Coquettish Rebirth

It took half a month to enter the data, and when the data was finally sorted out, it took another week. By this time, Jia Hongjian had finished his business trip and returned to Shanghai.Spielberg and others hadn't finished looking for scenes, and Jia Hongjian actually didn't help much by following along. He made it clear that he just wanted to take a trip along the way, take pictures to see the beautiful nature and so on.After arriving at the company, within 2 minutes after Jia Hongjian entered the office, he saw Yuan Ming hurried in with a stack of documents.

"Mr. Jia, the ratings are out! The ratings of our programs are all here!" After that, Yuan Ming was more anxious than Jia Hongjian, and put the ratings file in front of Jia Hongjian, and opened it. The page of the first Saturday in the data, which is almost the day when the fourth episode of the "China Professional Singer League" program, allowed Jia Hongjian to directly see the ratings three weeks ago!

Jia Hongjian glanced at it at first glance, only to find that the watch seemed to be sorted according to the broadcast time, so he directly looked at the prime time at 8 o'clock, but when he saw the "Chinese Singer Professional League" 》When the number behind the name, he couldn't accept it at that time... It wasn't too low, but too high!Actually Nima has 91%? 91% ratings?This, this, this... is this really the ratings? 91% ratings?Are you kidding me?

It's not because Jia Hongjian didn't believe it, but according to his impression, even "News Network" only got 300% to 9% of the ratings in this era, and even "Focus Room State" was only [-]% to [-]% out of date. It's just ratings!Can his show's ratings surpass that of "News Network"?Can it reach more than [-]% of the [-] million households who watch the "Chinese Singer Professional League"?Jia Hongjian couldn't believe his good grades!

Just when Jia Hongjian couldn't believe it, Yuan Ming, who was standing aside, said regretfully: "It's a pity. I thought that the "Chinese Singer Professional League" designed by you, Mr. Jia, would be better than "Journey to the West" "The ratings were high, but the result was just a tie..."

wipe!These words shocked Jia Hongjian directly! "Journey to the West"?These days, there is no Liuxiaolingtong version of the dozens of episodes that were re-shot later, and there is no so-called Zhang Big Beard version. The only thing that exists is the old version of "Journey to the West" from the 80s. The special effects of that thing are so rough. Yes, there are still more than 9% of the ratings?real or fake?Why does Jia Hongjian have the impression that this "Journey to the West" is a program that is broadcast on all TV stations every summer vacation.No ridiculously high ratings!

Yuan Ming also noticed Jia Hongjian's surprised expression at this time, and she took it for granted and explained: "What's the matter, Mr. Jia? How could the ratings of the four famous novels be low? Let alone "Journey to the West". "A Dream of Red Mansions" "The ratings of "The Romance of the Three Kingdoms" are also more than 7%! It is estimated that the ratings of the current "Water Margin" will not be low when it is broadcast back... By the way, it is the "I Love My Family" "The audience ratings are 8%! Our ratings are about the same as theirs. We haven't widened the gap, and even tied with "Legend of the New White Snake" in 85. I remember they also had 92% ratings... But it’s still not comparable to "Desire", the data of "Desire" should be 91% of the ratings..."

Hearing what Yuan Ming said, Jia Hongjian probably had some idea—yes, it seems that he had the impression that when he was in college, everyone was watching "Water Margin", and there even seemed to be an episode about When the human flesh steamed stuffed bun was being shopped, there was a scene where a "customer" was stripped naked and placed in the kitchen.The dew point is still leaking out.Jia Hongjian may not remember the specific details clearly, but he still remembers this incident, because basically everyone he knew was watching it.Whether it is a student or a teacher, basically as long as there is a TV, at [-] o'clock in the evening, there will definitely be a CCTV set.Watch this "Water Margin"!And it seems that "Longing" and "The Story of the Editorial Department" were rare high-quality TV dramas in those days, so it's not surprising that every household watched them.

But the only strange thing is one thing. Jia Hongjian asked in confusion: "This ratings survey company, isn't our China Nielsen the first in the country? How could there be data before?" Who knew Yuan Ming at this time But with a sweet smile, she raised her sensible and beautiful face, as if she had finally caught something that Mr. Jia didn't understand.The corner of her mouth slowly drew an arc.He said slowly and gracefully: "Actually, in 86, CCTV had already organized a sample survey of viewers in 28 cities across the country, and later in the second year, it joined forces with provincial and TV stations across the country to conduct a nationwide sample survey of urban and rural areas. Afterwards, a joint survey is basically done every five years. But after CCTV broadcasts their 5 o'clock TV series, they will conduct surveys with a small sample of viewers to see how the masses respond. After all, they want to broadcast programs, and they also need Artistic, thoughtful, and common people’s satisfaction, it’s a political task, if a TV show has been censored, but the audience doesn’t watch it or the reviews are poor, then the censors themselves will be criticized…”

After Yuan Ming's popular science, Jia Hongjian found out that there is a TV drama review organization inside CCTV. Their daily job is to review all kinds of TV dramas produced in China. Only those who can pass the test will be able to get on CCTV's prime time slot.How to evaluate the work effect of these people, naturally it is a small-scale ratings survey or something!

"So that's how it is!" Jia Hongjian nodded. He didn't care about the ratings of dramas like "Desire". In his eyes, in the era when "Desire" was broadcast, there were not many foreign TV dramas that could be shown. After all, TV dramas need to be imported to be approved!It also had to be reviewed, and at that time there were not so many TV dramas produced every year in China. It was rare to have a TV drama that reflected everyone’s life. Isn’t it normal for every family to watch it—and each family only has one TV set, and there is no TV series yet. Computers, I don’t have any other entertainment, and I don’t have anything to do with ordinary people such as nightlife!The entertainment of ordinary people is to go to bed, watch TV after work, eat and wash, and then sleep!In this case, don't you catch a TV show and watch it?

This era is progressing. With the increasing popularity of TV sets, the increasing production of TV dramas, and the diversification of entertainment with the development of the economy, it can be said that the ratings of TV programs in the future will be all the same. All the way down!In 2012, if an entertainment program can have a ratings of 1%, that is something to brag about!

But having said that, with this 91% viewership rating, what price does this goddamn advertising time have to charge?CCTV's "News Network" has an audience rating of 9% to 5%. Even if the ratings of the later weather forecast are high, this is still 30%. Their advertising prices can be tens of millions in 300 seconds. Jia Hongjian is not demanding , 9 million advertisements in 9 seconds, does this have to be there?worth the price?30% of the audience across the country are watching this program, and the advertisement can also be seen by 300% of the audience. [-] million in [-] seconds, isn't that expensive?

Then, Jia Hongjian looked at the report and found that there seemed to be data on the ratings of commercial time in it. Looking carefully, the ratings of the commercial time in the "Chinese Singer Professional League" can be guaranteed to be around 7%—— It's just that the audience didn't turn the channel. As for whether the audience went to the bathroom at this time, it was beyond Jia Hongjian's control. 10% of the ad ratings, this is the ratings of Dreamworks Music’s jingle anthology commercial, this rating is actually not very representative, because when other ads are broadcast, the ratings basically drop by [-]% .But it doesn't matter, because Jia Hongjian is sure that he is going to use this ratings to promote it and raise the price of China Satellite TV's advertising time!

In addition to the overwhelming ratings of "Chinese Singer Professional League", the ratings of Chen Peisi's sitcom at 7 o'clock nationwide are not bad, and can be maintained at about 50%. This is already a pretty good result, after all, in the same There is also CCTV's "News Network" in the time period!When there is only one TV in the house, if the father or grandfather is more powerful, he will watch "News Network". No one else can do it, right?

"Okay, you can make a phone call first and tell Chen Peisi the ratings. It is estimated that it will be the opposite of CCTV's "News Network". Said empathetically. "Okay!" Yuan Ming happily went out to make a phone call.Jia Hongjian himself felt that if he was Chen Peisi, no matter how confident he was and how much he believed in the power of comedy in this day and age, but facing CCTV's "News Network" program, everyone's liver would tremble!What is the level of the current "News Network"?At this time, it would be good for other stations not to surrender, and dare to fight against them?Isn't it ugly enough to be dead?So, Jia Hongjian thought it would be better for Yuan Ming to announce the good news and let Chen Peisi put his heart in his stomach.

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