Chapter 912

When chuyuanxi finished his interview, he took a look at his mobile phone and found that the fermentation was already more severe after the angry spray of friends in the air last night. Especially after the night of the same Chu Yuan, the other side also sprayed back, and all those who knew what they should not know overnight, even those who had nothing to do with themselves, knew that they had even spread from friends circle to WeChat group, official account and micro-blog.

This is actually a surprise, because it is to help chuyuanxi hype popularity. Sometimes this kind of popularity is very useful, especially when it is not hyped by negative news. Although the keyboard God of war is easy to make people have a negative sense, it also depends on what is sprayed.

From the perspective of hype, whether it's the analysis, exclamation, disdain or criticism of Chu Yuanxi's remarks, we should always mention his name. If the onlookers can remember his name, his company, and even take the initiative to pick up his background and past experience, his two companies, the hype will be successful, and the onlookers will leave an impression.

This is equivalent to going out of the circle, because the hype takes place in the network public space, facing different types of Internet users. A lot of IP hype when the pursuit of a circle, chuyuanxi so spontaneous was fired out of the circle, the effect of the circle is very good.

In fact, this is also the reason why many star brokerage companies on the Internet do not hesitate to stir up negative news by breaking the lower limit.

The Internet is a place to spread errors, many things will be spontaneously interpreted as another way, become true and false. However, the people or things that have been hyped are remembered by the onlookers, which achieves the goal. The negative impression is not as good as it should be, but it is brainwashed. Many people do not know what happened. They just remember a name, or remember what the hyper wants others to remember, and instill an impression.

But this is not negative. The hype itself originated from tearing force, when his name was spread out, causing controversy, all the controversy is traffic.

And traffic is always useful.

For example, a message from Mr. Fan's circle of friends is very useful: Xiao Chu, Da Gang is easy to break.

Chuyuan night a look, eh? Is this what Mr. Fan has in mind, or what other people have in mind expressed through Mr. Fan? Or is it really just Mr. Fan helping the younger generation and imparting life experience?

In short, he naturally opened Mr. Fan's wechat and sent: Thank you for your concern. I understand. I didn't continue to spray.

Lao Fan: I also think you have so many things. You shouldn't have the leisure to talk with others.

Chuyuanxi deliberately not seconds back, wait for a while, just want to say something, and see fan always continue to send a: I listen to Guan Xin said, you even Ba people game are willing to sell? Is it true or is it a joke?

once clapped his thigh, Chu Yuan cried out, "awesome!"

Zhao Jie was scared to death by this voice. He was also very tired in the big play of removing the bra. He was responsible for all the interaction with the players, and his apple muscles were full of laughter.

Chu Yuan Xi took a look at him and once again pushed him away, because he might be more stimulated.

Ali's finally moved? Chu Yuan Xi a ponder, it is really by fan Zong to appear more leisurely. If senior executives of Alibaba's M & a department or members of the entertainment committee come forward, of course, it's not impossible. It's too urgent, because this information can only be submitted to Alibaba by Guan Xin. Why should Xin submit a piece of news that has not been determined whether chuyuanxi is joking or serious? Even if he is not sensible enough to submit, why should Ali's M & a department pay attention to it? This has a great influence on the bargaining.

But Mr. Fan is not the same. He has a higher rank in Ali, and his words work well. At the same time, he is Guan Xin's boss. Guan Xin goes back to gossip, and it's reasonable for him to hear the news. Then he comes to ask, how about it?

The clouds are light and the wind is light.

Chuyuan evening is also light, and after a while to reply: Oh sorry, I'm in China joy, just entangled by players. I'm serious. I'm not kidding. As long as the price is right and the conditions are right, I'm willing to sell the game.

This time, it's the turn of the opposite party to keep silent, but Chu Yuanxi is very determined, because although the matter is carried out in a chat mode, it can't be easy for Ali. It involves a lot of money and complicated terms.

After a long time, old fan asked: why do you want to sell Ba Ren game? Isn't that a very good asset? Is there something that outsiders don't know?

Chu Yuanxi: I thought what you wanted to ask was whether I was scared by a steady stream of Shanzhai people.

Lao Fan: I'm curious about that, too. But I'll make sure that you sell Ba Ren game together with all the resources of gone with the wind?

The so-called all resources include IP and game user information, and even we media accounts that specialize in the IP of gone with the wind, such as the service number of gone with the wind, which now has more than 50 million concerns.

Both sides are understanding people, there is no need to turn the mill, chuyuanxi immediately reply: that sure ah, otherwise sell what? Selling a bunch of code and programs? It doesn't sell well.

In fact, this is also a headache for Ali. Tiktok tiktok, what is the about fifty million concern service number? The switch is in WeChat's hands. Basically, there will be no problem in the name of the Ba people. It can be quiet and good for years, and it is a very good thing for WeChat itself, showing its service quality, and significantly improving the user usage and duration of WeChat. It is equivalent to the large size of the jitter, and the large number of the loud voice is certainly welcome.But once it's sold to Ali, it can't be described. Tiktok tiktok is not welcome to open a large size on Kwai, the bigger the more dazzling, the other way round. That's why Ali and Alipay's official WeChat official account is not able to get the headlines and what's 100 thousand +.

Many laymen have doubts about whether these users can be aggregated into an app so that they can be sold to whoever they want? Like the first new oxygen in the US, the official account started and the users finally gathered on the new oxygen APP. But in fact, this app has existed for a long time, that is, the mobile game app "out of the mountains in troubled times". This app can send information to players and has the ability to touch. All service number users must have installed this mobile game app.

The problem is utilization? What about the ability to push information flow to players? It's impossible to compare with WeChat official account. Let alone the official account of users to the APP of an empty, little content that is used to push information packets only.

But this is not the main contradiction. The main contradiction is whether the Ba people are willing to sell cash cows because of internal problems? How to see also didn't find Ba people reduced to the seller when the situation ah? How big is this thunder?

Not to mention how much money the game itself makes, just the IP of gone with the wind, but the painstaking work of Ba people's entertainment, not only attracts money, but also the reputation of IP is rising. The higher the ship attracts money, the higher the evaluation is. It's a surprising existence for many times.

This kind of IP doesn't mean to eat into Jin Yong, but there is always hope to eat into the legend of swordsman, right? It's only better than the ability to attract money, not better than the word-of-mouth. If you tie up the immortal sword of the past dynasties, including all the indiscriminate adaptations of mobile games, you'll be hanged up by gone with the wind. If you are willing to sell this kind of assets, you are at the end of your tether. The Ba people are thriving. It's not common sense!

So Lao Fan is very straightforward to send: so easy to sell? Give money to sell feeling?

See Chu Yuan Xi send: Ba internal no problem, Ba game no problem, your problem is a problem. Isn't it normal for merchants to buy and sell goods? As for easy but not easy, a good deal is that I need it, but you need it more. Then the money you give me exceeds my profit expectation. It's the same as speculation. You buy stocks to sell them at a high price, not to fall in love with them. After buying it, hold it for eight years and find out the temper of a stock. That's what leeks do

Lao Fan: I'm relieved if you say that.

Do you mean you are not at ease?

Chu Yuanxi: I'm willing to sell Ba Ren game because Ba Ren doesn't plan to go public in a few years and doesn't need financing, so there's no problem in turning assets into cash. You can do due diligence. Our group has no secrets and everything is transparent. Besides, what kind of things do you want to happen to us? What can happen to a game company? Does the back-end main program lock the server and run? This kind of thing won't happen to me at least. My company must be safe enough, otherwise the valuation can't reach my profit expectation.

Old fan Xin said it was a reminder that I had to pay a high price? The question is, what's your profit expectation?

The change of assets into cash has a great impact on enterprise valuation, because cash is a constant, and the amount is how much, while assets are variables. According to the way of capital operation, there will be a premium, and there are various algorithms. There are net assets, P / E ratio, market sales ratio, market share and so on. The value calculated by different models is different, which is suitable for being used as a tool to leverage capital in the open market.

At the moment of transaction, assets turn into cash. Even if the transaction price is fair, some variables of Ba people become constant, which is totally inconsistent with the rising trend of Ba people's valuation. Only when the valuation is flat or falling can we have the impulse to sell the industry, because the valuation of Ba people's game subsidiary should be higher in a few years.

Therefore, it is unscientific for Ba people to sell assets for cash for capital veteran.

But chuyuanxi directly said that he didn't plan to go public and raise funds within a few years. In this way, he said reluctantly that in the past, it doesn't matter if he doesn't go public or raise funds. What about years away? The magic technique of Chu Yuanxi should be another scene.

In any case, for Ba people, unscientific transactions are naturally good transactions for others. If someone loses, someone will make money. This is a simple truth. If you are afraid that there is thunder in the subject matter during M & A, that's bullshit. Fortunately, there are many people in China who dare to say something about Ali, but few of them are in the capital circle.

Thinking of this, Lao Fan's doubts were dispelled and sent: in other words, I heard that you valued the entire Ba people group at 30 billion yuan?

Chuyuanxi: there is a saying, but it was a long time ago. Yesterday, investors in Mordor asked me the buyback price of my exit. I said that they were too few to buy back at a valuation of 30 billion yuan. I said that if I buy my shares, it's not 30 billion, because what I buy is control right, and what I buy is 30 billion, and what I buy is only financial investment.

Old fan Xin said, how much is that? He is not a grindstone. He knows that conditions are flexible in the face of price. If the price is good, you are the father of the gold owner. If you ask for it, you will be tough. If the price is general, you are not the father. Don't always think about asking for it. That's the truth of doing business.

So he asked straightforwardly: what do you think of the 30 billion package of barman games and related resources?Chuyuan Xixin said, who leaked my business secret? Is that Zhao Jie? It's also unlikely that Zhao Jie doesn't know that he really has plans to sell Ba Ren game. But how can you guess so well? Hello?

After thinking about it, he sent: 30 billion is fair at present. Maybe you think it's a high premium, but I'm not very satisfied. The reason is that the new product line of barman game has been brewing for a long time and is ready to release its energy. Within four months, we will have a conclusion on how much the new product line is worth. So I hope you can wait until December to talk about it. These four months can also test the vitality of "out of the mountains in troubled times" in the face of a large number of Shanzhai.

Yo? Old fan Xin said that he was very confident: OK, wait until December.

Chu Yuan's statement is not rude. For example, if Ali wants to buy the headlines in early 2017, if the bid has a certain premium in a rational interval, the tiktok will certainly not do it, because the product is already in the hatching stage. Tiktok probably judged that in another year or so, by 2018, the trembling sound would be in the sky. At that time, you said to the merger and acquisition that my APP, called the jitter, was a lot of cattle, and others were tiktok.

So at that time, the price was definitely out of the question. Of course, now the price is out of the question. I can't afford it any more.

Thinking of this, Lao Fan is very curious about what Ba Ren game is doing. It seems that he needs to make a good investigation.

Chu Yuanxi was actually moved for a moment, because 30 billion yuan was the pricing of Ba Ren game after he made the mini game series IP. Now president fan has given the premium in one step, which can be nodded. Especially in the cold winter of capital, it is extremely important to have cash as king. Many seniors who have been around the world for 30 years have been talking about cash as king. It's impossible to say that it's worth 30 billion.

But in business, no one is unwilling to sell at a high price. Although it's not certain that Ali will still be interested in Ba people's games by the end of the year, Chuyuan Xi hesitates a little and finds that he really doesn't have the reason to sell them at the price of 30 billion yuan, because in the final analysis, it's not necessary to sell them. It's a good deal to sell them, but it's not "smashing them" if they can't sell them.

Of course, there is a problem of selling at a high price, such as the problem of M & a mode.

Chuyuanxi felt that he could just say it now: Mr. Fan, since you have the idea of buying, have you considered the specific mode?

Lao Fan: what model do you mean? Cash, if you like, cash plus some Ali shares is also OK. It's also very cost-effective for us to issue additional shares for M & A.

Chuyuanxi: No, I have to go back and discuss with the founder team. I'm talking about M & a like hungry, or M & a like promising performance.

In fact, this is about whether or not to acquire the other party's core team in the process of M & A.

The so-called hungry Mody is a relatively unique acquisition being made by Ali. In a year and a half, most of the senior managers left or were about to leave through personnel adjustment. Few of the huge senior management team remained, and the business structure also experienced huge changes. The city manager system was reformed, and the power was transferred to the local. In such an acquisition, there is no requirement for the profit of the acquisition target. What we buy is assets, not core teams, and we are completely responsible for the subsequent profits and losses.

This kind of pride and self-confidence is only possessed by Alibaba penguin, which allows the acquired to take money and leave without any debt.

Performance commitment is the core of M & a transaction, which is the team and business model of the other party. The acquirer is only responsible for making money and providing resources, and will not dictate to the original team, at least not within the agreed period. It is just that the controlling right has changed hands. Only in this way can the original team be responsible for the performance of the enterprise within the agreed time in the future. Otherwise, who will be responsible for the failure of the M & a party?

But in this mode, Chu Yuanxi feels that Ali may not be willing to. Although Ali has no game genes, they are not allowed to exercise control over it. Basically, it takes as long as three years according to the Convention, and only produces cash, which is the most indispensable thing for Ali. This is not in line with Ali's temperament!

In fact, chuyuanxi didn't want to. Three years was too long for him.

General manager Fan said: ah, it must be hungry. Ali needs Ba people's games mainly because we transplant game genes into our own body, not in vitro hanging. Otherwise we won't be able to catch penguins.

Chuyuan Xi has a laugh expression: to catch up with penguin, it needs a lot of mergers and acquisitions. Penguin has invested in more than 30 game companies and teams overseas in the past 10 years. Ali still has to make great efforts to cultivate his own game genes.

Lao Fan: we have.

Chuyuanxi: I know, I know, Lingxi, right? Three Kingdoms SLG, right?

Lao Fan: eh? You even know that?

Chuyuanxi: I know it's going to go online in mid August. It's short, big and tight. It's not a secret for a few days. But you have this gene culture of Do you believe in yourself or yourself?

Lao Fan: just say what you want to say.

Chuyuanxi: Three Kingdoms SLG, this SLG category is not suitable for cultivating genes. It is suitable for overseas distribution, and is popular in Europe and North America. In the domestic distribution, it is equivalent to the most difficult challenge in the novice village of the game, which is not suitable.Lao Fan: hahaha, you don't have to worry about this. We must have repeatedly demonstrated that we chose the first shot in this category at this time. In other words, if Ba Ren game is acquired, it will probably inject assets into Lingxi. At that time, there will be a lot of things that need to work for you, such as how to deal with those we media, but don't hide.

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