something?At least Huaxia Hi-Tech can still accept such a result.Moreover, Huaxia Hi-Tech's system is not the same as Apple's system. When Huaxia Hi-Tech's system was produced, it already had a relatively neutral system such as Alipay built in, so the money spent by consumers will not be in Huaxia Hi-Tech's account. After turning around, I will give it to other merchants, but directly to the merchant through Alipay.Although Alipay is also owned by Huaxia Hi-Tech, at least it looks neutral, doesn't it?

In Jia Hongjian's view, he has already made enough concessions with such an approach. He gave the other party an interface, making the other party roughly equal to collecting money by himself, and letting the customer be the customer of these people instead of the customer of Huaxia Hi-Tech. Is that enough?What else?Does he really want him to slap himself in the face and give these people all kinds of consumer information? "In terms of sharing, Huaxia Hi-Tech can also give you some discounts..." Jia Hongjian said with a smile.That's right, he can really charge less money for things like online reading fees.Although the sum of the money may not be a lot in the end, maybe there will be 1000 million subscriptions a week in the United States, and $1 a time is also $4000 million a month!And maybe it's just a magazine.After a year, that magazine is worth hundreds of millions of dollars in online subscriptions. If Huaxia Hi-Tech's share is reduced by 10%, it will lose tens of millions of RMB a year, which is a loss of hundreds of millions of RMB!

But in order to allow such media to join in and attract more consumers, Jia Hongjian had no choice but to do so.After he finished talking here, he asked Yang Zhiyuan to take out a mobile phone and started to demonstrate.In such a demonstration, the so-called "Times app" used was of course made by Huaxia Hi-Tech in private.After making a rough outline, news from Time Magazine and other magazines of the Time Group were added to it, so the demonstration became that after entering the app, clicking on Time Magazine, and then seeing this An introduction to an in-depth report by Time Magazine.Then if you want to see the details, you have to pay.Of course, the payment interface is also very indirect. A small page of Alipay pops up directly, enter the credit card account number and the time limit of the card, and then pay...

That's right, in this corner of the United States, in fact, many credit cards don't have a PIN at all.Because in the early years of the credit card, there was no such thing as a POS machine that could deduct money online. After showing the credit card and comparing the signature or something, the business is equivalent to keeping an account, and then sending the bill to the bank. The bank calculates a debt on the account of such a person, then gives the money to the merchant, and waits for the consumer to pay back the money.So the reason why a credit card is called a credit card is that it is a credit thing. How could there be a credit card in the earliest years!China established credit cards late, so they adopted the latest technology, and directly used POS machines to swipe cards. Therefore, passwords are required in China, and signatures are not so important.But the United States is completely different. If Huaxia Hi-Tech had not helped the banks in the United States to upgrade their systems, the banks in the United States might still be using the DOS system!

After watching the demonstration here, Jia Hongjian turned his head and looked at the executives of the Times Group. He wanted to see the expressions of these people, and see what these people thought of such a stuff!