Coquettish Rebirth

That's right, it's like an American TV station once randomly interviewed the audience after watching the movie outside the movie theater, asking them who had watched the best movie that won the Oscar in the past two years.More than 7% of the people said they hadn't seen it!So there are almost 3% of people in the United States who have watched it?No!These people all said that they had seen it, and when they asked about the plot, they didn't know each of them. The reporter even fabricated the name of a character and a plot at random, and asked them how the "best plot in the movie" was. 99% of people said it was great, they liked the plot in the movie, they were touched when they watched it before... touch a ghost!Obviously I was pretending, I saw a reporter coming to interview me when I hadn’t read it, and I wanted to pretend that I was very literary, but I just climbed up!They didn't even think that such a pole stretched out was fake!

Similarly, it’s like every few years in China there are some films that can win awards or have very good reviews at Venice Film Festival or Cannes Film Festival, but how many people really watch these films?People in the film industry have been calling for the establishment of some literary theaters in China like in Europe. No one paid any attention to these things. Later, it was only thanks to Jia Hongjian’s help that this matter came to fruition——Jia Hongjian Didn't you promote a series of activities in art theaters and small theaters after becoming a distinguished professor of STA?At the beginning, I wanted to set up a cheap art theater in each university, and everyone could go in and see it for 5 yuan a ticket.Then, of course, it is not a commercial blockbuster, basically it is a literary film made by the theater or other schools and directors of various literary films that have not received a good commercial response.

In this way, college students are more inclined to Wenqing, at least they have the urge to pretend to be Wenqing, and the ticket price itself is not high, which is very suitable for boys and girls to go in to see very pretending literature and art Pian'er talks about love or something.And in this way, it will also give many young talents who have no practical opportunities in school an opportunity to "intern", and it will also help everyone to enter the society in the future.After a few years of such a literary and art theater chain, although it cannot be said to be popular, at least it still has a certain response.Now there are at least five literary and art fairs in every province across the country.Such an existence really gives some particularly small-produced literary films a chance to make a profit!

Although the ticket price of five yuan is not expensive, although not everyone goes to see it, and even the average daily attendance rate of the national art theaters is only about 50%, but the cost of filming for students is very low!Schools like Shangxi or Capital Films.That film equipment school has it!After borrowing the equipment from the school, borrow money from the school and Jia Hongjian's project team to buy film, and then invite a few boys and girls from the acting department to star in for free. The cost of such a film is really low!On the one hand, there is no salary and no dividends, and on the other hand, the students also take the initiative to save money.Such as accommodation, food, and even travel expenses, they often pay for it themselves!Why pay in advance?Because this can free up more funds to buy film!After all, neither the director nor the actors have much experience, maybe the film will be gone before the plot is finished!In such a situation, even if the attendance rate is 50%, on the one hand, we only need to pay some space rent to the school that has rented classrooms or auditoriums from the theater chain, and the rest is the profit of our platform!

Under such circumstances, such a method of "exploiting" students cannot be directly applied to directors of various literary films.Especially for directors who have won awards abroad, it is even more impossible for Jia Hongjian and the others to release the film because it is free.So everyone followed the routine of releasing commercial movies in domestic theaters. In the end, the theaters could get a relatively large share of the share. Then, of course, Jia Hongjian and his platform could earn more money!For such a literary and art theater chain, don't look at the low attendance rate.After a year, I can earn more than 1000 million to 2000 million yuan in net income!

But even if we have this kind of literary theaters in China, in fact, there are still not many people who are willing to watch literary films in the end!Ordinary people who have entered the society are busy making money every day, that is, those who are not married and are dating are motivated to go to the movies, but not every girl likes to watch dull literary movies!Girls often like to watch romance movies, comedy movies and even blockbuster movies!Even if it is ten yuan a ticket for Huaxia Hi-Tech Cinemas, people may not be willing to spend more than an hour or two hours watching literary films, right?Unless these two people came here not to watch a movie, but to take advantage of the dark environment to do some intimate things!But why do you have to go to the cinema to do intimate things?Where can't it work?In the past two years, the park has gradually become free. Wouldn’t it be good to go to a corner of the park and sit and hug each other?

Therefore, this is the reason why Jia Hongjian is not optimistic about the market potential of "Inception". Relatively speaking, "I Am Legend" is purely because of its own script and shooting concept, etc., so the box office is not very ideal— —This film is not very artistic!Except that hunting in the deserted streets has a more artistic atmosphere, the artistic atmosphere of the whole film is actually not that heavy!It even really sounds like the film "The Wonderful Journey of Tang Sanzang".The box office in North America is actually not very good. The final box office in North America is 2.9 million US dollars, which is about the same as "Inception"!Back then, Jia Hongjian felt that the box office of this film was quite high, which made people happy.But the main reason is that the overseas box office of "Tang Monk" is good-the overseas box office is 5.7 million US dollars, and in the end it added up to more than 8 million US dollars!And a film like "I Am Legend" is estimated to be worth 2.5 million US dollars in North America?The overseas box office is really over $3 million in the early part of the world!After all, there is nothing particularly attractive to overseas audiences!

But to be honest, Jia Hongjian can still look forward to the box office of "Inception" in overseas markets!Maybe because he was not born in the United States, he is not able to grasp the taste of the United States.But anyway, the big Hollywood companies have given up kneeling and licking American audiences, and began to care more and more about overseas audiences. There is no need for us to learn how to take care of North American audiences, right?We can fully use our strengths to achieve better results in overseas markets!

When our "Inception" was released on the first day, the box office was 3010 million US dollars, which is really the same as "I Am Legend"!Others' is 3005 million US dollars, ours is 3010 million US dollars, which means an extra 5 US dollars in box office!And on the next Sunday, not only did our box office not drop, but it also increased slightly—from 3010 million US dollars to 3011 million US dollars in a single day!And the box office of "I Am Legend" on the second day was only 2879 million!Comparing the scores on the third day of each, "Inception" started to decline because of Monday, only 1900 million.And "I Am Legend" only had a box office of 1800 million on the third day on Sunday!

Just comparing the three-day box office of each show is different, ours is 7986 million U.S. dollars, while "I Am Legend" is only 7720 million U.S. dollars!Everyone has been in theaters for 3 days, and the box office has a gap of 200 million US dollars to 300 million US dollars!However, when "I Am Legend" met Monday, which is the fourth day, the single-day box office had dropped to 746 million, and it had already fallen below 1000 million!And when we were on Monday, it was the third day, it was still 1900 million, and on Tuesday, the fourth day, it was 1300 million!On the fourth day, the single-day difference in box office widened by another 600 million, so the total box office gap is 800 million!Then until Thursday, the box office of "I Am Legend" remained at the level of 600 million in a single day. Of course, the daily box office still dropped slowly, from 600 million to 700 million, to only 600 million and a little bit up.Then for three days on Friday, Saturday, and Sunday, the box office successfully returned to 1000 million in a single day. In this way, when it was released until December 12, that is, when it was released for ten days, their total box office was 23 million US dollars.

And what about our "Inception"?When we were released on December 12th, it happened to be released for ten days, and the box office had already reached 24 million U.S. dollars!This has opened up a gap of 1.62 million US dollars!The next thing is the real Christmas battle - because Christmas in the United States is the same as the Spring Festival in our country. Although the atmosphere is already up before the festival, the real hot spots are still during the festival!After all, everyone was on vacation at that time!On December 3000th, the box office of "I Am Legend" was only 12 million U.S. dollars in a single day, which was really pitiful. On the 24th, the box office rose to 400 million U.S. dollars, then 25 million on the 900th, and 26 million on the 800th. On the 27th, another 700 million, on the 28th 920 million, on the 29th 980 million, and on the 30st $824 million!

而咱们的《盗梦空间》表现绝对比他们好！25号当天票房回升到了1300万，26号1100万，27号1002万，28号1400万，29号1600万，30号1300万，31号1900万！可以说到了12月30号这年末的时候，咱们的《盗梦空间》票房已经高达2.61亿美元！而《我是传奇》呢，才区区的1.84亿美元！大家的票房差别已经有了差不多8000万美元了！按照这势头看起来，贾鸿渐突然觉得咱《盗梦空间》过三亿票房好像完全不是问题啊！估计能比历史上的票房多出来几千万美刀？还是会更多？(~^~)