The Ten Years of Rebirth

At eight o'clock in the evening, even if the international flight is expedited, returning home from Hawaii will be the next day's work no matter what.

But no matter what, after getting a general understanding of the situation, Ma Yun hurriedly left the big villa in Hawaii with a serious face, took her own private jet, and hurried back to China to preside over the overall situation.

Unfortunately, once the Spring Festival Gala starts, it cannot be stopped.

From eight o'clock in the evening, the various data of WeChat began to rise crazily.

At nine o'clock, during the advertising time on TV, the Wechat advertisement appeared again.

Many of the viewers who watched the Spring Festival Gala in countless families didn't pay attention to the time before eight o'clock. After seeing it this time, they opened up the WeChat in their mobile phones with curiosity.

Those who don't have WeChat, when they see their relatives bowing their heads and fiddling with each other, shaking their phones and getting a red envelope, they are really rich, and they are shocked.

People who have just entered the mobile Internet era feel the power of red envelope bombing for the first time, and the impact on their hearts is not small.

In contrast, some promotional activities encountered in reality on weekdays are really insignificant and completely incomparable.

Such a large-scale red envelope is given away for free, and rational people subconsciously feel that there may be some problems.

But for most people, as long as they don't cheat me of money, and they can get money for free, those greedy and cheap people are happy to join in the fun.

Especially when the relatives in the wechat group started to send out some wechat red envelopes that could be grabbed, this atmosphere of blindly following the crowd would form a huge potential force, pushing everyone to keep pushing forward.

Ordinary people don't care why Weixin wants such a generous Sabi.

The most important thing is to be happy.

Those who celebrate the new year don't use their brains to think about the deep meaning.

"This trick is really powerful."

In the living room, Yan Hongzhi looked at the mobile phone in his hand, shook it lightly, and a red envelope popped out.

"It's just to give red envelopes, can it increase the number of Weixin users?" Qu Yaru asked suspiciously, "Although the amount is a little small, if hundreds of millions of people are divided like this, the money spent is also an astronomical figure."

"You don't understand the logic behind this." Yan Hongzhi clicked his tongue twice, feeling more and more powerful about Xu Xing, "I have bound a bank card, but those who have not bound a bank card, you Guess if they would mind binding and opening it after they get the red envelope?"

Qu Yaru has always been smart, and he knew everything at once, so he suddenly said: "So the actual goal is to let everyone use WeChat payment?"

"That's right." Yan Hongzhi sighed and shook his head, "Simple and rude, but also directed at the core, it is simply a clean and neat knife, which cuts at the vital point."

Yan Hongzhi couldn't help being in a trance every time he thought of his own daughter getting together with such a monstrous new star, even though he had already confirmed the reality.

The Qunxing Group, which has gradually developed, with WeChat as the core, has gone through the early stage of development, and now it has begun to erode the market share of large companies like Ali.

And looking at it like this, I'm afraid the harvest is not small.

Judging from the fact that online payment is becoming more and more developed today, the online payment platform is completely a cornucopia.

In 2013, the total amount of online payment transactions was more than five trillion yuan.

Even if AliPay only charges 0.55% of merchant fees, it is still an income of more than [-] billion.

In the next ten years, this number will only expand rapidly.

Not to mention that this handling fee is only the most basic source of income.

It would be wonderful if WeChat Pay could also occupy a place in the future online payment market.

"It doesn't really matter." Qu Yaru is not sensitive to business matters. Although he knows it very well, he pays more attention to the small things in life. Bring Xu Xing to have a meal."

"Ahem...Of course." Yan Hongzhi rubbed his nose and whispered, "But you have to talk about it."

Qu Yaru shook his head helplessly and gave him a supercilious look.

……

[Lv Pengyou]: (Red envelope: Happy New Year)

[Jane Jiashu]: Have fun together.

[Zhang Nong]: Happy New Year.

[Lv Pengyou]: Where's Brother Xu?
[Lv Pengyou]: Don't tell me, this red envelope is quite fun.

[Lv Pengyou]: I have a few relatives who moved to Pengcheng two years ago, and they may not come to get together during the Chinese New Year this year, and they gradually lose contact.

[Lv Pengyou]: Now the wechat group is lively, and everyone is happy to send a red envelope, which can be regarded as a relationship.

[Jian Jiashu]: Well, a few relatives of my family are still overseas, and they are also busy during the Chinese New Year. It was just a phone call, but now we can send red envelopes in the WeChat group to feel the taste of the New Year.

[Zhang Nong]: (red envelope: Happy New Year)

[Lv Pengyou]: Brother Nong is magnificent!

[Lv Pengyou]: By the way, how is Auntie doing?
[Zhang Nong]: Very good. I have already contacted the hospital to find a matching kidney source. Now I just need to take good care of my body and be ready to be admitted to the hospital when I have a kidney source.

[Xu Xing]: You won't tell me about this?
[Xu Xing]: I'll ask Academician Mei after the next year. He knows some directors of hospitals in Shanghai, so I can ask you.

[Lv Pengyou]: That's right, don't be polite to Brother Xu about this kind of thing. Auntie's health is important.

Zhang Nong didn't reply for a while, and then said.

[Zhang Nong]: Thank you.

Words are hard to express his mood at the moment.

But more than a year ago, it still made him feel like the sky was falling. Now with Xu Xing's help, it has become a small hurdle.

With Zhang Nong's current status and level in the food delivery service, an annual salary of one million is just the basis.

In the past, this was probably an unimaginable huge sum of money in his life.

The several 10 yuan for kidney replacement surgery is no longer an insurmountable wall.

And the change between this is just over a year.

In a trance, it seems that a long time has passed.

[Xu Xing]: I'm still busy here, let's talk about it in detail when you come back next year.

After turning off his mobile phone, Xu Xing, who was sitting at the desk, looked up at Liao Qinyu who was walking.

Liao Qinyu Hui reported: "From 28:570 p.m. to 380:[-] p.m., [-] billion people interacted, [-] million new registered users, and [-] million new users bound to bank cards."

"Okay, I see." Xu Xing nodded in satisfaction, and asked again, "Ali and Tenshin, is there any movement?"

"Not yet."

"Okay, get on with your work."

Before the Chinese New Year, the total number of registered users of WeChat had already exceeded 2000 million, or around [-] million.

As a result, from [-] o'clock in the Spring Festival Gala to now, within an hour and a half, there have been almost tens of millions of new users.

The number of users bound to bank cards also exceeded the total of 40 million at 1000:[-], and continued to rise.

By 09:30, it had almost doubled.

Especially the further back, the more terrifying this increase will be.

After all, not everyone will read the advertisements carefully. Many people may go to the bathroom as soon as they see the advertisements, eat fruits and melon seeds, and chat.

But the wechat group has become completely lively, especially various groups of relatives, colleagues, and other miscellaneous group chats, all of which are spontaneously using the function of wechat red envelopes.

Before other software had developed the red envelope function, WeChat red envelopes naturally exerted great contagious power.

In just over an hour, it has been used in more than [-]% of the WeChat groups.

In particular, everyone happened to get a red envelope in the shake, and there happened to be spare money in the account, and the money was not too much, so it was a joy to distribute red envelopes in the group.

And it's really interesting to grab red envelopes in the group.

Some people are not addicted to snatching red envelopes in Shake, so they grab red envelopes in their various WeChat groups.

Especially the red envelopes for mobile phones, even if there is only one yuan in total, it can still make everyone grab it with great joy.

The person who robbed the most laughed heartily, while the person who robbed the least patted his thigh in regret.

Even those who didn't get it yelled that the internet speed was too slow, urging everyone to continue.

All of a sudden, grabbing red envelopes on WeChat has become a national craze, sweeping the country, and during the Spring Festival Gala, the limelight is the same for a while.

At the same time, Weibo's most popular searches were completely dominated by WeChat red envelopes, and the popularity was even higher than that of the star programs and sketches on the Spring Festival Gala.

Although the Spring Festival Gala has shown signs of decline this year, it will not be the object of everyone's complaints in the next ten years.

As a result, the headlines of major news websites were basically dominated by this one-handed operation of WeChat.

Especially those with sharp eyes, immediately discovered the cleverness of this.

[Fuck, shit, shit!Mr. Xu's move is simply a stroke of genius!That's awesome! 】

[What the hell?Isn't it just a red envelope?This function is pretty fun, but it shouldn’t cause such a big reaction]

[I'm just asking your family members, how many people in this wave have bound their WeChat payment bank cards? 】

[It's simply a draw from the bottom of the pot, Ali is going to be uncomfortable]

[Actually, it’s not necessarily true. After all, it’s just a wave of traffic like the Spring Festival Gala. It still depends on the subsequent operations, whether these users can be converted into habitual users]

[Ali's payment status is still very stable, and WeChat feels that it is at most widening the gap with other payment platforms, and it can be regarded as the second in command]

[No, have you ever thought about a question, when everyone is used to WeChat red envelopes, do you usually mind using WeChat payment to buy something?Even AliPay also launched the red envelope function, but without a social basis, the red envelope function is useless]

[This hand is really beautiful, I am now looking forward to whether Weixin will release an announcement tomorrow to share the results of this battle]

[Anyway, my family has gone crazy, just grabbing the red envelopes and now...the red envelopes worth ten yuan at most are more vigorous than the lucky money of hundreds of yuan...]

[Lao Ma's face is probably ashen at the moment, I don't know where he is at the moment, hurry up and come to the media to interview him hahahahaha]

[I remember listening to Lao Ma boasting about his e-commerce and payment years ago, but now Qunxing started to do e-commerce, WeChat Pay Unicom JD.com, and opened up the women’s market Pink Note, and now it is vigorously entering the payment market. It is true. slap in the face]

[Mr. Xu, a young man, is really ruthless when he plays tricks, and it's still such a positive conspiracy to directly throw money at the Spring Festival Gala. I really can't find anything wrong]

[I took a look at the red envelopes earned by relatives and friends around me. Although there are a lot of coupons and cash coupons from brands, but the cash red envelopes alone feel like one or two yuan on average. WeChat There are more than 2 million users, even if only half of them participate, at least one billion has already been lost]

[Then, is the slogan of [-] million red envelopes on the advertisement true? 】

[It is estimated that there is moisture, and all kinds of coupons provided by the brand are included, but the guarantee must be half true anyway]

[I don’t know if it’s worth it or not, but it’s clear whether Ali is suffering or not]

"You are being praised all over the Internet." Yan Chijiu looked at the phone, the time has come to ten o'clock in the evening, and the third wave of advertisements and red envelopes have been launched.

Yan Chijiu didn't go to shake it to grab the red envelopes, but just sent a few WeChat red envelopes in the dormitory group and classmate group, and then kept following the trend of public opinion on the Internet.

"The person who scolded me is probably still on the plane right now." Xu Xing added some bigwigs in his circle on WeChat, and Lao Ma even posted a circle of friends about going to Hawaii for the New Year two days ago.

At this moment, it is estimated that he is rushing back by plane in desperation, but by the time the old horse lands, it will probably be the next morning.

"Then this event was considered a success?" Yan Chijiu asked.

"From the current point of view, as long as it goes smoothly until the end of the New Year's Eve in the early morning, if there are no mistakes, it should be considered." Xu Xing said with a smile, "But the follow-up depends on whether these converted payment users can stay completely. .”

"You must be prepared." Yan Chijiu didn't doubt this at all.

"Online trading activities, compared with real consumption, are actually very limited at present." Xu Xing said, "Including e-commerce, mobile games, and live broadcasts, that's all you can think of."

"And if you want to use online payment to cover cash transactions, then the Internet + industry model is the most important."

"For example, takeaway, taxi and so on."

"If you want to bind payment users firmly in your own field, you have to create as many payment scenarios as possible and cultivate users' payment habits."

"This aspect must be multi-pronged. In fact, it has been paving the way very early."

If Qunxing Group hadn't built a system with platforms such as takeaway, taxi, e-commerce, and live broadcasting with WeChat as the core.

Even if the offensive of the Spring Festival Gala is in full swing and tens of millions of users who have bound bank cards have been captured, it is only the first step to solve the problem.

The most important thing is to provide these users with enough diversified consumption and payment scenarios and cultivate their usage habits.

Otherwise, simply binding a bank card but having no place to use it is useless.

"Do you still remember?" Speaking of this, Xu Xing smiled, "Last year I mentioned the pros and cons and hidden dangers of QR codes to Secretary Zhao, and then the above temporarily blocked offline QR code scanning payment. channel."

Originally, this suspension measure should have happened in March 2014 in the previous life, but due to the influence of Xu Xing, it was brought forward by a year.

"According to the above discussion and progress, the relevant regulations and norms should be released by the middle of this year or the second half of the year." Xu Xing said, "I have asked Zhang Nong to use the local push team of Eat Me to form a new local To promote the company, we will wait for the offline promotion at that time."

"In addition, the current local online payment system for utility bills in Shanghai is relatively complete, and it will be promoted to provinces and cities across the country in the next year."

"Everything is to expand the payment scene, otherwise this surprise attack on the Spring Festival Gala will be just a useless effort."