A song from Chengdu revived a closed-down pub.
Chapter 297 The Battle for the Second Station
For the next two days, Su Fan's phone was ringing almost non-stop.
Qi Tongwei was just the first.
Not long after the call ended, officials from Jiangxi Province, Fujian Province, and the three northeastern provinces also called.
The questions everyone asked were almost identical.
Could we go to their place for the second stop of the program?
What conditions are required?
Are there any available spots for collaboration?
Some people even went so far as to inquire indirectly whether it was possible to secure the program's route in advance through sponsorship.
At first, Su Fan patiently explained each point one by one.
But after receiving so many phone calls, repeating the same things over and over again, he was starting to get tired of it.
Finally, Su Fan simply opened Weibo, edited a message, and announced the selection rules for the next stop of the show all at once.
"Thank you for your attention to this travel live broadcast. Regarding the question everyone is most concerned about, where will we go next? Here's a unified explanation: starting from the second stop, the program route will be decided by the viewers."
"The first step is public recommendation. After each live broadcast begins, Dianping will simultaneously open the recommendation channel for the next stop. All users can recommend the cities, counties, scenic spots or villages that they want the program team to visit, and state the reasons for the recommendation."
"Local cultural and tourism authorities can also submit local tourism information and recommendations through official accounts."
"The second step is to determine the candidate list. After the recommendation phase, the production team will select five candidate destinations that are suitable for live streaming based on factors such as the number of recommendations from netizens, destination characteristics, transportation conditions, weather conditions, network security, and on-site safety."
"Not being on the shortlist doesn't mean the place isn't worth visiting; it just means that the current conditions aren't suitable for filming the program."
"The third step is a public vote. After the candidate list is announced, Dianping will open a 24-hour voting channel. Each real-name account has only one vote. Vote rigging, buying votes, and using technical means to interfere with the results are prohibited. Any abnormal votes will be deleted immediately."
"The destination with the highest number of final votes will become the next stop on the show."
"If the first place is temporarily unable to broadcast due to extreme weather, natural disasters or other force majeure factors, the second place will take over."
"In addition, after the program arrives at its destination, the specific attractions to visit, the activities to experience, and the delicacies to taste will be decided by the audience through voting in the live broadcast room."
"Finally, let me emphasize again that the program's route will not be purchased in any form, nor will it be predetermined based on sponsorship, personal relationships, or local level."
"Whether it's a big city or a small village, as long as it has unique features and netizens are willing to watch, we'll go."
After this Weibo post was published, the world suddenly became quiet.
However, the cultural and tourism sectors in various places have become extremely lively.
Sichuan Province Culture and Tourism.
Qi Tongwei projected the rules announced by Su Fan onto the large screen in the conference room.
Upon seeing the statement "Each real-name account can only have one vote," he pondered for a moment and said, "No one is allowed to touch vote-rigging. This is not an ordinary online ranking. Once it is discovered, it will be a disgrace to the entire Sichuan Province's culture and tourism industry."
The head of the publicity department asked, "So how do we secure a second stop?"
"Normal promotion." Qi Tongwei pointed to the big screen and said, "Didn't Su Fan say that cultural and tourism departments in various regions can submit recommended proposals to compile Chengdu's history, cuisine, street culture, and the natural resources of Sichuan Province? Don't just focus on famous attractions; find things that are truly local, that tourists are willing to experience, and that will be effective in the live broadcast. Also, remake the promotional video for 'Chengdu.' We'll give the first stop of the program to Qin Province, but we must fight for the second stop no matter what."
……
The response from Jiangxi Province's cultural and tourism sector was equally swift.
Upon seeing the rules, Zhang Yunlong's first thought was to go to Longhu Mountain to build connections.
"Su Fan is a disciple of Longhu Mountain. How can he not return to his sect for this program?"
A staff member reminded him, "Director Zhang, the next stop on the show will be decided by online voting."
"I know, so we can't just rely on our relationship with Su Fan's sect. We need to get netizens to vote and compile all the information about Longhu Mountain's sea of clouds, Danxia landforms, and Taoist culture. Then we can ask Master Zhang if we can have Little Master Huixin record an invitation video. Don't tell him what to say, just have him ask the camera, 'When is Junior Uncle coming back?'"
The staff member's eyes lit up immediately after hearing this.
When others invite Su Fan, they are inviting a celebrity.
Longhu Mountain invited Su Fan, but in reality, they wanted their elders to return to their sect.
In addition, Huixin had already gained a lot of popularity because of "Little Fairy".
If the young Taoist priest were to personally invite them, the results would definitely be excellent.
……
The situation in the three northeastern provinces is somewhat delicate.
In the past, when people promoted the region to the outside world, they could present Northeast China as a whole and cooperate with each other.
But there's only one next stop on the show.
The heads of cultural and tourism affairs from the three provinces discussed the matter in a group chat for a long time, but none of them were willing to voluntarily withdraw.
"How about we jointly promote Northeast China?"
"The rules specify a particular destination; you can't expect the production team to travel all over Northeast China in one go, can you?"
"Then let's rely on our own abilities."
"Let's rely on our own abilities. The snow scenery over there is perfect for live streaming."
"What's the use of just having snow? We also have delicious food and folk customs."
"You talk as if nobody doesn't have one."
The three companies, which were originally planning to join forces with external parties, started competing internally before they even had a chance to win over the program team.
……
Those local cultural and tourism enterprises that had never cooperated with Su Fan before were the most excited.
Because, according to these rules, they don't need to have a relationship with Su Fan, nor do they need to pay high program sponsorship fees.
If a place is unique enough and can gain the support of netizens, it has the opportunity to become the next stop on the show.
Some lesser-known cities immediately took action.
Some people worked overnight to compile local history and culture.
Someone invited netizens to recommend unique local delicacies hidden in the streets and alleys.
In some small counties, cultural and tourism staff are even taking their phones to the streets to capture the most authentic local life and scenery for netizens to see.
Netizens were immediately intrigued to see that normally serious cultural and tourism accounts from various regions were pulling out all the stops to compete for the next stop on the show.
"Goodness, this show hasn't even aired yet, and the cultural and tourism sectors in different regions are already fighting each other!"
"In the past, netizens would chase after cultural and tourism officials asking what was fun to do in their hometown; now, cultural and tourism officials are chasing after netizens asking for their votes!"
"I suggest that each region refrain from releasing promotional videos and instead showcase their best local cuisine. My ticket will go with my stomach!"
"Don't just invest in popular cities; give those smaller places a chance. Who knows, the real treasures might be hidden in places we've never heard of before!"
……
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