Coquettish Rebirth

Although Johansson and others didn't quite understand the vanity of having a 15 car with a 30 to [-] car shell, they still accepted Jia Hongjian's opinion.After all, for them, at least Jia Hongjian still recognized the overall appearance of their car, but said that the details needed to be higher-grade.In fact, Jia Hongjian quite likes this Nordic-style exterior design, probably because he has seen too many Volkswagen cars. Anyway, he thinks this kind of car design is pleasing to the eye, and there are many Italian cars. It's not pleasing to the eye when you look at it!On this point, not only Jia Hongjian, but basically all the common people in China are on the same side as Jia Hongjian.

After the development of our domestic car companies in history, because no one has much technology, some car companies simply outsourced a lot of work to small and medium-sized European companies in order to be able to develop their own brands.For example, the appearance design, some of them were handed over to German design companies, some were found by French design companies, and some were found by Italian design companies.Then, work such as the verification and adjustment of the hardware architecture of the car body is outsourced to professional engineering companies such as the United Kingdom and Canada.In the end, who knew that everyone outsourced the cars with world resources, and the price configuration was similar. In the end, Italian designs sold the worst, French designs were better, and the best selling ones were German designs!When such a thing occurs three or four times in a row, everyone will know what style of appearance the Chinese people like!

After talking about a few more points, I have almost finished talking about the appearance, and then I will talk about the interior. "In terms of interior, first of all, we don't need so much plastic. We must know that the first thing consumers see is the shape, and the second is the interior. After seeing these two things and feel satisfied, the next step is possible. There is a test drive! It’s like a man looking for a woman. Only when he is satisfied with the appearance and behavior can he have in-depth contact. To get in touch with the other party’s inner. How can a serious man want to communicate with her in depth because of his unrestrained behavior? After all, he wants to find a woman who can marry, not a one-night stand!"

Said here.Jia Hongjian began to give detailed instructions, "The center console of the interior is all covered with leather, the steering wheel has a similar grip, and the multi-function buttons must be complete. It doesn't matter whether there is a leather steering wheel cover or not. Consumers will not care about this. Kind of small things. Then the LCD screen on the center console must be big. You designed a 7-inch one before, right? It’s not enough. Starting from 10 inches! Don’t worry about purchasing LCD screens. Huaxia Hi-Tech, the parent company of Huaxia Automobile Production of LCD screens, the output of 10 inches is extremely large, and the internal purchase price can be very cheap. Things like CD players can be completely removed, and even the traditional radio must be removed, and the radio functions are integrated in the central control In the touch screen of the car, the function of listening to the radio is provided in the form of software. As long as a small chip is installed in the central control and the antenna outside the car can decode the radio signal, there is no need for a traditional radio with such a large volume.

Then the function of playing music.It is also provided through the central control touch screen. There is a USB socket under the touch screen, which allows consumers to insert their U disk to play music, and also allows the mobile phone to transmit music signals to the car computer while charging through the USB port. In the front glove box, a USB interface is also designed, allowing the co-pilot to charge their mobile phones at any time, and the mobile phone can be placed in the glove box to prevent theft... What is the specific central control software control? You don't have to worry, you just need to come up with a specific UI style.Huaxia Hi-Tech Headquarters can help you design... and the instrument panel, the instrument panel you designed only has the most traditional speed, speed and fuel level display.Although it is very classic and practical, but the gimmick is not enough, consumers need options that can add points.Even if these options are not very practical in themselves.For example, a small LCD screen is added to display the closing status of the four doors, so as to avoid the doors not being closed firmly and the doors opening during driving. This, together with the driving door lock, can prevent children from accidents in the back row.At the same time, a small LCD screen is added to display the current gear and instantaneous fuel consumption.Instantaneous fuel consumption does not need to be accurate, it only needs to be used as a reference, which is a bonus question.As long as it allows us to get extra points, we don’t need to get all the points..."

Listening to what Jia Hongjian said, at first Johansson and the others memorized it in their heads while listening, because they knew that an electronic version of the document would be sent later.But listen, one by one, they all started to find paper and pens to record!Why?Because Jia Hongjian's views on the interior really opened up a door for these Nordic people to observe a new world!As Nordics, they used to design cars without paying attention to the interior!Just like fighter jets, how many fighter jets have extremely luxurious interiors?The earliest fighter jets were full of bland instruments, and the interior of the cabin was not luxurious at all. After all, this was a war machine, and it was not an exclusive toy for the rich!

As Saab moved to the civilian car market, although they used a lot of technology from fighter jets in cars, it has to be said that they still had some bad things that were transferred to car design.Although it is said that the aircraft designed by the Swedes is also a Western aircraft, and they pay more attention to ergonomics, but the Swedes are more technical and stubborn, so when designing cars, they also pay attention to ergonomics and a driving experience. , but forgot that this thing is a civilian product, and it needs some high-end places to make people feel, and it lacks a lot of bonus points for bonus questions!Like the interior, they have been dominated by plastic for many years. Even after joining GM, GM did not force them to change the interior to leather in order to reduce costs.But now, after hearing what Jia Hongjian said, they realized that there are so many fancy things to play with in order to attract consumers!Now they wonder why they didn't discover these things earlier. If they had done this earlier, wouldn't Saab have been so successful long ago?

To be honest, it’s not that they haven’t seen other cars before, and they also realized that there is a gap between their own car and other cars’ interiors, but at that time they were proud that their car’s driving performance and safety performance were invincible. What to wear in the interior to attract consumers.It's like a straight man, very connotative. He thinks that he can already attract women from all over the world with his connotation, so he doesn't care about his appearance and keeps pulling tata all day long.How can such a man really attract women?After all, women are all "cover parties", everyone loves handsome guys!Although women can accept that men are not handsome, they also hope that men can be clean and tidy, well-dressed, look generous and not shameful, and can be taken out.This is the same as a man wants a woman to be beautiful, slender and temperamental, and she usually tidies up very eye-catchingly, so that she can save face by taking it out!If there is a woman with a good figure and good looks, but turns out to be sloppy all day long and has no temperament at all, it will be difficult for men to be attracted to this kind of woman, okay?

It can be said that such a simple video conference made the Swedish technology geeks understand that consumers value the interior at once. Now that they know the "test points", they will obviously correct their attitudes.Besides, they have failed too much before, and their confidence in themselves has long been shaken.After all, no matter what, they have only made a profit for two years out of almost 20 years. Even if they are confident, they will not be so confident by this time, right?And after all, they were the ones whose business failed and was acquired, so of course it was easier to listen to Jia Hongjian's opinion under such circumstances!

"Of course, I guess you also have doubts. If the configuration is high, the safety performance is good, and the interior is good-looking and luxurious, then the cost will inevitably soar. We have to maintain the price at 1 euros. How does this make money? For this, we can only reduce the performance of power. I know that you value power and driving performance very much. After all, Saab’s slogan is to fly close to the ground. But our car is not a Saab trademark after all. After all, it is the trademark of Huaxia Automobile's own brand, so I think it is also a 5T engine, so we can use the lowest-cost 1T engine that is still in production. After all, China's population density is too large, Consumers really don't have room to fly close to the ground.

With the comfortable configuration and interior for others to see and for yourself to see, such as this kind of dynamic performance, then who can see it, you can bear it and let it go.It's like a classic question - you married a wife who looks like a beautiful woman, but in fact she is an old ugly witch, and she can only be a woman for 12 hours a day. Are you going to let Does she remain a young beauty at night, or during the day?I think our designers are very sensible people who know how to choose what is best for us. Everyone will choose young girls at night, right?No one wants to sleep with a hundred-year-old witch at night, right?But wives are different from cars. In terms of cars, many Chinese consumers will choose to be young girls during the day, to be envied by others, and to be pleasing to the eye during the day.As for the night... Anyway, they don't plan to have anything to do with the old witch, at most they will sleep in the same bed with their mother..."(~^~)